Logo
job logo

Organic Social Media Specialist

Paysafe, Jacksonville, Florida, United States, 32290

Save Job

Position Summary Paysafe is hiring an Organic Social Specialist (B2B) to join our global Marketing Center of Excellence, reporting directly to the Manager of Social Media & Influence. The role will be responsible for managing and executing our organic social media program for our B2B brands—primarily Paysafe and Leaders Merchant Services. Working across all major social platforms, this position will help shape channel strategy, oversee content publishing, and ensure our organic presence supports brand visibility, thought leadership, and commercial objectives. The specialist will partner closely with PR and Corporate Affairs on content for our corporate social channels.

Key Responsibilities

Support the Manager, Social Media & Influence in the day-to-day management of B2B organic social activity across Paysafe and Leaders Merchant Services

Collaborate with PR, Corporate Affairs, Paid Media, and Creative teams to deliver high-quality content aligned to business priorities, thought leadership pillars, and external communications

Work with external social media agency partners to develop content strategies, editorial calendars, and platform-specific recommendations that elevate our B2B presence

Execute organic social publishing across major platforms (LinkedIn, X, Facebook, Instagram), ensuring consistent brand tone, quality, and compliance

Analyze performance across social channels, providing insights, dashboards, and optimization recommendations to internal stakeholders and senior leadership

Support content development by providing briefs, collaborating on visual concepts, and working closely with creative teams on assets

Stay closely aligned with PR and Corporate Affairs to ensure consistent messaging and amplify key corporate announcements, leadership commentary, and press moments

Identify emerging trends, platform updates, and new content opportunities that can support B2B brand storytelling and visibility

Maintain strong operational processes, including community management, content approvals, publication workflows, and brand governance

Qualifications

Educational background in Marketing, Business, Digital Media, or a related field; or additional relevant experience in lieu of education, required.

Minimum of 2 years of experience managing organic social activity for B2B brands or corporate/enterprise audiences, required.

Hands‑on experience publishing and optimizing content across major social platforms, particularly LinkedIn, X and Meta

Experience collaborating with external agencies and internal creative teams to deliver content, campaigns, and reporting

Strong understanding of B2B content formats, thought leadership narratives, and organic social strategies

Knowledge of influencer marketing and creator ecosystems is an advantage, though not a core responsibility

Ability to interpret social analytics, identify performance trends, and present clear, actionable insights

Familiarity with social management and scheduling tools

Excellent writing and communication skills with the ability to adapt tone and style for B2B audiences

Strong organisational skills and comfort managing multiple stakeholders, approvals, and deadlines

A proactive, detail-oriented mindset with a deep interest in social media innovation, platform trends, and emerging best practices

#J-18808-Ljbffr