Job Title:
Senior Digital Marketing Strategist Schedule:
Monday–Friday, 8:00 AM – 5:00 PM Compensation:
Up to $100,000 base salary Position Overview
A global, industry-leading professional services organization is seeking a
Senior Digital Marketing Strategist
to join its digital marketing team. This role will lead the development of
data-driven, multichannel marketing campaigns
that drive awareness, engagement, and demand. This individual will act as a
lead strategist , partnering with business unit marketing leaders to design programs that balance
brand visibility
with
Account-Based Marketing (ABM) precision . The ideal candidate combines strategic thinking, analytical depth, and a strong interest in how
AI is transforming search, discovery, and digital engagement . Key Responsibilities
Strategic Campaign Leadership
Design and execute integrated digital marketing programs aligned with business and revenue objectives Leverage paid media, SEO, email automation, and webinars to drive both broad-based and targeted initiatives Balance brand awareness efforts with highly targeted ABM strategies Account-Based Marketing (ABM)
Develop ABM programs using platforms such as Demandbase, 6sense, Influ2, and similar tools Use intent data and predictive insights to personalize engagement for high-value accounts Align marketing performance and reporting with Salesforce to support pipeline growth Marketing Automation & Nurture Strategy
Use HubSpot as the core platform for campaign deployment, automation, and reporting Build and optimize nurture programs, segmentation strategies, and lifecycle workflows Leverage behavioral and CRM data to enhance targeting and lead scoring Apply AI tools and methodologies to improve marketing personalization and performance Help prepare digital channels for
AI-powered search and discovery (AIO/GEO) Stay ahead of emerging technologies and champion innovation across the marketing function Measurement & Optimization
Track and analyze performance using HubSpot, Salesforce, GA4, and other analytics tools Translate data into actionable insights that improve ROI and campaign effectiveness Share best practices and performance learnings across cross-functional teams Qualifications
Bachelor’s degree in
Marketing or Business
required 7+ years of B2B digital marketing experience Strong hands-on experience with: Account-Based Marketing (ABM) AI in marketing and AI-powered search/discovery (AIO/GEO) Digital campaign strategy and marketing funnels HubSpot marketing automation SEO, paid media, and webinars Analytical mindset with the ability to connect marketing performance to business outcomes Strong collaboration and communication skills
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Senior Digital Marketing Strategist Schedule:
Monday–Friday, 8:00 AM – 5:00 PM Compensation:
Up to $100,000 base salary Position Overview
A global, industry-leading professional services organization is seeking a
Senior Digital Marketing Strategist
to join its digital marketing team. This role will lead the development of
data-driven, multichannel marketing campaigns
that drive awareness, engagement, and demand. This individual will act as a
lead strategist , partnering with business unit marketing leaders to design programs that balance
brand visibility
with
Account-Based Marketing (ABM) precision . The ideal candidate combines strategic thinking, analytical depth, and a strong interest in how
AI is transforming search, discovery, and digital engagement . Key Responsibilities
Strategic Campaign Leadership
Design and execute integrated digital marketing programs aligned with business and revenue objectives Leverage paid media, SEO, email automation, and webinars to drive both broad-based and targeted initiatives Balance brand awareness efforts with highly targeted ABM strategies Account-Based Marketing (ABM)
Develop ABM programs using platforms such as Demandbase, 6sense, Influ2, and similar tools Use intent data and predictive insights to personalize engagement for high-value accounts Align marketing performance and reporting with Salesforce to support pipeline growth Marketing Automation & Nurture Strategy
Use HubSpot as the core platform for campaign deployment, automation, and reporting Build and optimize nurture programs, segmentation strategies, and lifecycle workflows Leverage behavioral and CRM data to enhance targeting and lead scoring Apply AI tools and methodologies to improve marketing personalization and performance Help prepare digital channels for
AI-powered search and discovery (AIO/GEO) Stay ahead of emerging technologies and champion innovation across the marketing function Measurement & Optimization
Track and analyze performance using HubSpot, Salesforce, GA4, and other analytics tools Translate data into actionable insights that improve ROI and campaign effectiveness Share best practices and performance learnings across cross-functional teams Qualifications
Bachelor’s degree in
Marketing or Business
required 7+ years of B2B digital marketing experience Strong hands-on experience with: Account-Based Marketing (ABM) AI in marketing and AI-powered search/discovery (AIO/GEO) Digital campaign strategy and marketing funnels HubSpot marketing automation SEO, paid media, and webinars Analytical mindset with the ability to connect marketing performance to business outcomes Strong collaboration and communication skills
#J-18808-Ljbffr