Email Marketing Specialist III page is loaded## Email Marketing Specialist IIIlocations:
Corporate - Seattle,WAtime type:
Full timeposted on:
Posted Todayjob requisition id:
R46192Please click
to review our Applicant Privacy Policy.This role is in-office Monday through Friday.HOW WE TAKE CARE OF YOU:* For full time employees, Health, Dental, Vision, 401K with generous matching program, generous paid time off.* Potential Annual Bonus Opportunity.* 50% discount at restaurants and retail locations.* Career advancement opportunities as we are growing!* For more benefit related information please clickPlease cut and paste this URL into a new browser to view our detailed list of benefits or apply directly on our career sitehttps://www.tommybahama.com/content/dam/tommy/Career%20pages/Tommy\_Bahama\_Benefits\_Final\_WA.pdfSET THE COURSEThe Email Specialist III will own the day-to-day operations, process, and calendar for the development and execution of email marketing campaigns and opportunities that support top line growth initiatives for businesses including eCommerce, Retail, Restaurants, Outlets, and Furniture. This role will work closely with multi cross-functional teams and departments and is accountable to drive strategy, manage planning, implement actions, and conduct analysis to optimize email marketing. The ideal candidate is result-oriented with a proven track record of successfully scaling email marketing to meet strategic visions. This includes developing email strategy, creative briefs, calendar development, customer retention programs, personalization, optimization, and presenting highly relevant messages for guests at each lifecycle touchpoint. Additionally, this position is expected to be knowledgeable in all product initiatives, key events, company milestones, and seasonal calendars. The Associate Email Specialist will serve as a product expert for Tommy Bahama’s email platform tool and will ensure the leverage of complete sets of functionalities to drive engagement and revenue.BE THE ISLAND GUIDE* Project management across all phases of production including calendar, concepts, briefs, and creativity including cross functional coordination from ideation through to QA and deployment.* Create and own comprehensive audience segmentation and provide visibility and recommendations into list composition and growth by region, persona, industry, and sales segment.* Enhance tools to communicate, create and manage email marketing strategy.* Executes, owns and analyzes weekly, monthly, and quarterly reporting on standard email metrics, as well as impact on funnel performance.* Compile, track, and analyze KPIs to help identify and implement ongoing tests and new tactics in an effort to continually drive improved results.* Partner with data teams to communicate new audience requirements.* Understanding of customer journey and ability to optimize for conversion at all points of funnel, broader than opens, clicks, and revenue.* Manage partnership with email service provider and other 3rd party vendors to communicate requirements and milestone dates as necessary.* Perform additional duties and projects as required.* Secure appropriate promotion codes, disclosures, and terms and conditions.* Collaborate with cross functional teams in creation and execution of email marketing campaigns to ensure we are speaking to our guests in an authentic and targeted style.* Develop A/B and multivariate tests to continuously optimize creative design and campaign performance.ESSENTIALS FOR LIFE IN PARADISE* Bachelor’s Degree in Marketing or Business or relevant work experience* Generally, 5+ years working in email marketing creating campaigns to drive traffic and revenue, increase guest time on site, and enhance guest journey/experience* Retail/Ecommerce experience and understanding required* Extreme proficiency in Microsoft Office, Adobe Creative Suite, ESPs, Adobe Analytics, Smartsheet, and Invision.* Experience iterating A/B tests focusing on formulating approved hypothesis, proper test set up, and thorough analysis and report out of results*Multiple factors will vary the applicable rate of pay for this role, including an individual’s experience, knowledge, and skillset, as well as work location and available budget.***Pay Range: 78,000-109,400 annually**Mahalo (thank you) for your interest in Tommy Bahama!Tommy Bahama is an equal opportunity employer and does not discriminate against qualified applicants based on race, color, sex, gender, gender identity, gender expression, religious creed, sexual orientation, pregnancy, national origin, ancestry, age, military and veteran status, marital status, physical or mental disability, protected medical condition, genetic information, reproductive health decision-making or any other characteristic protected by law. If you need an accommodation to complete an online application, please contact the location you are applying to or send an email to our recruiting team at recruiter@tommybahama.com.Tommy Bahama participates in E-Verify. Details in . Right to Work Statement in
and .Aloha!At Tommy Bahama, paradise is our business. Focused on exceptional guest service, upscale products and delicious food and drinks, our tropically inspired lifestyle inspires the world to relax. Maintaining our unique point of view requires a diverse team that includes apparel designers, eCommerce and technology experts, manufacturing and operations, and, of course, retail and hospitality professionals. There are countless opportunities to contribute to our continued success — if you'd like to help us "Live the Island Life," we'd like to hear from you.Tommy Bahama is an equal opportunity employer and does not discriminate against qualified applicants based on race, color, sex, gender, gender identity, gender expression, religious creed, sexual orientation, pregnancy, national origin, ancestry, age, military and veteran status, marital status, physical or mental disability, protected medical condition, genetic information, reproductive health decision-making or any other characteristic protected by law. If you need an accommodation to complete an online application, please contact the location you are applying to or send an email to our recruiting team at recruiter@tommybahama.com. #J-18808-Ljbffr
Corporate - Seattle,WAtime type:
Full timeposted on:
Posted Todayjob requisition id:
R46192Please click
to review our Applicant Privacy Policy.This role is in-office Monday through Friday.HOW WE TAKE CARE OF YOU:* For full time employees, Health, Dental, Vision, 401K with generous matching program, generous paid time off.* Potential Annual Bonus Opportunity.* 50% discount at restaurants and retail locations.* Career advancement opportunities as we are growing!* For more benefit related information please clickPlease cut and paste this URL into a new browser to view our detailed list of benefits or apply directly on our career sitehttps://www.tommybahama.com/content/dam/tommy/Career%20pages/Tommy\_Bahama\_Benefits\_Final\_WA.pdfSET THE COURSEThe Email Specialist III will own the day-to-day operations, process, and calendar for the development and execution of email marketing campaigns and opportunities that support top line growth initiatives for businesses including eCommerce, Retail, Restaurants, Outlets, and Furniture. This role will work closely with multi cross-functional teams and departments and is accountable to drive strategy, manage planning, implement actions, and conduct analysis to optimize email marketing. The ideal candidate is result-oriented with a proven track record of successfully scaling email marketing to meet strategic visions. This includes developing email strategy, creative briefs, calendar development, customer retention programs, personalization, optimization, and presenting highly relevant messages for guests at each lifecycle touchpoint. Additionally, this position is expected to be knowledgeable in all product initiatives, key events, company milestones, and seasonal calendars. The Associate Email Specialist will serve as a product expert for Tommy Bahama’s email platform tool and will ensure the leverage of complete sets of functionalities to drive engagement and revenue.BE THE ISLAND GUIDE* Project management across all phases of production including calendar, concepts, briefs, and creativity including cross functional coordination from ideation through to QA and deployment.* Create and own comprehensive audience segmentation and provide visibility and recommendations into list composition and growth by region, persona, industry, and sales segment.* Enhance tools to communicate, create and manage email marketing strategy.* Executes, owns and analyzes weekly, monthly, and quarterly reporting on standard email metrics, as well as impact on funnel performance.* Compile, track, and analyze KPIs to help identify and implement ongoing tests and new tactics in an effort to continually drive improved results.* Partner with data teams to communicate new audience requirements.* Understanding of customer journey and ability to optimize for conversion at all points of funnel, broader than opens, clicks, and revenue.* Manage partnership with email service provider and other 3rd party vendors to communicate requirements and milestone dates as necessary.* Perform additional duties and projects as required.* Secure appropriate promotion codes, disclosures, and terms and conditions.* Collaborate with cross functional teams in creation and execution of email marketing campaigns to ensure we are speaking to our guests in an authentic and targeted style.* Develop A/B and multivariate tests to continuously optimize creative design and campaign performance.ESSENTIALS FOR LIFE IN PARADISE* Bachelor’s Degree in Marketing or Business or relevant work experience* Generally, 5+ years working in email marketing creating campaigns to drive traffic and revenue, increase guest time on site, and enhance guest journey/experience* Retail/Ecommerce experience and understanding required* Extreme proficiency in Microsoft Office, Adobe Creative Suite, ESPs, Adobe Analytics, Smartsheet, and Invision.* Experience iterating A/B tests focusing on formulating approved hypothesis, proper test set up, and thorough analysis and report out of results*Multiple factors will vary the applicable rate of pay for this role, including an individual’s experience, knowledge, and skillset, as well as work location and available budget.***Pay Range: 78,000-109,400 annually**Mahalo (thank you) for your interest in Tommy Bahama!Tommy Bahama is an equal opportunity employer and does not discriminate against qualified applicants based on race, color, sex, gender, gender identity, gender expression, religious creed, sexual orientation, pregnancy, national origin, ancestry, age, military and veteran status, marital status, physical or mental disability, protected medical condition, genetic information, reproductive health decision-making or any other characteristic protected by law. If you need an accommodation to complete an online application, please contact the location you are applying to or send an email to our recruiting team at recruiter@tommybahama.com.Tommy Bahama participates in E-Verify. Details in . Right to Work Statement in
and .Aloha!At Tommy Bahama, paradise is our business. Focused on exceptional guest service, upscale products and delicious food and drinks, our tropically inspired lifestyle inspires the world to relax. Maintaining our unique point of view requires a diverse team that includes apparel designers, eCommerce and technology experts, manufacturing and operations, and, of course, retail and hospitality professionals. There are countless opportunities to contribute to our continued success — if you'd like to help us "Live the Island Life," we'd like to hear from you.Tommy Bahama is an equal opportunity employer and does not discriminate against qualified applicants based on race, color, sex, gender, gender identity, gender expression, religious creed, sexual orientation, pregnancy, national origin, ancestry, age, military and veteran status, marital status, physical or mental disability, protected medical condition, genetic information, reproductive health decision-making or any other characteristic protected by law. If you need an accommodation to complete an online application, please contact the location you are applying to or send an email to our recruiting team at recruiter@tommybahama.com. #J-18808-Ljbffr