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Sales and Campaign Coordinator

Lamar Advertising, Shreveport, Louisiana, us, 71150

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Location:

Lamar Outdoor of Shreveport, 1800 Pierre Avenue, Shreveport, LA 71103 (USA)

Job Overview Do you have an interest in marketing strategy and possess strong organizational skills?

This position is a key member of our sales team, working with Lamar account executives and customers to build innovative outdoor advertising campaigns that deliver results. Our Lamar office in Shreveport, Louisiana is now hiring a new sales team member to help us bring effective outdoor advertising campaigns to life for brands in Shreveport, LA, and the surrounding areas.

The purpose of the Sales & Campaign Coordinator is to perform all sales administrative functions occurring both before and after the contract phase of the sales cycle. This includes prospecting new customer leads for the sales team, preparing sales presentations and proposals, and coordinating the execution of advertising campaigns sold by the sales team. In addition, there may be other tasks assigned by Account Executives, the Sales Manager, and/or General Manager.

Benefits

An hourly range of $19.35 - $21.35 per hour, dependent on relevant experience and qualifications

120 hours of paid time off (PTO) that increases with tenure

12 paid company holidays, including Presidents Day and Juneteenth

Ongoing professional development and internal leadership programs to maximize your career potential

Multiple medical plan options

Hospital, Accident, and Critical Illness coverage

Short and long-term disability and paid parental leave

Dental and vision insurance

401K plan with company match

Employee stock purchase program

Wellness program incentives such as medical plan premium holidays and HSA contributions

Requirements

Excellent command of the English language.

Proficient in Microsoft Office and Gmail applications.

High level of interpersonal skills to handle sensitive and confidential situations.

Demonstrated poise, tact and diplomacy.

Ability to enter and compile data timely and accurately.

Energy, enthusiasm, and the ability to meet deadlines.

High level of organizational skills and excellent attention to detail.

Creativity and initiative combined with commercial awareness.

Knowledge of common public relations practices.

Strong written (email) and verbal communication skills.

Highly organized with a systematic approach to detail‑oriented work.

Ability to work independently and act on own initiative.

Problem‑solving skills.

Education and Experience

High school diploma or equivalent required.

2 years of related experience, preferably in sales, marketing, or administrative roles.

Experience in data management and Gmail preferred.

Or an equivalent combination of education and experience.

Application Process Upon submitting your application, you will be asked to complete an 8-15 minute personality assessment. This assessment compares your professional soft skills to the skills required for success in this role. Please answer honestly; this is not a test. Not completing this assessment could result in disqualification from consideration for this position.

Candidates with a disability in need of an accommodation to fulfill our application requirements should email recruiting@lamar.com.

Responsibilities Prior to Contract Phase

Prospect new customer leads for the sales team.

Prepare sales presentations and proposals.

Provide product, promotion, and pricing information by clarifying customer requests and selecting appropriate information; forward information and answer questions.

Coordinate and enter requests for charting or assist with the charting function.

Coordinate and enter requests for conceptual (sample) art for the AE’s.

Maintain customer database or CRM by inputting customer profile and updates; prepare and distribute reports.

Track sales expenses by consolidating, analyzing, and summarizing expenses; forward for reimbursement.

Update job knowledge by participating in educational opportunities.

After Contract

Coordinate and monitor ongoing activities and internal communications related to advertising campaigns to ensure on‑time and contractual campaign execution while delivering excellent customer service.

Inform Account Executives and customers about the current status of advertising campaigns.

Coordinate, manage, review campaign progress and deliver customer installation and proof of performance information.

Coordinate and obtain approval from the client on artwork.

Coordinate and communicate panel locations in “to be determined” situations.

Resolve problems during campaign by investigating, identifying solutions, and notifying AE’s, managers and customers.

Physical Demands and Work Environment

Primary work environment is an office.

Requirements: lift less than 25% of the time, reading, color distinction, acuity, sitting greater than 50% of the time, and talking.

Typical percentage of time spent traveling and spending nights away from home is less than 10%.

EEO Statement Lamar is an EEO/AA employer including Individuals with Disabilities, Protected Veterans, and any other State or Federally protected characteristic.

Immigration and Employment Eligibility Lamar Advertising does not sponsor or take over sponsorship of a work visa. Only candidates with U.S. work authorization not requiring sponsorship will be considered for employment.

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