Social Media Manager: YouTube
La Sierra University, Riverside, California, United States, 92504
Position Type : Student Worker
Department : Marketing
Overview Lead La Sierra’s YouTube content strategy through Shorts, long‑form videos, livestreams, and virtual tours. Tell powerful stories and create engaging live experiences for prospective students. Great for someone who’s organized, strategic, and passionate about video storytelling and analytics.
Responsibilities
Create and upload daily YouTube Shorts and regular long‑form videos
Host and run livestreams for key events, campus spotlights, or student panels
Monitor comments and questions during lives and reply in real time
Maintain consistent video thumbnails and branding
Build playlists for 360 virtual tours, student features, and academic programs
Partner with external YouTubers to produce content on campus
Coordinate with VP of Marketing to promote content through Google Ads
Goals
#1 Adventist school on YouTube
#1 university in Riverside on YouTube
10 student enrollments through YouTube
Pay Rate:
16.90/hr.
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Overview Lead La Sierra’s YouTube content strategy through Shorts, long‑form videos, livestreams, and virtual tours. Tell powerful stories and create engaging live experiences for prospective students. Great for someone who’s organized, strategic, and passionate about video storytelling and analytics.
Responsibilities
Create and upload daily YouTube Shorts and regular long‑form videos
Host and run livestreams for key events, campus spotlights, or student panels
Monitor comments and questions during lives and reply in real time
Maintain consistent video thumbnails and branding
Build playlists for 360 virtual tours, student features, and academic programs
Partner with external YouTubers to produce content on campus
Coordinate with VP of Marketing to promote content through Google Ads
Goals
#1 Adventist school on YouTube
#1 university in Riverside on YouTube
10 student enrollments through YouTube
Pay Rate:
16.90/hr.
#J-18808-Ljbffr