Digital Communications & Creative Specialist
Make-A-Wish New Jersey, Williamstown, New Jersey, United States
Title:
Digital Communications & Creative Specialist
Department:
Marketing & Communications
Supervisor:
Director of Marketing & Communications
Status:
Full Time, Permanent
Date:
February 2026
Scope of Position:
The Digital Communications & Creative Specialist for Make-A‑Wish New Jersey will be responsible for creative storytelling through digital and traditional communications channels, working cross-departmentally to create a shared vision of our globally recognized brand. The ideal candidate will be responsible for chapter website and social media platforms, email marketing programs, video storytelling and more. They will serve as brand expert for production of creative needs for the chapter. They will continue to bring to the table new initiatives and creative strategy to advance the mission, vision and values of Make‑Wish.
Responsibilities:
Social Media
Develops social media content calendar tied to chapter goals, campaigns and events
Creates engaging written, photo and video content that highlights mission impact, wish stories, volunteers and donors
Captures and edits short‑form videos (Reels, Stories) and behind‑the‑scenes moments featuring staff, volunteers or wish families
Maintains a consistent voice aligned with brand guidelines and messaging
Tracks analytics and reports them to Director of Marketing & Communications
Provides timely updates including crisis communication to Director of Marketing & Communications
Marketing & Digital Communications
Develops and oversees email and website marketing plans
Maintains day‑to‑day operations of chapter website ensuring consistent messaging, brand compliance, and content creation
Create high‑quality visual assets using Adobe Creative Suite or Canva to support campaigns, awareness months and storytelling
Responsible for working across departments to create collateral
Video Production
Assists Director of Marketing & Communications with video production and editing requests
Special Events
Capture photos and videos at chapter events and wish reveals
Assist with onsite media coordination, if needed
Provides support for program‑related projects at chapter signature events.
Other
Assists with presentations and proposals for President & CEO
Supports coordination and execution of Theater A/V resources at MAWNJ Headquarters for signature events and other initiatives as assigned
Proofreads and edits communications materials
Maintains chapter’s photo and video libraries, as well as feedback/testimonial library
Maintains asset logging in chapter Salesforce database
Serves as “resident expert” on knowledge of enterprise‑wide brand
Other duties as assigned by supervisor
Qualifications/ Requirements:
Bachelor’s Degree in related field (Marketing/Communications, Journalism, Public Relations, Media Studies)
3 -5 years’ experience in relevant field
Exceptional oral and written communication skills
Extensive computer skills including Microsoft Office, HTML and Adobe Creative Suite
Experience in Canva, Buffer, Critical Mention, Salesforce, Drupal, Luminate, Marketing Cloud a plus
Graphic design and video editing experience preferred
Experience with leveraging multiple social media platforms including Facebook, X, TikTok, Instagram, LinkedIn and YouTube
Experience with Google Analytics a plus
Must be able to work in a fast‑paced, dynamic environment
Flexibility with hours for occasional night/weekend planned events
Must pass background check
Compensation:
The expected salary range for this position is from $55,000-$70,000 annually.
Salary range offers are based on range of factors including but not limited to relevant skills, training, and experience.
Make‑A‑Wish New Jersey offers a comprehensive and competitive benefits package including health & wellness, retirement & financial security and generous PTO.
How To Apply
Please submit a cover letter and resume with “Digital Communications & Creative Specialist” in the subject line to jobs@nj.wish.org. No phone calls please.
Disclaimer
The above statements are intended to describe the general nature and level of work being performed by people assigned to this position. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed.
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Digital Communications & Creative Specialist
Department:
Marketing & Communications
Supervisor:
Director of Marketing & Communications
Status:
Full Time, Permanent
Date:
February 2026
Scope of Position:
The Digital Communications & Creative Specialist for Make-A‑Wish New Jersey will be responsible for creative storytelling through digital and traditional communications channels, working cross-departmentally to create a shared vision of our globally recognized brand. The ideal candidate will be responsible for chapter website and social media platforms, email marketing programs, video storytelling and more. They will serve as brand expert for production of creative needs for the chapter. They will continue to bring to the table new initiatives and creative strategy to advance the mission, vision and values of Make‑Wish.
Responsibilities:
Social Media
Develops social media content calendar tied to chapter goals, campaigns and events
Creates engaging written, photo and video content that highlights mission impact, wish stories, volunteers and donors
Captures and edits short‑form videos (Reels, Stories) and behind‑the‑scenes moments featuring staff, volunteers or wish families
Maintains a consistent voice aligned with brand guidelines and messaging
Tracks analytics and reports them to Director of Marketing & Communications
Provides timely updates including crisis communication to Director of Marketing & Communications
Marketing & Digital Communications
Develops and oversees email and website marketing plans
Maintains day‑to‑day operations of chapter website ensuring consistent messaging, brand compliance, and content creation
Create high‑quality visual assets using Adobe Creative Suite or Canva to support campaigns, awareness months and storytelling
Responsible for working across departments to create collateral
Video Production
Assists Director of Marketing & Communications with video production and editing requests
Special Events
Capture photos and videos at chapter events and wish reveals
Assist with onsite media coordination, if needed
Provides support for program‑related projects at chapter signature events.
Other
Assists with presentations and proposals for President & CEO
Supports coordination and execution of Theater A/V resources at MAWNJ Headquarters for signature events and other initiatives as assigned
Proofreads and edits communications materials
Maintains chapter’s photo and video libraries, as well as feedback/testimonial library
Maintains asset logging in chapter Salesforce database
Serves as “resident expert” on knowledge of enterprise‑wide brand
Other duties as assigned by supervisor
Qualifications/ Requirements:
Bachelor’s Degree in related field (Marketing/Communications, Journalism, Public Relations, Media Studies)
3 -5 years’ experience in relevant field
Exceptional oral and written communication skills
Extensive computer skills including Microsoft Office, HTML and Adobe Creative Suite
Experience in Canva, Buffer, Critical Mention, Salesforce, Drupal, Luminate, Marketing Cloud a plus
Graphic design and video editing experience preferred
Experience with leveraging multiple social media platforms including Facebook, X, TikTok, Instagram, LinkedIn and YouTube
Experience with Google Analytics a plus
Must be able to work in a fast‑paced, dynamic environment
Flexibility with hours for occasional night/weekend planned events
Must pass background check
Compensation:
The expected salary range for this position is from $55,000-$70,000 annually.
Salary range offers are based on range of factors including but not limited to relevant skills, training, and experience.
Make‑A‑Wish New Jersey offers a comprehensive and competitive benefits package including health & wellness, retirement & financial security and generous PTO.
How To Apply
Please submit a cover letter and resume with “Digital Communications & Creative Specialist” in the subject line to jobs@nj.wish.org. No phone calls please.
Disclaimer
The above statements are intended to describe the general nature and level of work being performed by people assigned to this position. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed.
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