Affiliate Performance Manager
1st Phorm International, Fenton, MO, United States
Overview
1st Phorm is hiring an Affiliate Performance Manager to coach, develop, and scale a portfolio of independent affiliates who drive direct-to-consumer (DTC) revenue through social media, content platforms, email newsletters, personal networks, and in-person relationships. This role is designed for experienced affiliate or partner managers who know how to coach people, build repeatable promotion systems, and drive consistent sales performance across multiple channels. Our affiliate ecosystem (internally called the Legionnaire Program) is the backbone of our growth. Your responsibility is to help affiliates perform at a higher level—strategically, consistently, and sustainably—while scaling revenue for the brand. You do not need experience in the supplement or fitness industry. You demonstrate a proven track record of coaching affiliates, ambassadors, creators, or partners to generate measurable sales.
What You'll Do As an Affiliate Performance Manager, you will manage a portfolio of affiliates (your “silo”) and be accountable for their engagement, retention, and revenue growth.
Core Responsibilities
Coach affiliates through 1:1 calls (phone/video), group trainings, and ongoing daily communication
Develop affiliate skillsets across:
Organic social media promotion
Personal brand development and storytelling
In-person and relationship-based selling
Website/blog and email newsletter monetization
Sales psychology, consistency, and execution
Onboard and train new affiliates into proven systems and expectations
Set and manage monthly performance goals tied to DTC revenue
Track activity, performance, and retention
Maintain detailed documentation for every coaching interaction
Identify growth blockers and provide actionable solutions
Collaborate with leadership to improve and scale affiliate systems
Lead by example by building your own personal brand and demonstrating best practices
Assist with recruiting, events, and brand activations
Travel for events and recruiting trips a minimum of six weekends per year (with optional additional travel if desired)
What Success Looks Like
Affiliates in your portfolio are active, engaged, and consistently producing
Revenue goals are met or exceeded
Affiliates understand how to sell—not just what to promote
You are viewed as a trusted coach and accountability partner
Systems and processes improve as a result of your experience and feedback
What We're Looking For This is not an entry-level role. We are looking for someone who has already coached affiliates or partners successfully and wants to do it at a higher level.
Required Qualifications
3+ years of experience in affiliate marketing, partner marketing, creator management, or performance-based sales
Proven experience coaching affiliates, ambassadors, creators, or partners to drive revenue
Deep understanding of monetization through:
Social media platforms
Content sites and blogs
Email newsletters
Personal and in-person relationships
Strong communication skills across phone, video, text, and written formats
Comfortable holding others accountable while genuinely caring about their success
Highly organized, disciplined, and performance-driven
Willingness to work fully in-office at 1st Phorm Headquarters in St. Louis
Nice to Have (Not Required)
Experience managing large affiliate or ambassador portfolios
Experience with HubSpot or similar CRM tools
Experience scaling ambassador, creator, or partner programs
Consumer brand or DTC experience
Lives a fit, active lifestyle and values health, wellness, and personal discipline
Why 1st Phorm
Industry-leading brand with a loyal, mission-driven community
One of the most established and performance-driven affiliate ecosystems in DTC
Clear expectations, strong leadership, and high standards
Opportunity to directly impact people’s income, confidence, and personal growth
Competitive compensation with uncapped upside based on performance
Access to events, leadership development, and long-term growth opportunities
Our Culture 1st Phorm operates with high standards, accountability, and genuine care for people. This role is for someone who:
Takes ownership
Values discipline and consistency
Leads with integrity
Wants to build something long-term, not just manage numbers
Benefits
Health, Dental & Vision Insurance
401(k)
Paid Time Off
Employee Discount
Additional Benefits
Fun & Positive Community of Great People
State of the Art 180,000 sq ft Headquarters
On-Site World Class Gym with Premium Amenities Full Regulation Basketball Court
Awesome Company Events—Summer Smash, Fall Fest, Cardinals Games, Awards Banquet, Charitable Events & More
Personal Development & Educational Resources
#J-18808-Ljbffr
What You'll Do As an Affiliate Performance Manager, you will manage a portfolio of affiliates (your “silo”) and be accountable for their engagement, retention, and revenue growth.
Core Responsibilities
Coach affiliates through 1:1 calls (phone/video), group trainings, and ongoing daily communication
Develop affiliate skillsets across:
Organic social media promotion
Personal brand development and storytelling
In-person and relationship-based selling
Website/blog and email newsletter monetization
Sales psychology, consistency, and execution
Onboard and train new affiliates into proven systems and expectations
Set and manage monthly performance goals tied to DTC revenue
Track activity, performance, and retention
Maintain detailed documentation for every coaching interaction
Identify growth blockers and provide actionable solutions
Collaborate with leadership to improve and scale affiliate systems
Lead by example by building your own personal brand and demonstrating best practices
Assist with recruiting, events, and brand activations
Travel for events and recruiting trips a minimum of six weekends per year (with optional additional travel if desired)
What Success Looks Like
Affiliates in your portfolio are active, engaged, and consistently producing
Revenue goals are met or exceeded
Affiliates understand how to sell—not just what to promote
You are viewed as a trusted coach and accountability partner
Systems and processes improve as a result of your experience and feedback
What We're Looking For This is not an entry-level role. We are looking for someone who has already coached affiliates or partners successfully and wants to do it at a higher level.
Required Qualifications
3+ years of experience in affiliate marketing, partner marketing, creator management, or performance-based sales
Proven experience coaching affiliates, ambassadors, creators, or partners to drive revenue
Deep understanding of monetization through:
Social media platforms
Content sites and blogs
Email newsletters
Personal and in-person relationships
Strong communication skills across phone, video, text, and written formats
Comfortable holding others accountable while genuinely caring about their success
Highly organized, disciplined, and performance-driven
Willingness to work fully in-office at 1st Phorm Headquarters in St. Louis
Nice to Have (Not Required)
Experience managing large affiliate or ambassador portfolios
Experience with HubSpot or similar CRM tools
Experience scaling ambassador, creator, or partner programs
Consumer brand or DTC experience
Lives a fit, active lifestyle and values health, wellness, and personal discipline
Why 1st Phorm
Industry-leading brand with a loyal, mission-driven community
One of the most established and performance-driven affiliate ecosystems in DTC
Clear expectations, strong leadership, and high standards
Opportunity to directly impact people’s income, confidence, and personal growth
Competitive compensation with uncapped upside based on performance
Access to events, leadership development, and long-term growth opportunities
Our Culture 1st Phorm operates with high standards, accountability, and genuine care for people. This role is for someone who:
Takes ownership
Values discipline and consistency
Leads with integrity
Wants to build something long-term, not just manage numbers
Benefits
Health, Dental & Vision Insurance
401(k)
Paid Time Off
Employee Discount
Additional Benefits
Fun & Positive Community of Great People
State of the Art 180,000 sq ft Headquarters
On-Site World Class Gym with Premium Amenities Full Regulation Basketball Court
Awesome Company Events—Summer Smash, Fall Fest, Cardinals Games, Awards Banquet, Charitable Events & More
Personal Development & Educational Resources
#J-18808-Ljbffr