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Digital Marketing / Website Lead

State Wire and Terminal, Auburn Hills, MI, United States


Benefits 401(k) matching Bonus based on performance Health insurance Paid time off Vision insurance 401(k)

The Digital Marketing/Website Lead position will work with company leadership to ensure our new website is fully functional, error-free, and prepared for launch. Responsibilities include reviewing multiple product listings for correct photos, descriptions, and classification. Upon website launch the position will maintain listings, add new products, remove defunct items, and manage customer email outreach, along with all related digital marketing.

Key Responsibilities

Audit website product listings for errors or irregularities

Maintain detailed logs for all errors, corrections, and vendor communications

Provide weekly progress/status reports to leadership

Create, maintain, and report on email direct marketing campaigns

Photograph products for website images when necessary

Manage company social media pages

Search Engine Optimization and Search Engine Marketing

Work closely with website vendor to ensure updates and projects are completed in a timely manner

Skills

Microsoft Suite Proficient

Strong writing and communication

Data analysis and interpretationKnowledge of current digital trends

Creativity, problem-solving and strategic thinking

Adaptability and willingness to learn

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