Vice President, Marketing and Ecommerce
Confidential, Chicago, Illinois, United States, 60290
Vice President, Marketing and Ecommerce
About the Company
Respected footwear brand
Industry Consumer Services
Type Privately Held
About the Role
The Company is seeking a Vice President of Marketing and Ecommerce to spearhead the next phase of growth for its medically validated footwear brand. The successful candidate will be at the forefront of building and scaling a modern marketing and digital commerce engine, with a focus on direct-to-consumer growth, brand elevation, and measurable marketing ROI. This role demands a hands-on, action-oriented leader with a proven track record in the footwear industry, particularly in scaling ecommerce and digital revenue. The VP will be responsible for developing and executing a full-funnel marketing and ecommerce strategy, leading the ecommerce business, and driving customer acquisition and performance marketing across various channels. Experience in marketplace growth, especially on Amazon, and a strong background in performance marketing, including paid media strategy, are essential.
Applicants for the VP of Marketing and Ecommerce position at the company should have a background in a growth-oriented consumer business, with a preference for those with footwear industry experience. The role requires a leader who has a history of doubling revenue in at least one career role and has demonstrated success in scaling ecommerce and digital revenue. The ideal candidate will have deep expertise in performance marketing, be adept at operating in a high-velocity growth environment, and have experience in building and managing an Amazon presence. Strong leadership skills, the ability to build and develop a high-performing team, and a strategic, data-driven approach to marketing are also key qualifications. The role is remote within the United States, with a requirement for once-a-month travel to the HQ.
Hiring Manager Title CEO
Travel Percent Less than 10%
Functions
Marketing Ecommerce
About the Company
Respected footwear brand
Industry Consumer Services
Type Privately Held
About the Role
The Company is seeking a Vice President of Marketing and Ecommerce to spearhead the next phase of growth for its medically validated footwear brand. The successful candidate will be at the forefront of building and scaling a modern marketing and digital commerce engine, with a focus on direct-to-consumer growth, brand elevation, and measurable marketing ROI. This role demands a hands-on, action-oriented leader with a proven track record in the footwear industry, particularly in scaling ecommerce and digital revenue. The VP will be responsible for developing and executing a full-funnel marketing and ecommerce strategy, leading the ecommerce business, and driving customer acquisition and performance marketing across various channels. Experience in marketplace growth, especially on Amazon, and a strong background in performance marketing, including paid media strategy, are essential.
Applicants for the VP of Marketing and Ecommerce position at the company should have a background in a growth-oriented consumer business, with a preference for those with footwear industry experience. The role requires a leader who has a history of doubling revenue in at least one career role and has demonstrated success in scaling ecommerce and digital revenue. The ideal candidate will have deep expertise in performance marketing, be adept at operating in a high-velocity growth environment, and have experience in building and managing an Amazon presence. Strong leadership skills, the ability to build and develop a high-performing team, and a strategic, data-driven approach to marketing are also key qualifications. The role is remote within the United States, with a requirement for once-a-month travel to the HQ.
Hiring Manager Title CEO
Travel Percent Less than 10%
Functions
Marketing Ecommerce