
Leviev Diamonds is seeking a Head of E-Commerce & Digital Strategy to oversee and execute the brand’s full digital ecosystem, spanning e-commerce operations, inventory management, digital marketing, CRM, and hands‑on content execution.
This role requires a rare balance of strategic ownership and operational execution, supporting both high‑touch luxury sales and multi‑platform retail expansion across Shopify, third party marketplaces and social channels.
Key Responsibilities
E-Commerce Operations & Inventory Management
- Own end‑to‑end e-commerce operations across all digital platforms, including Shopify and Amazon Luxury
- Manage product listings, inventory synchronization, pricing accuracy, and stock updates across all online sales channels
- Coordinate product launches, SKU setup, metadata, and platform compliance
- Ensure seamless alignment between inventory, merchandising, and digital sales strategy
- Lead digital sales strategy, focusing on high-ticket conversion and private‑client funnel optimization
- Plan and execute paid ad placements across relevant platforms (Meta, Google, etc.)
- Oversee and optimize SEO performance, site structure, and content discoverability
- Monitor performance metrics across channels and implement continuous optimization strategies
CRM & Customer Lifecycle Management
- Own CRM systems and workflows, including lead capture, segmentation, and follow-up automation
- Develop and manage email marketing campaigns and private-client communications
- Ensure smooth handoff from digital lead to consultation and sales conversion
- Maintain data hygiene, reporting, and performance tracking within CRM systems
Social Media, Content & Creative Execution
- Manage and execute social media content posting, including scheduling and publishing
- Create short‑form videos, posters, and static assets for social and digital use
- Produce content using Canva, video editing tools, and related design software
- Support campaign storytelling through hands‑on asset creation (videos, graphics, promotional content)
- Maintain consistent brand voice and visual standards across all digital touchpoints
Marketing Channels & Campaign Execution
- Execute and optimize digital marketing campaigns, including paid social, SEO, and email
- Coordinate ad creatives, placements, and performance reporting
- Support seasonal launches, brand campaigns, and promotional initiatives
- Align organic content, paid efforts, and e-commerce conversion goals
Cross-Functional & External Collaboration
- Act as a central point of contact for PR, creative agencies, developers, and platform partners
- Support celebrity placements and campaigns from a digital execution standpoint
- Work closely with leadership to align digital strategy with business priorities
Qualifications
- 4–7+ years experience in e-commerce, digital strategy, or luxury retail
- Hands‑on experience managing Shopify and similar marketplaces
- Strong understanding of inventory management and multi‑platform e-commerce operations
- Proficiency in Canva, video editing tools, and digital content creation
- Experience with paid advertising, SEO, and CRM systems
- Ability to independently execute while owning strategic direction
Preferred
- Experience in luxury, fine jewelry, or high-end fashion
- Familiarity with private-client or high-ticket sales funnels
- Comfort working in a lean, fast‑moving, founder‑led environment
- Strong visual sensibility and brand judgment