
Creative Strategist Job at Pacificacontinental in Pacifica
Pacificacontinental, Pacifica, CA, United States
About the Role The Creative Strategist will be in charge of launching large volumes of ads and obsessing over performance. You’ll work side-by-side with designers and video editors — ideating, improving, and pushing out new concepts weekly. You’ll live inside dashboards. You’ll dissect why an ad works (or doesn’t). You’ll obsess over hooks, headlines, and ideas that convert. This role blends creativity and analysis . You’re tech-savvy, comfortable with spreadsheets, and unafraid to learn new tools or AI workflows. You can manage dozens of ads in motion without losing track of what matters: results .
You are a good fit if You take full ownership of your work domain
You’re always learning new things on your own
You’re endlessly curious and experimental
You’ve managed or owned a creative roadmap on social media
You’re a strong copywriter - you write clear, persuasive copy
You embrace data and insights
You adapt fast and thrive in change
What You\'ll Do Review creative performance daily and turn insights into new ad ideas
Own end-to-end the Paid Social Media creative execution.
Write and edit ad briefs: hooks, headlines, scripts, and copy
Continuously research and develop new angles, hooks, and messaging based on audience insights
Collaborate with video editors and designers to produce your vision, fast
Benchmark competitors and spot emerging creative trends
Organize and maintain a creative testing roadmap
Embrace AI tools to speed up research and ideation
Requirements 2+ years of experience managing and analyzing social media campaigns for consolidated brands
2+ years of experience dealing with Meta Ads
Professional English (written and spoken)
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