Channel Marketing Manager

Lenovo, Chicago, Illinois, United States, 60290

Channel Marketing Manager

General Information

Req #


Career area:



United States of America






Thursday, June 6, 2024

Working time:


Additional Locations:

United States of America - Illinois - Chicago

Why Work at Lenovo

We are Lenovo. We do what we say. We own what we do. We WOW our customers.

Lenovo is a US$62 billion revenue global technology powerhouse, ranked #217 in the Fortune Global 500, employing 77,000 people around the world, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver smarter technology for all, Lenovo has built on its success as the world’s largest PC company by further expanding into growth areas that fuel the advancement of ‘New IT’ technologies (client, edge, cloud, network, and intelligence) including server, storage, mobile, software, solutions, and services.

This transformation together with Lenovo’s world-changing innovation is building a more inclusive, trustworthy, and smarter future for everyone, everywhere. To find out more visit www.lenovo.com , and read about the latest news via ourStoryHub (https://news.lenovo.com/) .

Description and Requirements

HELLO MOTO Motorola Mobility (a Lenovo company) is one of the world's fastest-growing smartphone providers, creating groundbreaking, affordable, high-quality products designed and built with the global customer in mind. And it's our people who make this all happen. We are thinkers, risk-takers, and problem-solvers, working together to constantly challenge the status quo. If you share our commitment to ingenuity, creativity, and innovation, we want you to help us define our world of tomorrow. Explore the opportunities and apply today!

The channel marketing role for Motorola Mobility in North America leads the creation and execution of 360 campaigns working with customers, sales and other support marketing functions focused to increase Moto’s sales conversion and consideration in specific supported channels. The role is responsible for leading programs such as having a stand-out brand presence online and offline, co-marketing media (TV/digital), consumer promotions, CRM, Social Media, Digital Media, Local Marketing and sales reps support programs. This role is key in driving Motorola's market share and revenue growth through effective channel marketing strategies.

Candidates will ideally be based in Chicago, IL or New Jersey.

Scope of Responsibilities​:

● Develops specific customer marketing and sales support strategies (ATL/BTL) to increase our market share, achieve revenues and profits goals while optimizing our ROI.

● Co-leads on planning and implementation of Omni-channel co-marketing and sales programs to get the best channel support programs for improved sales conversion and brand consideration.

● Influences and partners with the channel on implementing co-marketing TV and digital campaigns, CRM, PR, consumer promotions, web and in store stand-out presence, sales reps support programs, at national and local markets levels for each channel.

● Works closely with customers in marketing, product and sales roles

● Defines clear metrics and tracking process measuring progress, driving resolution of problems, ensuring flawless execution and high customer and consumer satisfaction.

● Ensures that consumer, channel and Motorola needs and budgets are planned and met with comprehensive programs supporting overall sales revenue and profit for each account.

● Partners very closely and in collaboration with HQ Sales, Field Sales Regional, ATL and BTL support teams, agencies and supporting functions.

● Customizes as needed product messaging and positioning for each channel.

Basic Qualifications:

● Bachelor's Degree​

● 5+ years in areas related to current job description in technology industry

Preferred Qualifications:

● Experience in customer-facing roles and in building long lasting relationships with customers.

● Business oriented, analytical and customer driven

● Leader, team player, proactive and problem-solving attitude

● Motivate others, build support and inclusion, manage execution, show creativity, drive and initiative, establish trust and respect, and readily adaptable are some of the skills needed to succeed in the role.

● Ability to lead and collaborate with support teams but also execute tactical details

● Superior strategic, operational, communication and interpersonal skills

● Travel as 30% of the time (East Coast mostly)

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, national origin, status as a veteran, and basis of disability or any federal, state, or local protected class.

Additional Locations:

United States of America - Illinois - Chicago

United States of America

United States of America - Illinois

United States of America - Illinois - Chicago