Enterprise Campaign Lead page is loaded## Enterprise Campaign Leadlocations:
Atlanta, GA:
Cincinnati, OH:
Naperville, IL:
Milwaukee, WI:
Dallas, TXtime type:
Full timeposted on:
Posted Todaytime left to apply:
End Date: March 6, 2026 (13 days left to apply)job requisition id:
2026-0002094At U.S. Bank, we’re on a journey to do our best. Helping the customers and businesses we serve to make better and smarter financial decisions, enabling the communities we support to grow and succeed in the right ways, all more confidently and more often—that’s what we call the courage to thrive.
We believe it takes all of us to bring our shared ambition to life, and each person is unique in their potential. A career with U.S. Bank gives you a wide, ever-growing range of opportunities to discover what makes you thrive. Try new things, learn new skills and discover what you excel at—all from Day One.As a wholly owned subsidiary of U.S. Bank, Elavon is committed to building the platforms and ecosystems that help over 1.5 million customers around the world to achieve their financial goals—no matter what they need. From transaction processing to customer service, to driving innovation and launching new products, we’re building a range of tailored payment solutions powered by the latest technology. As part of our team, you can explore what motivates and energizes your career goals: partnering with our customers, our communities, and each other.## ## **Job Description**The Enterprise Campaign Lead owns the end-to-end strategy, execution, and performance of integrated Enterprise marketing campaigns across the client engagement lifecycle—including Account-Based Marketing (ABM), cross-sell and upsell, activation, and retention. This role serves as the strategic connector between market insights, customer needs, and internal teams to drive pipeline opportunities and acceleration, increase activation rates, and improve customer retention across Enterprise segments.Key ResponsibilitiesAct as the strategic link between market, customers, and internal teamsTranslate market and customer insights into lifecycle-based campaign strategies that drive engagement, adoption, and revenue growth. Partner closely with Product Marketing, Sales, Customer Success, Digital Platforms & Enablement, and Enterprise Marketing to ensure tight alignment from strategy through execution.Lead Enterprise campaign strategy across the client lifecycleOwn the strategy and orchestration of Enterprise campaigns spanning ABM, acquisition, cross-sell and upsell, onboarding and activation, and retention. Define campaign objectives, target accounts and segments, success metrics, and activation plans aligned to pipeline creation, acceleration, and customer lifetime value.Conduct market and customer insights researchLeverage market research, competitive analysis, customer data, and voice-of-customer insights to inform campaign strategy. Identify buyer personas, account-level needs, use cases, and lifecycle moments that unlock growth opportunities. Translate insights into campaign hypotheses, targeting strategies, and messaging inputs.Develop lifecycle messaging and campaign narrativesPartner with Product Marketing to adapt core value propositions into lifecycle-specific campaign narratives. Build messaging frameworks and campaign storylines tailored to Enterprise buyers, buying committees, and customer maturity stages. Ensure consistency and relevance across all customer-facing channels.Own campaign planning, execution, and activationLead integrated campaign planning and execution across channels, including digital, field, partner, events, and sales-led motions. Define activation strategies, channel mix, and orchestration across marketing and sales touchpoints. Ensure campaigns are operationally ready, scalable, and measurable.Drive pipeline impact and revenue accelerationDesign and execute campaigns with a clear focus on pipeline generation, opportunity progression, deal acceleration, and expansion revenue. Partner with Sales and Revenue Operations to align campaigns to account plans, opportunity stages, and revenue priorities.Enable cross-functional execution and sales alignmentCollaborate with Sales Enablement and Content Marketing to ensure campaigns are supported with the right sales plays, talk tracks, content, and tools. Ensure sales teams understand campaign goals, target accounts, and how to activate effectively with prospects and customers.Support activation, adoption, and retention initiativesPartner with Customer Marketing, Product, and Customer Success to develop lifecycle programs that increase activation rates, feature adoption, expansion, and renewal. Use usage signals and lifecycle data to inform campaign timing, targeting, and personalization.Measure performance and optimize continuouslyOwn campaign performance measurement across pipeline contribution, acceleration, activation rates, and retention outcomes. Analyze results, surface insights, and continuously optimize strategies based on performance data. Share learnings and recommendations with stakeholders to improve future campaigns.**Basic Qualifications**
- Bachelor's degree, or equivalent work experience
- Eight or more years of related experience in marketing and marketing strategy with proven ability to deliver results**Preferred Skills/Experience**· Deep understanding of Enterprise buying dynamics, account-based marketing, and lifecycle marketing strategies· Strong strategic, analytical, and cross-functional leadership skills· Experience driving pipeline generation, opportunity acceleration, and expansion through integrated campaigns· Excellent verbal, written, and presentation skills· Ability to manage multiple complex initiatives on time and on budget· Familiarity with marketing technology platforms, CRM, and analytics tools· MBA or equivalent markers of high achievement are a plusIf there’s anything we can do to accommodate a disability during any portion of the application or hiring process, please refer to our .**Benefits:**Our approach to benefits and total rewards considers our team members’ whole selves and what may be needed to thrive in and outside work. That's why our benefits are designed to help you and your family boost your health, protect your financial security and give you peace of mind. Our benefits include the following:* Healthcare (medical, dental, vision)* Basic term and optional term life insurance* Short-term and long-term disability* Pregnancy disability and parental leave* 401(k) and employer-funded retirement plan* Paid vacation (from two to five weeks depending on salary grade and tenure)* Up to 11 paid holiday opportunities* Adoption assistance* Sick and Safe Leave accruals of one hour for every 30 worked, up to 80 hours per calendar year unless otherwise provided by lawReview our full benefits available by employment status .U.S. Bank is an equal opportunity employer. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, and other factors protected under applicable law.**E-Verify**U.S. Bank participates in the U.S. Department of Homeland Security E-Verify program in all facilities located in the United States and certain U.S. territories. The E-Verify program is an Internet-based employment eligibility verification system operated by the U.S. Citizenship and Immigration Services. Learn more about the .The salary range reflects figures based on the primary location, which is listed first. The actual range for the role may differ based on the location of the role. In addition to salary, U.S. Bank offers a comprehensive benefits package, including incentive and recognition programs, equity stock purchase 401(k) contribution and pension (all benefits are subject to #J-18808-Ljbffr
Atlanta, GA:
Cincinnati, OH:
Naperville, IL:
Milwaukee, WI:
Dallas, TXtime type:
Full timeposted on:
Posted Todaytime left to apply:
End Date: March 6, 2026 (13 days left to apply)job requisition id:
2026-0002094At U.S. Bank, we’re on a journey to do our best. Helping the customers and businesses we serve to make better and smarter financial decisions, enabling the communities we support to grow and succeed in the right ways, all more confidently and more often—that’s what we call the courage to thrive.
We believe it takes all of us to bring our shared ambition to life, and each person is unique in their potential. A career with U.S. Bank gives you a wide, ever-growing range of opportunities to discover what makes you thrive. Try new things, learn new skills and discover what you excel at—all from Day One.As a wholly owned subsidiary of U.S. Bank, Elavon is committed to building the platforms and ecosystems that help over 1.5 million customers around the world to achieve their financial goals—no matter what they need. From transaction processing to customer service, to driving innovation and launching new products, we’re building a range of tailored payment solutions powered by the latest technology. As part of our team, you can explore what motivates and energizes your career goals: partnering with our customers, our communities, and each other.## ## **Job Description**The Enterprise Campaign Lead owns the end-to-end strategy, execution, and performance of integrated Enterprise marketing campaigns across the client engagement lifecycle—including Account-Based Marketing (ABM), cross-sell and upsell, activation, and retention. This role serves as the strategic connector between market insights, customer needs, and internal teams to drive pipeline opportunities and acceleration, increase activation rates, and improve customer retention across Enterprise segments.Key ResponsibilitiesAct as the strategic link between market, customers, and internal teamsTranslate market and customer insights into lifecycle-based campaign strategies that drive engagement, adoption, and revenue growth. Partner closely with Product Marketing, Sales, Customer Success, Digital Platforms & Enablement, and Enterprise Marketing to ensure tight alignment from strategy through execution.Lead Enterprise campaign strategy across the client lifecycleOwn the strategy and orchestration of Enterprise campaigns spanning ABM, acquisition, cross-sell and upsell, onboarding and activation, and retention. Define campaign objectives, target accounts and segments, success metrics, and activation plans aligned to pipeline creation, acceleration, and customer lifetime value.Conduct market and customer insights researchLeverage market research, competitive analysis, customer data, and voice-of-customer insights to inform campaign strategy. Identify buyer personas, account-level needs, use cases, and lifecycle moments that unlock growth opportunities. Translate insights into campaign hypotheses, targeting strategies, and messaging inputs.Develop lifecycle messaging and campaign narrativesPartner with Product Marketing to adapt core value propositions into lifecycle-specific campaign narratives. Build messaging frameworks and campaign storylines tailored to Enterprise buyers, buying committees, and customer maturity stages. Ensure consistency and relevance across all customer-facing channels.Own campaign planning, execution, and activationLead integrated campaign planning and execution across channels, including digital, field, partner, events, and sales-led motions. Define activation strategies, channel mix, and orchestration across marketing and sales touchpoints. Ensure campaigns are operationally ready, scalable, and measurable.Drive pipeline impact and revenue accelerationDesign and execute campaigns with a clear focus on pipeline generation, opportunity progression, deal acceleration, and expansion revenue. Partner with Sales and Revenue Operations to align campaigns to account plans, opportunity stages, and revenue priorities.Enable cross-functional execution and sales alignmentCollaborate with Sales Enablement and Content Marketing to ensure campaigns are supported with the right sales plays, talk tracks, content, and tools. Ensure sales teams understand campaign goals, target accounts, and how to activate effectively with prospects and customers.Support activation, adoption, and retention initiativesPartner with Customer Marketing, Product, and Customer Success to develop lifecycle programs that increase activation rates, feature adoption, expansion, and renewal. Use usage signals and lifecycle data to inform campaign timing, targeting, and personalization.Measure performance and optimize continuouslyOwn campaign performance measurement across pipeline contribution, acceleration, activation rates, and retention outcomes. Analyze results, surface insights, and continuously optimize strategies based on performance data. Share learnings and recommendations with stakeholders to improve future campaigns.**Basic Qualifications**
- Bachelor's degree, or equivalent work experience
- Eight or more years of related experience in marketing and marketing strategy with proven ability to deliver results**Preferred Skills/Experience**· Deep understanding of Enterprise buying dynamics, account-based marketing, and lifecycle marketing strategies· Strong strategic, analytical, and cross-functional leadership skills· Experience driving pipeline generation, opportunity acceleration, and expansion through integrated campaigns· Excellent verbal, written, and presentation skills· Ability to manage multiple complex initiatives on time and on budget· Familiarity with marketing technology platforms, CRM, and analytics tools· MBA or equivalent markers of high achievement are a plusIf there’s anything we can do to accommodate a disability during any portion of the application or hiring process, please refer to our .**Benefits:**Our approach to benefits and total rewards considers our team members’ whole selves and what may be needed to thrive in and outside work. That's why our benefits are designed to help you and your family boost your health, protect your financial security and give you peace of mind. Our benefits include the following:* Healthcare (medical, dental, vision)* Basic term and optional term life insurance* Short-term and long-term disability* Pregnancy disability and parental leave* 401(k) and employer-funded retirement plan* Paid vacation (from two to five weeks depending on salary grade and tenure)* Up to 11 paid holiday opportunities* Adoption assistance* Sick and Safe Leave accruals of one hour for every 30 worked, up to 80 hours per calendar year unless otherwise provided by lawReview our full benefits available by employment status .U.S. Bank is an equal opportunity employer. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, and other factors protected under applicable law.**E-Verify**U.S. Bank participates in the U.S. Department of Homeland Security E-Verify program in all facilities located in the United States and certain U.S. territories. The E-Verify program is an Internet-based employment eligibility verification system operated by the U.S. Citizenship and Immigration Services. Learn more about the .The salary range reflects figures based on the primary location, which is listed first. The actual range for the role may differ based on the location of the role. In addition to salary, U.S. Bank offers a comprehensive benefits package, including incentive and recognition programs, equity stock purchase 401(k) contribution and pension (all benefits are subject to #J-18808-Ljbffr