Marketing Manager
Location:
New York, NYC Office (Hybrid – up to 2 days per week onsite)
Pay Rate:
$41.44/hr
Employment:
T4 months contract
Join us as a CRM Marketing Manager!
We’re looking for a strategic marketing expert to lead customer relationship management and loyalty programs for LensCrafters. Your campaigns will deliver personalized engagement through email, SMS, and rewards initiatives, strengthening brand relationships and customer loyalty.
What You’ll Do:
Develop and manage CRM and loyalty programs across various channels
Execute 1:1 and 1:many marketing campaigns, collaborating with creative and analytics teams
Analyze campaign performance and make recommendations to optimize results
Support rewards program development and customer engagement strategies
Produce and manage marketing communications in alignment with brand goals
Partner with global CRM, IT, and customer intelligence teams to enhance technology and customer journeys
Leverage your insights to drive customer loyalty and continual improvement
What We’re Looking For:
Bachelor’s degree in Marketing or Advertising (or equivalent experience)
Minimum 5 years of marketing and CRM/campaign experience
Strong analytical, project management, and communication skills
Familiarity with CRM platforms (Oracle Responsys, IBM Unica) and project management tools
Ability to collaborate effectively in a cross‑functional, matrix environment
In-depth knowledge of consumer data and engagement strategies
Completion of background check and OIG/GSA/OFAC screening required
Preferred:
eCommerce, optical, or retail campaign experience
Consulting background
Ready to build lasting customer relationships and loyalty for a global brand? Apply now and join our innovative marketing team!
As part of our promise to talent, Kelly supports those who work with us through a variety of benefits, perks, and work‑related resources. Kelly offers eligible employees voluntary benefit plans including medical, dental, vision, telemedicine, term life, whole life, accident insurance, critical illness, a legal plan, and short‑term disability. As a Kelly employee, you will have access to a retirement savings plan, service bonus and holiday pay plans (earn up to eight paid holidays per benefit year), and a transit spending account. In addition, employees are entitled to earn paid sick leave under the applicable state or local plan.
Kelly is committed to providing equal employment opportunities to all qualified employees and applicants regardless of race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, age, marital status, pregnancy, genetic information, or any other legally protected status, and we take affirmative action to recruit, employ, and advance qualified individuals with disabilities and protected veterans in the workforce. Requests for accommodation related to our application process can be directed to the Kelly Human Resource Knowledge Center. Kelly complies with the requirements of California’s state and local Fair Chance laws. A conviction does not automatically bar individuals from employment. Kelly participates in E‑Verify and will provide the federal government with your Form I‑9 information to confirm that you are authorized to work in the U.S.
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Location:
New York, NYC Office (Hybrid – up to 2 days per week onsite)
Pay Rate:
$41.44/hr
Employment:
T4 months contract
Join us as a CRM Marketing Manager!
We’re looking for a strategic marketing expert to lead customer relationship management and loyalty programs for LensCrafters. Your campaigns will deliver personalized engagement through email, SMS, and rewards initiatives, strengthening brand relationships and customer loyalty.
What You’ll Do:
Develop and manage CRM and loyalty programs across various channels
Execute 1:1 and 1:many marketing campaigns, collaborating with creative and analytics teams
Analyze campaign performance and make recommendations to optimize results
Support rewards program development and customer engagement strategies
Produce and manage marketing communications in alignment with brand goals
Partner with global CRM, IT, and customer intelligence teams to enhance technology and customer journeys
Leverage your insights to drive customer loyalty and continual improvement
What We’re Looking For:
Bachelor’s degree in Marketing or Advertising (or equivalent experience)
Minimum 5 years of marketing and CRM/campaign experience
Strong analytical, project management, and communication skills
Familiarity with CRM platforms (Oracle Responsys, IBM Unica) and project management tools
Ability to collaborate effectively in a cross‑functional, matrix environment
In-depth knowledge of consumer data and engagement strategies
Completion of background check and OIG/GSA/OFAC screening required
Preferred:
eCommerce, optical, or retail campaign experience
Consulting background
Ready to build lasting customer relationships and loyalty for a global brand? Apply now and join our innovative marketing team!
As part of our promise to talent, Kelly supports those who work with us through a variety of benefits, perks, and work‑related resources. Kelly offers eligible employees voluntary benefit plans including medical, dental, vision, telemedicine, term life, whole life, accident insurance, critical illness, a legal plan, and short‑term disability. As a Kelly employee, you will have access to a retirement savings plan, service bonus and holiday pay plans (earn up to eight paid holidays per benefit year), and a transit spending account. In addition, employees are entitled to earn paid sick leave under the applicable state or local plan.
Kelly is committed to providing equal employment opportunities to all qualified employees and applicants regardless of race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, age, marital status, pregnancy, genetic information, or any other legally protected status, and we take affirmative action to recruit, employ, and advance qualified individuals with disabilities and protected veterans in the workforce. Requests for accommodation related to our application process can be directed to the Kelly Human Resource Knowledge Center. Kelly complies with the requirements of California’s state and local Fair Chance laws. A conviction does not automatically bar individuals from employment. Kelly participates in E‑Verify and will provide the federal government with your Form I‑9 information to confirm that you are authorized to work in the U.S.
#J-18808-Ljbffr