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Digital Marketing Strategist

PulseMediaNL, New Bremen, Ohio, United States

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About PulseMediaNL PulseMediaNL is excited to announce an opening for a Digital Marketing Strategist to join our innovative Marketing team. This full‑time, remote position allows you to work from anywhere while contributing to dynamic marketing campaigns that drive our brand's success in the marketing and advertising industry. Based in Riyadh, you’ll be part of a forward‑thinking team that values creativity and strategic thinking.

As a Digital Marketing Strategist, you will play a vital role in developing and executing effective digital marketing strategies that enhance our online presence and engage our target audience. Your contributions will be essential in driving traffic, increasing conversions, and boosting brand awareness through various digital channels. This is an excellent opportunity for someone looking to kickstart their career in digital marketing with a company that promotes growth and learning.

We offer a competitive salary, and as part of our team, you will have the chance to grow your skills in a supportive environment focused on innovation and excellence.

Role Overview The Digital Marketing Strategist is responsible for designing and leading high‑level digital strategies that guide campaign execution across paid, organic, and owned channels. This role is more strategic than operational, focusing on planning, forecasting, positioning, and performance frameworks.

You will collaborate closely with performance marketers, content teams, designers, and account managers to ensure cohesive, ROI‑focused campaigns.

Key Responsibilities Strategic Planning

Develop full‑funnel digital marketing strategies aligned with client objectives

Conduct market research, audience analysis, and competitor benchmarking

Define channel mix strategies across paid media, SEO, email, and social

Build quarterly and annual digital growth roadmaps

Performance & Forecasting

Create performance projections, budget allocation models, and ROI forecasts

Define measurable KPIs and performance benchmarks

Analyze campaign data to refine strategy and identify scaling opportunities

Develop attribution models and tracking frameworks

Channel Strategy Development

Design paid acquisition strategies (Google Ads, Meta Ads, LinkedIn Ads, TikTok)

Oversee SEO and content growth frameworks

Develop customer journey and lifecycle marketing strategies

Align messaging with brand positioning and conversion objectives

Client & Internal Leadership

Lead strategy presentations and performance reviews

Serve as strategic advisor for key accounts

Collaborate with internal teams to ensure execution aligns with strategy

Stay updated on industry trends, algorithms, and emerging technologies

Required Qualifications

4+ years of experience in digital marketing strategy or performance marketing

Proven ability to build and scale multi‑channel marketing strategies

Strong analytical skills with experience in forecasting and reporting

Deep understanding of paid media, SEO, content marketing, and conversion funnels

Experience using analytics and reporting tools (GA4, Looker Studio, Tag Manager, etc.)

Strong communication and presentation skills

Preferred Qualifications

Experience in a marketing agency environment

Experience working with international brands

Knowledge of advanced attribution modeling

Certifications in Google Ads, Meta, or related platforms

Familiarity with CRM and marketing automation systems

Key Performance Indicators

Client growth and revenue impact

Campaign scalability and profitability

Forecast accuracy

Strategic alignment across channels

Client satisfaction and retention

What We Offer

Fully remote work structure

Competitive compensation based on experience

Performance incentives

Professional development support

Opportunity to work with high‑growth brands

Collaborative, innovation‑focused team culture

Why Join PulseMediaNL? At PulseMediaNL, strategy drives everything we do. As a Digital Marketing Strategist, you will play a key role in shaping scalable growth plans for ambitious brands. If you are analytical, forward‑thinking, and passionate about performance marketing, we invite you to apply.

How to Apply Send your CV and a short summary of a strategy you developed (including measurable outcomes).

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