
Marketing Manager
Niconeco, Williamsburg, VA, United States
About the Role We’re looking for a creative and organized Marketing Manager to lead content planning, brand storytelling, and growth strategies across digital and in-store channels. This role works closely with the owner and creative team to shape campaigns, launch new collections, and build meaningful connections with our community.
Key Responsibilities Develop and manage content calendars for social media platforms, including Instagram, YouTube, and TikTok
Provide strategic input and creative suggestions for content creation
Script and edit videos tailored to each platform's style and audience
Track and analyze performance metrics to inform and refine content strategy
Coordinate in-store events, pop-ups, brand collaborations, and influencer partnerships
Collaborate with store and café teams to ensure cohesive brand storytelling across all channels
A heartfelt appreciation for the little things, paired with a sharp eye for detail
A self-disciplined, organized individual who thrives at multitasking
A strong alignment with our company’s values and a deep understanding of our concept
Qualifications 2+ years of experience in marketing, social media strategy, or branding
Strong skills in writing, editing, and storytelling across platforms
Passion for design, slow living, stationery, and small business culture
Self-motivated, collaborative, and thrives in a small team environment
Flexible hours and hybrid work environment
Compensation: $25~$32 per hour, based on experience and qualifications
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