Location:
New York, NY (Hybrid, Tuesday-Thursday) Merkley + Partners is a full-service marketing and advertising agency headquartered in New York City. We partner with some of the world’s most iconic brands to deliver integrated, insight-driven marketing solutions. As part of Omnicom, we combine strategic rigor with creative excellence to drive measurable business impact. Position Overview
Merkley + Partners is seeking a Media Planner to support the
Mercedes-Benz USA business , spanning both
national brand initiatives and local/regional dealer marketing (Tier 2) . This role will contribute to media strategies that balance brand storytelling with performance-driven retail objectives across a mix of national and local channels. The ideal candidate is detail-oriented, analytically minded, and excited by the complexity of managing media plans that support both national consistency and local market nuance. Key Responsibilities
Develop strategic, data-informed media plans aligned to Mercedes-Benz brand, sales, and dealer objectives Partner closely with account, strategy, and analytics teams to translate marketing goals into effective national and local media approaches Leverage audience insights, market dynamics, and media research to inform channel selection and media mix recommendations Support planning and buying across channels including digital, paid social, video, audio, and emerging platforms Manage campaign execution timelines, ensuring media placements are delivered accurately, on time, and within budget Monitor and analyze campaign performance, providing ongoing insights and optimization recommendations Support local and regional dealer initiatives by helping tailor media approaches to specific market needs Maintain strong working relationships with media partners and internal teams Stay current on automotive, retail, and media landscape trends to bring proactive ideas to the business Qualifications & Experience
2+ years of experience in media planning (agency experience strongly preferred) Experience working on automotive, retail, or multi-market clients is a plus Strong understanding of media planning fundamentals, including audience targeting, channel strategy, and performance optimization Comfortable working across both brand and performance-driven objectives Highly organized with the ability to manage multiple workstreams simultaneously Strong analytical skills with attention to detail Clear, confident written and verbal communication skills Experience with media planning tools and research platforms Proficiency in Excel and PowerPoint Why This Role
This is a great opportunity to work on a
high-profile, dynamic automotive account
that blends national brand storytelling with local dealer impact. The Media Planner will gain exposure to complex, multi-channel planning while collaborating with a deeply integrated agency team.
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New York, NY (Hybrid, Tuesday-Thursday) Merkley + Partners is a full-service marketing and advertising agency headquartered in New York City. We partner with some of the world’s most iconic brands to deliver integrated, insight-driven marketing solutions. As part of Omnicom, we combine strategic rigor with creative excellence to drive measurable business impact. Position Overview
Merkley + Partners is seeking a Media Planner to support the
Mercedes-Benz USA business , spanning both
national brand initiatives and local/regional dealer marketing (Tier 2) . This role will contribute to media strategies that balance brand storytelling with performance-driven retail objectives across a mix of national and local channels. The ideal candidate is detail-oriented, analytically minded, and excited by the complexity of managing media plans that support both national consistency and local market nuance. Key Responsibilities
Develop strategic, data-informed media plans aligned to Mercedes-Benz brand, sales, and dealer objectives Partner closely with account, strategy, and analytics teams to translate marketing goals into effective national and local media approaches Leverage audience insights, market dynamics, and media research to inform channel selection and media mix recommendations Support planning and buying across channels including digital, paid social, video, audio, and emerging platforms Manage campaign execution timelines, ensuring media placements are delivered accurately, on time, and within budget Monitor and analyze campaign performance, providing ongoing insights and optimization recommendations Support local and regional dealer initiatives by helping tailor media approaches to specific market needs Maintain strong working relationships with media partners and internal teams Stay current on automotive, retail, and media landscape trends to bring proactive ideas to the business Qualifications & Experience
2+ years of experience in media planning (agency experience strongly preferred) Experience working on automotive, retail, or multi-market clients is a plus Strong understanding of media planning fundamentals, including audience targeting, channel strategy, and performance optimization Comfortable working across both brand and performance-driven objectives Highly organized with the ability to manage multiple workstreams simultaneously Strong analytical skills with attention to detail Clear, confident written and verbal communication skills Experience with media planning tools and research platforms Proficiency in Excel and PowerPoint Why This Role
This is a great opportunity to work on a
high-profile, dynamic automotive account
that blends national brand storytelling with local dealer impact. The Media Planner will gain exposure to complex, multi-channel planning while collaborating with a deeply integrated agency team.
#J-18808-Ljbffr