E-Commerce Shopify/D2B Marketing Specialist
TP-Link Systems Inc., Irvine, CA, United States
Company Overview
Headquartered in the United States, TP-Link Systems Inc. is a global provider of reliable networking devices and smart home products, consistently ranked as the world's top provider of Wi-Fi devices. The company is committed to delivering innovative products that enhance people's lives through faster, more reliable connectivity. With a commitment to excellence, TP-Link serves customers in over 170 countries and continues to grow its global footprint.
We believe technology changes the world for the better! At TP-Link Systems Inc, we are committed to crafting dependable, high-performance products to connect users worldwide with the wonders of technology.
Embracing professionalism, innovation, excellence, and simplicity, we aim to assist our clients in achieving remarkable global performance and enable consumers to enjoy a seamless, effortless lifestyle.
Position Summary TP-Link is seeking a hands‑on, detail-oriented E-Commerce Shopify/D2B Marketing Specialist to support the execution and maintenance of our Shopify storefront and D2B (Direct‑to‑Business) platform. This role is execution-focused and platform-based. The primary responsibility is managing and maintaining product listings, catalog structure, and merchandising updates within Shopify, along with supporting campaign implementation in Klaviyo. This position does not own paid media strategy, traffic acquisition, or advertising spend. Instead, it focuses on accurate storefront execution, catalog integrity, and cross‑functional implementation of approved marketing initiatives.
Key Responsibilities D2B Platform Support
Maintain product and pricing accuracy across the D2B portal
Implement approved updates for promotions, product bundles, and business-facing campaigns
Coordinate with sales and operations teams to ensure alignment
Klaviyo Campaign Execution
Build and deploy email campaigns in Klaviyo based on approved creative and content
Update product blocks, links, and segmentation lists as directed
Ensure alignment between email campaigns and storefront merchandising
Shopify Catalog & Storefront Execution
Create, update, and maintain product listings including descriptions, specifications, pricing, variants, tags, and imagery
Manage catalog organization, collections, and product categorization
Implement merchandising updates, promotional changes, and product launches within Shopify
Ensure accuracy and consistency across all product pages
Troubleshoot listing and display issues within the Shopify admin portal
Cross‑Functional Collaboration
Execute storefront updates based on direction from marketing, product, and leadership teams
Maintain documentation of product changes and promotional updates
Support rapid updates in a fast‑paced, scaling environment
What This Role Is Not
Not a paid media or advertising management role
Not responsible for driving traffic, SEO strategy, or managing ad spend
Not a senior‑level growth marketing position
This is a platform execution role critical to maintaining and optimizing our Shopify and D2B storefront operations.
Requirements Qualifications & Skills
Bachelor's degree in Marketing, Business, or related field preferred
2-5 years of hands‑on Shopify experience (required)
Direct experience working inside Shopify Admin (required)
Experience with Klaviyo (required)
Strong understanding of product catalog management and eCommerce merchandising
Highly detail‑oriented with strong execution skills
Comfortable implementing direction rather than leading marketing strategy
Ability to manage multiple updates with accuracy and speed
Benefits Salary: $65K - $80K annually
Fully paid medical, dental, and vision insurance (partial premium coverage for dependents)
Contributions to 401k funds (Quarterly Employer Contributions)
15 days accrued vacation / 48 hours sick
11 paid holidays
Health and wellness benefits, including free gym memberships
Quarterly team‑building events
At TP-Link Systems Inc., we are continually searching for ambitious individuals who are passionate about their work. We believe that diversity fuels innovation, collaboration, and drives our entrepreneurial spirit. As a global company, we highly value diverse perspectives and are committed to cultivating an environment where all voices are heard, respected, and valued. We are dedicated to providing equal employment opportunities to all employees and applicants, and we prohibit discrimination and harassment of any kind based on race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. Beyond compliance, we strive to create a supportive and growth‑oriented workplace for everyone. If you share our passion and connection to this mission, we welcome you to apply and join us in building a vibrant and inclusive team at TP-Link Systems Inc.
Please, no third‑party agency inquiries, and we are unable to offer visa sponsorships at this time.
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We believe technology changes the world for the better! At TP-Link Systems Inc, we are committed to crafting dependable, high-performance products to connect users worldwide with the wonders of technology.
Embracing professionalism, innovation, excellence, and simplicity, we aim to assist our clients in achieving remarkable global performance and enable consumers to enjoy a seamless, effortless lifestyle.
Position Summary TP-Link is seeking a hands‑on, detail-oriented E-Commerce Shopify/D2B Marketing Specialist to support the execution and maintenance of our Shopify storefront and D2B (Direct‑to‑Business) platform. This role is execution-focused and platform-based. The primary responsibility is managing and maintaining product listings, catalog structure, and merchandising updates within Shopify, along with supporting campaign implementation in Klaviyo. This position does not own paid media strategy, traffic acquisition, or advertising spend. Instead, it focuses on accurate storefront execution, catalog integrity, and cross‑functional implementation of approved marketing initiatives.
Key Responsibilities D2B Platform Support
Maintain product and pricing accuracy across the D2B portal
Implement approved updates for promotions, product bundles, and business-facing campaigns
Coordinate with sales and operations teams to ensure alignment
Klaviyo Campaign Execution
Build and deploy email campaigns in Klaviyo based on approved creative and content
Update product blocks, links, and segmentation lists as directed
Ensure alignment between email campaigns and storefront merchandising
Shopify Catalog & Storefront Execution
Create, update, and maintain product listings including descriptions, specifications, pricing, variants, tags, and imagery
Manage catalog organization, collections, and product categorization
Implement merchandising updates, promotional changes, and product launches within Shopify
Ensure accuracy and consistency across all product pages
Troubleshoot listing and display issues within the Shopify admin portal
Cross‑Functional Collaboration
Execute storefront updates based on direction from marketing, product, and leadership teams
Maintain documentation of product changes and promotional updates
Support rapid updates in a fast‑paced, scaling environment
What This Role Is Not
Not a paid media or advertising management role
Not responsible for driving traffic, SEO strategy, or managing ad spend
Not a senior‑level growth marketing position
This is a platform execution role critical to maintaining and optimizing our Shopify and D2B storefront operations.
Requirements Qualifications & Skills
Bachelor's degree in Marketing, Business, or related field preferred
2-5 years of hands‑on Shopify experience (required)
Direct experience working inside Shopify Admin (required)
Experience with Klaviyo (required)
Strong understanding of product catalog management and eCommerce merchandising
Highly detail‑oriented with strong execution skills
Comfortable implementing direction rather than leading marketing strategy
Ability to manage multiple updates with accuracy and speed
Benefits Salary: $65K - $80K annually
Fully paid medical, dental, and vision insurance (partial premium coverage for dependents)
Contributions to 401k funds (Quarterly Employer Contributions)
15 days accrued vacation / 48 hours sick
11 paid holidays
Health and wellness benefits, including free gym memberships
Quarterly team‑building events
At TP-Link Systems Inc., we are continually searching for ambitious individuals who are passionate about their work. We believe that diversity fuels innovation, collaboration, and drives our entrepreneurial spirit. As a global company, we highly value diverse perspectives and are committed to cultivating an environment where all voices are heard, respected, and valued. We are dedicated to providing equal employment opportunities to all employees and applicants, and we prohibit discrimination and harassment of any kind based on race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. Beyond compliance, we strive to create a supportive and growth‑oriented workplace for everyone. If you share our passion and connection to this mission, we welcome you to apply and join us in building a vibrant and inclusive team at TP-Link Systems Inc.
Please, no third‑party agency inquiries, and we are unable to offer visa sponsorships at this time.
#J-18808-Ljbffr