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Analyst, Advanced Advertising Job at Paramount Pictures in New York

Paramount Pictures, New York, NY, United States


Select how often (in days) to receive an alert: #WeAreParamount on a mission to unleash the power of content… you in? We’ve got the brands, we’ve got the stars, we’ve got the power to achieve our mission to entertain the planet – now all we’re missing is… YOU! Becoming a part of Paramount means joining a team of passionate people who not only recognize the power of content but also enjoy a touch of fun and uniqueness. Together, we co‑create moments that matter – both for our audiences and our employees – and aim to leave a positive mark on culture. Advertising is evolving—powered by big data, predictive analytics, and audience segmentation tools that transcend traditional boundaries. Paramount Advanced Advertising leads this transformation, delivering unified campaigns across linear, digital, and addressable TV platforms at unmatched scale. As an Analyst on the Advanced Advertising Solutions team, you’ll play a key role in supporting the sales, activation, and performance analysis of audience‑based campaigns across National Linear and Digital platforms. You’ll help evaluate and summarize audience segmentation methodologies, assess data quality and applicability, and contribute to the evolution of our proprietary optimization and reporting capabilities. Your success will be measured by campaign quality, operational efficiency, and client satisfaction. This role requires a strong team player who thrives in a collaborative environment. You’ll work cross‑functionally with Sales, Product, Operations, and external partners to ensure seamless execution and continuous innovation. Key Responsibilities: Assist in technical pre‑sales for audience‑based campaigns, offering expertise on data sets, KPIs, optimization strategies, and performance benchmarks. Collaborate with sales and client teams to monitor and track campaign performance to ensure seamless activation and post‑campaign analysis across platforms. Monitor and maintain audience segments and delivery for active campaigns, ensuring accuracy and consistency across data vendors and viewership platforms. Analyze outputs from third‑party data providers to validate segment performance and fidelity. Work closely with internal teams across Sales, Product, and Operations to align on campaign goals, troubleshoot issues, and share insights. Provide day‑to‑day operational support. Basic Qualifications: 1–3 years of experience in advanced TV, ad tech, consumer segmentation, or data‑driven advertising; or relevant background in media buying, planning or operations. Excellent written and verbal communication skills, with the ability to translate complex data concepts into actionable insights. Advanced in Excel. Interest in advanced advertising and innovation. Bachelor’s degree or equivalent. Preferred Qualifications: An understanding of media math. Experience with targeted media campaign activation across digital, addressable, programmatic, or linear TV is preferred. Understanding of media analytics, including data collection, aggregation, and visualization. Additional Qualifications: Passion for problem‑solving and the ability to find answers to difficult questions. Ability to collaborate across various teams. Highly organized with the ability to manage multiple projects at once, prioritize actions, deadlines, and anticipate solutions. Interest in advanced advertising and innovation. Strong written and oral communication skills. Paramount Skydance Corporation (NASDAQ: PSKY) is a leading global media and entertainment company that creates premium content and experiences for audiences worldwide. Driven by iconic studios, networks and streaming services, Paramount's portfolio of consumer brands includes CBS, Showtime Networks, Paramount Pictures, Nickelodeon, MTV, Comedy Central, BET, Paramount+, and Pluto TV, among others. Paramount delivers the largest share of the U.S. television audience and boasts one of the industry's most important and extensive libraries of TV and film titles. In addition to offering innovative streaming services and digital video products, the company provides powerful capabilities in production, distribution and advertising solutions. ADDITIONAL INFORMATION Hiring Salary Range: $60,000.00 – $65,000.00. The hiring salary range for this position applies to New York City, California, Colorado, Washington state, and most other geographies. Starting pay for the successful applicant depends on a variety of job‑related factors, including but not limited to geographic location, market demands, experience, training, and education. The benefits available for this position include medical, dental, vision, 401(k) plan, life insurance coverage, disability benefits, tuition assistance program and PTO or, if applicable, as otherwise dictated by the appropriate Collective Bargaining Agreement. What We Offer: Attractive compensation and comprehensive benefits packages. Check out our full list of benefits here: https://www.paramount.com/careers/benefits Generous paid time off. An exciting and fulfilling opportunity to be part of one of Paramount’s most dynamic teams. Opportunities for both on‑site and virtual engagement events. Unique opportunities to make meaningful connections and build a vibrant community, both inside and outside the workplace. Explore life at Paramount: https://www.paramount.com/careers/life-at-paramount Paramount is an equal‑opportunity employer (EOE) including disability/vet. At Paramount, the spirit of inclusion feeds into everything that we do, on‑screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Paramount is proud to be an equal‑opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status. If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access https://www.paramount.com/careers as a result of your disability. You can request reasonable accommodations by calling 212.846.5500 or by sending an email to paramountaccommodations@paramount.com. Only messages left for this purpose will be returned. #J-18808-Ljbffr In Summary: Paramount Advanced Advertising leads this transformation, delivering unified campaigns across linear, digital, and addressable TV platforms at unmatched scale . Analyst will work cross‑functionally with Sales, Product, Operations, and external partners to ensure seamless execution and continuous innovation . Hiring Salary Range: $60,000 – $65,000.00 . En Español: Seleccione con qué frecuencia (en días) recibirá una alerta: #WeAreParamount en una misión para liberar el poder de los contenidos... usted? Tenemos las marcas, tenemos las estrellas, tenemos el poder para lograr nuestra misión de entretener al planeta ahora todo lo que nos falta es... Uds. ¡Formarnos parte de Paramount significa unirse a un equipo de personas apasionadas que no solo reconocen el poder del contenido sino también disfrutan de un toque de diversión y singularidad. Juntos, co-creamos momentos que importan tanto para nuestro público como para nuestros empleados y queremos dejar una huella positiva en la cultura. La publicidad está evolucionando evaluada por grandes datos, análisis predictivo y herramientas de segmentación de audiencia que trascienden límites tradicionales. Trabajará interfuncionalmente con Ventas, Producto, Operaciones y socios externos para garantizar una ejecución perfecta e innovación continua de campañas premium. Responsabilidades clave: Asistir en las ventas técnicas previas a las campanias basadas en audiencia, ofreciendo experiencia sobre conjuntos de datos, KPIs, estrategias de optimización y puntos de referencia del rendimiento. Colaborará con equipos de ventas y clientes para monitorear y realizar un seguimiento del desempeño de la campaña para asegurar una activación sin problemas y análisis post-campaña en todas las plataformas. Monitorizará y mantendrá los segmentos de público y su entrega para las campanas activas, asegurando la precisión y consistencia de los proveedores de datos y plataformas de visualización. Analizar las salidas de terceros para validar el segmento y gestionar las acciones. Trabajar estrechamente con equipos internos a través de Sales, Product and Operations para alinear los objetivos de campaña, problemas de atención al cliente y compartir conocimientos técnicos. Proporcionar soluciones avanzadas adicionales y capacidades operativas que permitan mejorar la capacidad de la comunicación digital, comprometerse experiencias personalizadas y crear competencias más allá de las líneas de trabajo. Impulsado por estudios icónicos, redes y servicios de transmisión, la cartera de marcas de consumo de Paramount incluye CBS, Showtime Networks, Paramound Pictures, Nickelodeon, MTV, Comedy Central, BET, Parmount+ y Pluto TV, entre otros. Paramout ofrece la mayor parte del público televisivo estadounidense y cuenta con una de las bibliotecas más importantes y extensas de títulos de televisión y películas de la industria. Además de ofrecer servicios innovadores de streaming y productos de vídeo digitales, la compañía proporciona poderosas capacidades en producción, distribución y publicidad soluciones. ADDITIONAL INFORMACIÓN Salarios de contratación: $60,000.00 $65,000.00. Consulte nuestra lista completa de beneficios aquí: https://www.paramount.com/carreras/beneficios El tiempo libre generoso pagado es una oportunidad emocionante y satisfactoria para formar parte de uno de los equipos más dinámicos de Paramount . Oportunidades tanto para eventos de compromiso en el sitio como virtuales. Opportunidades únicas para establecer conexiones significativas y construir una comunidad vibrante, tanto dentro como fuera del lugar de trabajo. Explore la vida en Paramound: http:// www.parmount. com/careers/life-at-paramound Paramounts es un programa de igualdad de oportunidades (EOE) que incluye discapacidad / vet. En Paramoun, el espíritu de inclusión se alimenta en todo lo que hacemos, a través de las pantallas y afuera. Desde la programación y películas que creamos hasta los recursos /s y iniciativas sociales orientadas al empleo, creemos que todos los ciudadanos deben tener acceso razonable, independientemente de su condición de empleados con edad o discapacidad sexual, si están comprometidos con la libertad de expresión de género, el estatus, el estado de identidad o la capacidad laboral, etc. Puede solicitar alojamientos razonables llamando a 212.846.5500 o enviando un correo electrónico a paramountaccommodations@paramount.com. Sólo se devolverán mensajes que queden para este propósito. #J-18808-Ljbffr