Social Media and Content Coordinator
Jacksonville Country Day School, Jacksonville, Florida, United States, 32290
Job Summary
The Social Media and Content Coordinator supports Jacksonville Country Day School’s mission by creating, publishing, and measuring digital content that strengthens engagement with current families, prospective families, alumni, and the broader community. This role manages day-to-day content across JCDS’s digital channels, including the website, email communications, and social media, and helps to ensure content is timely, accurate, brand-aligned, and keeping with the school's mission and priorities.
Preferred Qualifications
Bachelor’s degree in communications, marketing, journalism, or a related field, or equivalent practical experience.
2 years of experience (including internships, campus roles, or freelance work) in content, marketing, communications, and social media.
Excellent writing, proofreading, and organizational skills with strong attention to detail.
Experience in a school or nonprofit environment.
Skills and tools
Familiarity with content creation tools (Canva strongly preferred; basic Adobe).
Basic photography and editing skills (cropping, resizing, light adjustments).
Knowledge working with Google Workspace.
Experience with social scheduling and insights tools (Meta Business Suite or similar).
Comfort working in a CMS and following a publishing workflow.
Ability to learn new tools and systems quickly.
Basic understanding of SEO, AIO, and GEO, and accessibility best practices.
Familiarity with email platforms (Constant Contact, Blackbaud, or similar).
Experience with Blackbaud.
Essential Duties and Responsibilities Content creation and publishing
Create and publish content across key communication channels.
Write and edit clear, audience-friendly copy for social media posts, local newspapers, and web pages.
Capture and curate photography and short‑form video that reflects campus life and supports storytelling.
Maintain an organized digital asset library (photos, videos, graphics, copy) with consistent naming and storage practices.
Ensure content aligns with school mission, school brand standards, privacy expectations, and audience needs.
Social media management
Manage day-to-day posting across current channels (Facebook, Instagram, LinkedIn, YouTube, as applicable).
Build and maintain a simple content calendar in coordination with Advancement and other school partners.
Monitor comments and messages, escalate questions when needed, and support a positive online community presence.
Stay informed about trends and platform updates, and suggest practical, mission‑aligned strategies to enhance reach and engagement.
Lead strategy and content calendar management.
Email communications and weekly announcements
Prepare and send the weekly announcements and other community emails as assigned.
Maintain a clean workflow for incoming submissions, deadlines, approvals, and final proofing.
Partner with colleagues to draft and distribute time‑sensitive communications to internal and external audiences.
Analytics and continuous improvement
Track communications performance using basic channel analytics (website, email, social).
Create monthly or quarterly reports that summarize what performed well, what we learned, and what we will adjust.
Use data to improve content effectiveness over time (subject lines, post formats, timing, calls to action).
Collaboration and project support
Work collaboratively with Advancement partners and school leadership to identify story opportunities and content priorities.
Help develop and maintain easy‑to‑follow guidelines for submitting stories, photos, and announcements.
Provide occasional on‑site support at events to capture content and promote school stories.
Communicate effectively with all school stakeholders.
Support the school and its mission.
Perform other duties as assigned by and in support of the Director of Advancement and Head of School.
Located in Jacksonville, FL, Jacksonville Country Day School is a private school for Pre‑K 3 through 5th grade. JCDS prepares students for a healthy and productive lifetime of intellectual exploration, character development, and social responsibility.
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Preferred Qualifications
Bachelor’s degree in communications, marketing, journalism, or a related field, or equivalent practical experience.
2 years of experience (including internships, campus roles, or freelance work) in content, marketing, communications, and social media.
Excellent writing, proofreading, and organizational skills with strong attention to detail.
Experience in a school or nonprofit environment.
Skills and tools
Familiarity with content creation tools (Canva strongly preferred; basic Adobe).
Basic photography and editing skills (cropping, resizing, light adjustments).
Knowledge working with Google Workspace.
Experience with social scheduling and insights tools (Meta Business Suite or similar).
Comfort working in a CMS and following a publishing workflow.
Ability to learn new tools and systems quickly.
Basic understanding of SEO, AIO, and GEO, and accessibility best practices.
Familiarity with email platforms (Constant Contact, Blackbaud, or similar).
Experience with Blackbaud.
Essential Duties and Responsibilities Content creation and publishing
Create and publish content across key communication channels.
Write and edit clear, audience-friendly copy for social media posts, local newspapers, and web pages.
Capture and curate photography and short‑form video that reflects campus life and supports storytelling.
Maintain an organized digital asset library (photos, videos, graphics, copy) with consistent naming and storage practices.
Ensure content aligns with school mission, school brand standards, privacy expectations, and audience needs.
Social media management
Manage day-to-day posting across current channels (Facebook, Instagram, LinkedIn, YouTube, as applicable).
Build and maintain a simple content calendar in coordination with Advancement and other school partners.
Monitor comments and messages, escalate questions when needed, and support a positive online community presence.
Stay informed about trends and platform updates, and suggest practical, mission‑aligned strategies to enhance reach and engagement.
Lead strategy and content calendar management.
Email communications and weekly announcements
Prepare and send the weekly announcements and other community emails as assigned.
Maintain a clean workflow for incoming submissions, deadlines, approvals, and final proofing.
Partner with colleagues to draft and distribute time‑sensitive communications to internal and external audiences.
Analytics and continuous improvement
Track communications performance using basic channel analytics (website, email, social).
Create monthly or quarterly reports that summarize what performed well, what we learned, and what we will adjust.
Use data to improve content effectiveness over time (subject lines, post formats, timing, calls to action).
Collaboration and project support
Work collaboratively with Advancement partners and school leadership to identify story opportunities and content priorities.
Help develop and maintain easy‑to‑follow guidelines for submitting stories, photos, and announcements.
Provide occasional on‑site support at events to capture content and promote school stories.
Communicate effectively with all school stakeholders.
Support the school and its mission.
Perform other duties as assigned by and in support of the Director of Advancement and Head of School.
Located in Jacksonville, FL, Jacksonville Country Day School is a private school for Pre‑K 3 through 5th grade. JCDS prepares students for a healthy and productive lifetime of intellectual exploration, character development, and social responsibility.
#J-18808-Ljbffr