Elisa Industriq is a leading provider of advanced software solutions for planning, scheduling, and optimization in complex industrial environments. We help manufacturing and supply chain organizations improve efficiency, resilience, and decision‑making through data‑driven, intelligent solutions. As part of the Elisa Group, we combine deep industrial expertise with the scale and stability of a leading technology company.
Role Overview We are looking for a Growth Marketer to accelerate Elisa Industriq’s demand generation and pipeline growth, with a strong focus on digital channels. This role is ideal for someone who is driven by performance, thrives on creativity, and believes in rapid experimentation as a way to learn and scale.
You will be a key contributor within our marketing organization and work closely with marketing, sales and product teams. You will be responsible for attracting, engaging, and converting our target audiences through data-driven digital marketing. Your work will strengthen our brand visibility, generate qualified leads, and support business growth.
Key Responsibilities Digital Growth & Campaign Execution
Plan, execute, and manage digital marketing campaigns across key channels, including website, social media, email, and events
Collaborate with agencies and internal stakeholders to develop high-quality, conversion-oriented content (ads, landing pages, newsletters, customer stories, and sales materials)
Own and optimize Elisa Industriq’s social media presence, both organic and paid, with a strong performance focus
Maintain and continuously improve the local company website, ensuring accurate content, strong user experience, and alignment with conversion goals
Ensure consistent, clear, and compelling brand communication across all digital touchpoints
Monitor market trends, audience insights, and competitive activity to inform campaign priorities and messaging
Performance, Conversion & Revenue Optimization
Analyze and report on campaign and channel performance using GA4, HubSpot, and related tools
A/B test and optimize landing pages, CTAs, and funnels to improve conversion rates
Identify friction points in the buyer journey and implement improvements that increase lead and customer conversion
Inbound Lead Generation & Funnel Growth
Own inbound lead generation initiatives with a focus on lead quality and scalability
Optimize email automations and nurture flows to improve lead-to-customer conversion
Introduce trigger-based journeys aligned with intent, lifecycle stage, and buying signals
Drive consistent month-over-month growth in qualified inbound leads
Own the SEO and GEO (Generative Engine Optimization) strategy and structure to maximize visibility across both traditional search engines and AI-driven discovery platforms
Build a clear keyword and content structure that helps the right audience find and trust us
Optimize site structure, internal linking, and content formats to support AI-generated answers and long-form discovery
Analyze performance across search and AI-driven channels, identifying opportunities to scale, refine, or reposition content
Your background
You are driven by performance, creativity, and rapid experimentation
You see marketing as a growth engine, not a support function
You are comfortable working with data and making decisions based on results, not opinions
You enjoy testing new ideas quickly and iterating based on real-world feedback
You understand B2B, complex sales cycles, and industrial markets
Have strong skills in tracking, conversion analysis, and email automation
Are motivated by results and business impact—not vanity metrics or reach
Experience & Skills Needed in this role
Experience in growth marketing, demand generation, or performance marketing (B2B preferred)
Hands‑on experience with digital advertising platforms (e.g., Google Ads, LinkedIn Campaign Manager)
Experience of creating impactful multi-channel campaigns
Experience working with HubSpot
Excellent written and verbal communication skills in local language and fluent in English
Basic knowledge in website content management
What We Offer
A high-impact role with clear ownership and visibility
The opportunity to build and scale growth initiatives from the ground up
A collaborative, international environment with strong domain expertise
Freedom to experiment, learn fast, and make a measurable difference
A dedicated and collaborative team where your ideas become reality
Continuous learning and career development opportunities
Interested? Please apply as soon as possible! We look forward to hearing from you!
#J-18808-Ljbffr
Role Overview We are looking for a Growth Marketer to accelerate Elisa Industriq’s demand generation and pipeline growth, with a strong focus on digital channels. This role is ideal for someone who is driven by performance, thrives on creativity, and believes in rapid experimentation as a way to learn and scale.
You will be a key contributor within our marketing organization and work closely with marketing, sales and product teams. You will be responsible for attracting, engaging, and converting our target audiences through data-driven digital marketing. Your work will strengthen our brand visibility, generate qualified leads, and support business growth.
Key Responsibilities Digital Growth & Campaign Execution
Plan, execute, and manage digital marketing campaigns across key channels, including website, social media, email, and events
Collaborate with agencies and internal stakeholders to develop high-quality, conversion-oriented content (ads, landing pages, newsletters, customer stories, and sales materials)
Own and optimize Elisa Industriq’s social media presence, both organic and paid, with a strong performance focus
Maintain and continuously improve the local company website, ensuring accurate content, strong user experience, and alignment with conversion goals
Ensure consistent, clear, and compelling brand communication across all digital touchpoints
Monitor market trends, audience insights, and competitive activity to inform campaign priorities and messaging
Performance, Conversion & Revenue Optimization
Analyze and report on campaign and channel performance using GA4, HubSpot, and related tools
A/B test and optimize landing pages, CTAs, and funnels to improve conversion rates
Identify friction points in the buyer journey and implement improvements that increase lead and customer conversion
Inbound Lead Generation & Funnel Growth
Own inbound lead generation initiatives with a focus on lead quality and scalability
Optimize email automations and nurture flows to improve lead-to-customer conversion
Introduce trigger-based journeys aligned with intent, lifecycle stage, and buying signals
Drive consistent month-over-month growth in qualified inbound leads
Own the SEO and GEO (Generative Engine Optimization) strategy and structure to maximize visibility across both traditional search engines and AI-driven discovery platforms
Build a clear keyword and content structure that helps the right audience find and trust us
Optimize site structure, internal linking, and content formats to support AI-generated answers and long-form discovery
Analyze performance across search and AI-driven channels, identifying opportunities to scale, refine, or reposition content
Your background
You are driven by performance, creativity, and rapid experimentation
You see marketing as a growth engine, not a support function
You are comfortable working with data and making decisions based on results, not opinions
You enjoy testing new ideas quickly and iterating based on real-world feedback
You understand B2B, complex sales cycles, and industrial markets
Have strong skills in tracking, conversion analysis, and email automation
Are motivated by results and business impact—not vanity metrics or reach
Experience & Skills Needed in this role
Experience in growth marketing, demand generation, or performance marketing (B2B preferred)
Hands‑on experience with digital advertising platforms (e.g., Google Ads, LinkedIn Campaign Manager)
Experience of creating impactful multi-channel campaigns
Experience working with HubSpot
Excellent written and verbal communication skills in local language and fluent in English
Basic knowledge in website content management
What We Offer
A high-impact role with clear ownership and visibility
The opportunity to build and scale growth initiatives from the ground up
A collaborative, international environment with strong domain expertise
Freedom to experiment, learn fast, and make a measurable difference
A dedicated and collaborative team where your ideas become reality
Continuous learning and career development opportunities
Interested? Please apply as soon as possible! We look forward to hearing from you!
#J-18808-Ljbffr