Loyalty Strategy Lead, Brand Experience & Events
Roundel, Minneapolis, Minnesota, United States, 55400
## Loyalty Strategy Lead, Brand Experience & EventsPay is based on several factors which vary based on position. These include labor markets and in some instances may include education, work experience and certifications. In addition to your pay, Target cares about and invests in you as a team member, so that you can take care of yourself and your family. Target offers eligible team members and their dependents comprehensive health benefits and programs, which may include medical, vision, dental, life insurance and more, to help you and your family take care of your whole selves.Other benefits for eligible team members include 401(k), employee discount, short term disability, long term disability, paid sick leave, paid national holidays, and paid vacation.Find competitive benefits from financial and education to well-being and beyond at . you will lead enterprise strategy for Target Circle promotional events and priority audience plans, driving measurable guest and business impact. This role sits at the center of enterprise collaboration — connecting Marketing, Merchandising, Digital and Experience teams to deliver integrated, guest-centric activations that advance both program and enterprise goals. and Analytics. Success in this role requires strong strategic vision, analytical
and offer strategy, or guide cross-functional teams through complex, multi-channel execution. Your ability to set clear direction, build Core responsibilities of this job are described within this job description.
Job duties may change at any time due to business needs*.* **Key Responsibilities** **Minimum Requirements**4-year degree or equivalent experience 8+ years of progressive experience within marketing or strategy development rolesDemonstrated ability to develop insight-led marketing strategies that translate business and Target Circle ambitions into measurable plans that drive engagement and incremental growth Experience leading complex, cross-channel initiatives from strategy through execution, delivering results on time and within investment parameters Proven ability to influence and drive alignment across highly matrixed teams without direct authority Strong executive presence and communication skills, with the ability to translate data and insights into concise, persuasive recommendations **Preferred Qualifications** Experience leading large-scale promotional events or loyalty-driven activations with enterprise impact Proven ability to define measurement strategies, including incrementality and performance readouts, to inform optimization and future investment decisions Experience influencing senior leaders and shaping strategic direction across Marketing, Merchandising, Digital and Operations partners Demonstrated ability to identify and scale initiatives that drive long-term guest engagement and revenue growthExperience leading and developing talent, fostering a culture of strategic thinking, accountability and collaborationThis position will operate as a Hybrid/Flex for Your Day work arrangement based on Target’s needs. A Hybrid/Flex for Your Day work arrangement means the team member’s core role will need to be performed both onsite at the Target HQ MN location the role is assigned to and virtually, depending upon what your role, team and tasks require for that day. Work duties cannot be performed outside of the country of the primary work location, unless otherwise prescribed by Target. Click
if you are curious to learn more about Minnesota. Target is one of the world’s most recognized brands and one of America’s leading retailers. We make Target our guests’ preferred shopping destination by offering outstanding value, inspiration, innovation and an exceptional guest experience that no other retailer can deliver. Target is committed to responsible corporate citizenship, ethical business practices, environmental stewardship and generous community support. Since 1946, we have given 5 percent of our profits back to our communities. Our goal is to work as one team to fulfill our unique brand promise to our guests, wherever and whenever they choose to shop.We'll contact you if you're selected for next steps. In the meantime, follow us at
for the latest news.**Our Benefits**We care about and invest in you as a team member, so that you can take care of yourself and your family. Target offers eligible team members and their dependents comprehensive health benefits and programs, which may include medical, vision, dental, life insurance and more, to help you and your family take care of your whole selves. Other benefits for eligible team members include 401(k), employee discount, short term disability, long term disability, paid sick leave, paid national holidays, and paid vacation. Find competitive benefits from financial and education to well-being and beyond at . #J-18808-Ljbffr
and offer strategy, or guide cross-functional teams through complex, multi-channel execution. Your ability to set clear direction, build Core responsibilities of this job are described within this job description.
Job duties may change at any time due to business needs*.* **Key Responsibilities** **Minimum Requirements**4-year degree or equivalent experience 8+ years of progressive experience within marketing or strategy development rolesDemonstrated ability to develop insight-led marketing strategies that translate business and Target Circle ambitions into measurable plans that drive engagement and incremental growth Experience leading complex, cross-channel initiatives from strategy through execution, delivering results on time and within investment parameters Proven ability to influence and drive alignment across highly matrixed teams without direct authority Strong executive presence and communication skills, with the ability to translate data and insights into concise, persuasive recommendations **Preferred Qualifications** Experience leading large-scale promotional events or loyalty-driven activations with enterprise impact Proven ability to define measurement strategies, including incrementality and performance readouts, to inform optimization and future investment decisions Experience influencing senior leaders and shaping strategic direction across Marketing, Merchandising, Digital and Operations partners Demonstrated ability to identify and scale initiatives that drive long-term guest engagement and revenue growthExperience leading and developing talent, fostering a culture of strategic thinking, accountability and collaborationThis position will operate as a Hybrid/Flex for Your Day work arrangement based on Target’s needs. A Hybrid/Flex for Your Day work arrangement means the team member’s core role will need to be performed both onsite at the Target HQ MN location the role is assigned to and virtually, depending upon what your role, team and tasks require for that day. Work duties cannot be performed outside of the country of the primary work location, unless otherwise prescribed by Target. Click
if you are curious to learn more about Minnesota. Target is one of the world’s most recognized brands and one of America’s leading retailers. We make Target our guests’ preferred shopping destination by offering outstanding value, inspiration, innovation and an exceptional guest experience that no other retailer can deliver. Target is committed to responsible corporate citizenship, ethical business practices, environmental stewardship and generous community support. Since 1946, we have given 5 percent of our profits back to our communities. Our goal is to work as one team to fulfill our unique brand promise to our guests, wherever and whenever they choose to shop.We'll contact you if you're selected for next steps. In the meantime, follow us at
for the latest news.**Our Benefits**We care about and invest in you as a team member, so that you can take care of yourself and your family. Target offers eligible team members and their dependents comprehensive health benefits and programs, which may include medical, vision, dental, life insurance and more, to help you and your family take care of your whole selves. Other benefits for eligible team members include 401(k), employee discount, short term disability, long term disability, paid sick leave, paid national holidays, and paid vacation. Find competitive benefits from financial and education to well-being and beyond at . #J-18808-Ljbffr