Marketing Manager
Tedbritt, Dumfries, VA, United States
Responsibilities
Develop and execute dealership marketing campaigns and events. Manage social media, digital ads, and website updates. Create engaging content that highlights the Harley-Davidson experience. Build partnerships with community organizations and media outlets. Track campaign performance and report results to management. Qualifications
Bachelor’s degree in Marketing, Communications, or a related field preferred. Minimum 3–5 years of marketing experience, preferably in retail, automotive, or powersports industries. Proficiency in digital marketing platforms, social media management, and analytics tools. Strong creative, organizational, and project management skills. Ability to plan and execute large-scale events with attention to detail. Excellent written and verbal communication skills. Experience managing marketing budgets and tracking ROI. Familiarity with Harley-Davidson culture and customers preferred. Proficient in Adobe Creative Suite, Canva, Google Analytics, and Microsoft Office. Valid driver’s license and motorcycle endorsement preferred. Compensation & Benefits
Competitive salary based on experience Medical, Dental, and Vision Insurance LegalShield Coverage Voluntary Life Insurance, Long-Term Disability (LTD), Accident, and Critical Illness Insurance 401(k) with Employer Match Paid Sick Leave, Vacation, and Holidays Employee discounts on Harley-Davidson motorcycles, apparel, and accessories Opportunities for professional development and Harley-Davidson training
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Develop and execute dealership marketing campaigns and events. Manage social media, digital ads, and website updates. Create engaging content that highlights the Harley-Davidson experience. Build partnerships with community organizations and media outlets. Track campaign performance and report results to management. Qualifications
Bachelor’s degree in Marketing, Communications, or a related field preferred. Minimum 3–5 years of marketing experience, preferably in retail, automotive, or powersports industries. Proficiency in digital marketing platforms, social media management, and analytics tools. Strong creative, organizational, and project management skills. Ability to plan and execute large-scale events with attention to detail. Excellent written and verbal communication skills. Experience managing marketing budgets and tracking ROI. Familiarity with Harley-Davidson culture and customers preferred. Proficient in Adobe Creative Suite, Canva, Google Analytics, and Microsoft Office. Valid driver’s license and motorcycle endorsement preferred. Compensation & Benefits
Competitive salary based on experience Medical, Dental, and Vision Insurance LegalShield Coverage Voluntary Life Insurance, Long-Term Disability (LTD), Accident, and Critical Illness Insurance 401(k) with Employer Match Paid Sick Leave, Vacation, and Holidays Employee discounts on Harley-Davidson motorcycles, apparel, and accessories Opportunities for professional development and Harley-Davidson training
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