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Marketing Manager

Collector Systems, LLC., New York, NY, United States


About Collector Systems Collector Systems builds specialized collections management software for museums, cultural institutions, and private collectors worldwide. Our clients range from major museum networks and corporate art programs to significant private collections managed by family offices, art advisors, and estate professionals. We operate in a focused, relationship-driven market and are trusted by leading specialists across the art world. We are profitable, stable, and growing, and we are now reshaping our marketing function to match the next phase of that growth. The role We are looking for an experienced marketing professional to step into a reformulated version of this position, one with a broader scope, greater ownership, and a mandate to build on existing momentum across two distinct segments: the institutional market (museums, foundations, corporations) and the private market (high-net-worth collectors, family offices, art advisors, and estate professionals). You will work directly with company leadership on strategy and own the full execution across content, events, partner marketing, and creative production. This is a role for someone who wants meaningful autonomy, not a defined lane, and who can move fluidly between writing a case study, coordinating a trade show, and producing a polished piece of collateral in Adobe Creative Suite without routing everything through an outside designer. What you will own Creative production Produce trade show materials, one-pagers, social graphics, and sales collateral using Adobe Creative Suite (Photoshop, Illustrator, InDesign) Maintain brand consistency across all marketing touchpoints without relying on outside designers for routine production work Adapt and resize assets across formats for print, digital, and social use Content and digital presence Develop and execute an SEO-driven content strategy targeting institutional and private collector audiences Build and maintain the company LinkedIn presence, including thought leadership content and job postings Write case studies, buyer guides, and comparison content that communicates our value against competitors Oversee website content updates in coordination with the technical team Events and trade shows Coordinate Collector Systems participation in museum industry conferences (regional, state, and national) Identify and evaluate new conference opportunities in the family office and art advisor space Own pre-show outreach, on-site presence logistics, and post-show follow-up sequences Partner and referral marketing Formalize referral relationships with insurance and auction house partners into a structured program Develop co-branded materials and landing pages for key referral partners Build and maintain an outreach program targeting art advisors, appraisers, and estate planning professionals Sales enablement Create and maintain pitch materials, one-pagers, and competitive positioning documents Build email nurture sequences to move prospects from initial interest to demo Track and report on lead sources, conversion rates, and marketing ROI What we are looking for Required Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) sufficient to produce print and digital marketing materials independently 3–5 years of B2B marketing experience, ideally in SaaS, professional services, or a luxury or cultural industry Strong writing ability across registers, from professional institutional audiences to high-net-worth individuals Hands-on experience with content marketing, SEO, and email marketing tools Comfort with long sales cycles and relationship-driven markets where volume is low and deal value is high Ability to work independently across strategy and execution, comfortable owning projects from concept through final production Strongly preferred Familiarity with the art world, museum sector, or high-net-worth markets Experience at a small or early-stage company where you were the primary or sole marketer Working knowledge of LinkedIn B2B marketing and HubSpot or equivalent CRM Experience supporting or attending industry trade shows and conferences Compensation and benefits Salary: $80,000–$95,000, commensurate with experience Health, dental, and vision insurance Hybrid schedule based in New York, NY, with flexibility for remote work Direct exposure to company leadership and meaningful input into growth strategy #J-18808-Ljbffr