Director, Brand & Content Marketing - 12 month contract
Amazon, Culver City, California, United States, 90232
Director, Brand & Content Marketing - 12 month contract
At Audible, we believe stories have the power to transform lives. It’s why we work with some of the world’s leading creators to produce and share audio storytelling with our millions of global listeners. We are dreamers and inventors who come from a wide range of backgrounds and experiences to empower and inspire each other. Imagine your future with us.
About this role Based in Tokyo, Audible is seeking a Director, Brand and Content Marketing, on a 12 month contract, who will drive report into the Japan Country Manager for Audible. This role will drive awareness and consideration of the Audible brand through the development and delivery of impactful content marketing and communication campaigns to deliver business objectives.
About you You must be able to think strategically and act tactically, have incredibly high attention to detail, be recognized as an expert in communicating externally with customers to drive engagement, reaction and response and internally with other team members to bring people with you and drive forward ideas. You must be a self‑motivated, energetic and inquisitive individual with a passion for storytelling. You aren’t afraid to get your hands dirty and enjoy working in a fast‑paced environment, driving multiple campaigns at once with an emphasis on collective and collaborative teamwork.
As a Director, Brand & Content Marketing, you will
Lead the marketing strategy and implementation of a constant stream of premium content for release in Japan, supporting Original and 3P releases
Maximize talent promotion through creation of high impact promotional assets and dissemination over partner channels with a goal to grow awareness and engagement via paid, owned and earned media
Work closely with the awareness media team to maximize creative impact
Project manage campaigns and events with impeccable organizational skills
Collaborate with internal teams to manage projects, implement campaigns, events and promotions with effective project management, weekly status and conference reports following meetings to ensure everyone is on the same page
Work with local and international partners to deliver audience, service and content‑related research
Support on brand‑tracking, UX/CX research and other streams defined in conjunction with the International Research team
Provide regular reporting and analysis of activity to determine campaign performance and provide recommendations for optimization
About Audible Audible is the leading producer and provider of audio storytelling. We spark listeners’ imaginations, offering immersive, cinematic experiences full of inspiration and insight to enrich our customers daily lives. We are a global company with an entrepreneurial spirit. We are dreamers and inventors who are passionate about the positive impact Audible can make for our customers and our neighbors. This spirit courses throughout Audible, supporting a culture of creativity and inclusion built on our People Principles and our mission to build more equitable communities in the cities we call home.
Basic Qualifications
Experience in content marketing
Experience in brand marketing
Experience working on entertainment brands and/or digital brands to promote IPs in multiple channels in Japan
Experience delivering creative campaigns, identity executions and activations
Experience presenting to, influencing and motivating action by senior leaders
Experience managing and leading teams toward common goals
Experience operating at both a strategic and executional level; ideate and directly execute
Preferred Qualifications
Experience with large‑scale campaigns, but also community and social‑first thinking
Excellent team player with the flexibility to adapt to a rapidly changing environment
Positive outlook, curious, desire to learn and grow and team player
Brings a strong passion for Audible’s brand and products as a leader in the audio spoken word landscape
Direct experience working with high profile celebrity talent
Excellent communicator and compelling storyteller
Highly collaborative, a great listener, and able to work across geographies with peers and executive teams in matrixed environments to drive action and results
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
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About this role Based in Tokyo, Audible is seeking a Director, Brand and Content Marketing, on a 12 month contract, who will drive report into the Japan Country Manager for Audible. This role will drive awareness and consideration of the Audible brand through the development and delivery of impactful content marketing and communication campaigns to deliver business objectives.
About you You must be able to think strategically and act tactically, have incredibly high attention to detail, be recognized as an expert in communicating externally with customers to drive engagement, reaction and response and internally with other team members to bring people with you and drive forward ideas. You must be a self‑motivated, energetic and inquisitive individual with a passion for storytelling. You aren’t afraid to get your hands dirty and enjoy working in a fast‑paced environment, driving multiple campaigns at once with an emphasis on collective and collaborative teamwork.
As a Director, Brand & Content Marketing, you will
Lead the marketing strategy and implementation of a constant stream of premium content for release in Japan, supporting Original and 3P releases
Maximize talent promotion through creation of high impact promotional assets and dissemination over partner channels with a goal to grow awareness and engagement via paid, owned and earned media
Work closely with the awareness media team to maximize creative impact
Project manage campaigns and events with impeccable organizational skills
Collaborate with internal teams to manage projects, implement campaigns, events and promotions with effective project management, weekly status and conference reports following meetings to ensure everyone is on the same page
Work with local and international partners to deliver audience, service and content‑related research
Support on brand‑tracking, UX/CX research and other streams defined in conjunction with the International Research team
Provide regular reporting and analysis of activity to determine campaign performance and provide recommendations for optimization
About Audible Audible is the leading producer and provider of audio storytelling. We spark listeners’ imaginations, offering immersive, cinematic experiences full of inspiration and insight to enrich our customers daily lives. We are a global company with an entrepreneurial spirit. We are dreamers and inventors who are passionate about the positive impact Audible can make for our customers and our neighbors. This spirit courses throughout Audible, supporting a culture of creativity and inclusion built on our People Principles and our mission to build more equitable communities in the cities we call home.
Basic Qualifications
Experience in content marketing
Experience in brand marketing
Experience working on entertainment brands and/or digital brands to promote IPs in multiple channels in Japan
Experience delivering creative campaigns, identity executions and activations
Experience presenting to, influencing and motivating action by senior leaders
Experience managing and leading teams toward common goals
Experience operating at both a strategic and executional level; ideate and directly execute
Preferred Qualifications
Experience with large‑scale campaigns, but also community and social‑first thinking
Excellent team player with the flexibility to adapt to a rapidly changing environment
Positive outlook, curious, desire to learn and grow and team player
Brings a strong passion for Audible’s brand and products as a leader in the audio spoken word landscape
Direct experience working with high profile celebrity talent
Excellent communicator and compelling storyteller
Highly collaborative, a great listener, and able to work across geographies with peers and executive teams in matrixed environments to drive action and results
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
#J-18808-Ljbffr