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Marketing Specialist

Phillips Home Improvements, Allen, Texas, United States, 75013

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Role Title: Marketing Specialist

Department: Marketing

Employment Type: Full-Time

Compensation: $55,000 base salary + monthly performance incentives (up to $500)

Location: 204 S. Ash Drive, Allen, TX 75002

Do You Love Making Marketing Actually Work? Are you someone who enjoys improving systems, tightening funnels, and watching numbers move in the right direction? Do you get more satisfaction from fixing what's broken than pitching big ideas? Do you want to work for a company that doesn't blur ethical lines?

If you thrive on structure, clarity, and measurable results, this role was built for you.

Role Overview As our Marketing Specialist, you'll execute and improve the marketing systems that generate qualified appointments, strengthen local trust, and maximize the value of every lead we produce.

This is a hands‑on execution role. Strategy, budgets, and priorities are clearly defined. Your job is to make the machine run better every month.

What You’ll Be Responsible For

Managing and improving the company website, SEO execution, and conversion-focused landing pages

Executing PPC campaigns (Google, Meta, NextDoor, etc.) within an established strategy and budget

Building and maintaining GHL landing pages, funnels, and automations

Planning and executing email marketing campaigns and newsletters

Managing Google Business Profile and online reputation, including review responses

Tracking performance metrics and implementing ongoing optimizations

Designing and producing marketing materials for print and digital use (flyers, signage, swag), ensuring brand consistency

What Winning Looks Like

Marketing‑sourced appointments are consistent and improving

Funnels convert better over time, not just drive traffic

Local visibility and online reviews continue to grow

Email campaigns are executed on time and generate engagement

Marketing performance is clear, measurable, and explainable

Effort matters only if it moves the numbers.

You're a Great Fit If You …

Enjoy working inside systems, checklists, and defined processes

Take pride in accuracy, consistency, and follow-through

Are comfortable executing within an existing strategy and budget

Like improving performance through testing and optimization

Can work independently without needing constant direction

Prefer measurable results over creative hype

Are hungry for growth and enjoy learning new systems and technology

This Role Is NOT for You If You …

Want to own high‑level marketing strategy or branding decisions

Get bored with execution or repetitive optimization

Dislike reporting, metrics, or accountability

Need constant validation or creative freedom to stay engaged

Prefer idea generation over follow-through

What We Offer

Competitive base pay with performance‑based incentives

Clear expectations and measurable success metrics

Defined systems and tools to support execution

A values‑driven team that prizes accountability and excellence

Stability, clarity, and room to grow through mastery

How To Apply If this role sounds like you, apply now and include a brief note explaining:

Why this role caught your attention

What kind of work you enjoy most in marketing

We’re looking for someone who wants to execute, improve, and win, not just stay busy, in an environment that values faith, family and focus.

Equal Opportunity Employer

We are an equal opportunity employer and value integrity, professionalism, and respect in all employment decisions.

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