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Lead COE for North America - CRM Strategy (Insurance & Financial Services)

Capgemini, Chicago, Illinois, United States, 60290

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About the Role: We are seeking a visionary

CRM Leader

with a strong background in

strategy consulting

and deep expertise in

Insurance distribution and service models . This individual will define and execute the

Go-To-Market (GTM) strategy

for CRM solutions across

sales, service, and marketing

in North America. The ideal candidate will have a forward-looking perspective on

the future of CRM , particularly how

Agentic AI

is reshaping customer engagement, personalization, and operational efficiency.

Key Responsibilities:

Define and lead the CRM GTM strategy for Insurance and broader Financial Services.

Align CRM offerings with evolving market needs, focusing on

Agentic AI-driven transformation .

Thought Leadership:

Serve as a subject matter expert on

future CRM trends , including AI-driven automation, personalization, and agentic workflows.

Evangelize CRM transformation opportunities to clients and internal teams.

Industry Expertise:

Leverage deep knowledge of

Insurance distribution and service models

(agents, brokers, direct-to-consumer, hybrid).

Identify opportunities to transform these models using

Agentic AI

for efficiency and customer experience.

Partner with sales teams to drive pipeline growth and deal closure.

Develop positioning, messaging, and value propositions for CRM solutions.

Cross-Functional Collaboration:

Work closely with product, marketing, and delivery teams to ensure GTM success.

Influence roadmap decisions based on market insights and client feedback.

Qualifications:

Experience:

10+ years in

CRM strategy consulting , preferably with top-tier consulting or technology firms.

Proven track record in

Insurance

and broader

Financial Services such as Banking or Capital Markets experience .

Expertise:

Deep understanding of CRM platforms (Salesforce, Dynamics, etc.) and emerging trends along with their strategic capabilities

Knowledge of

Agentic AI

and its impact on CRM, customer engagement, and operational models.

Skills:

Strong strategic thinking and GTM execution capabilities.

Excellent communication and stakeholder management skills.

Strong storytelling and executive advisory skills, with the ability to communicate CRM and AI value propositions to C‑level leaders.

Education:

Bachelor’s degree required; MBA or equivalent preferred.

Life at Capgemini: Capgemini supports all aspects of your well‑being throughout the changing stages of your life and career. For eligible employees, we offer:

Healthcare including dental, vision, mental health, and well‑being programs

Financial well‑being programs such as 401(k) and Employee Share Ownership Plan

Paid time off and paid holidays

Family building benefits like adoption assistance, surrogacy, and cryopreservation

Social well‑being benefits like subsidized back‑up child/elder care and tutoring

Mentoring, coaching and learning programs

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