Marketing Workflow Platform Specialist (Asana)

IDR is seeking a Marketing Workflow Platform Specialist (Asana) to join an opportunity in New York City, NY. This role involves supporting and managing the backend architecture of a key project management platform used across the marketing organization. The company operates within the marketing and financial services industry, focusing on enhancing workflow efficiency and operational excellence. Position Overview for the Marketing Workflow Platform Specialist (Asana): Manage the backend and administrative components of the platform, including automation rules, custom fields, intake forms, and task templates Oversee platform architecture and structure for multiple marketing teams, ensuring alignment with organizational goals and taxonomy Conduct quality assurance checks to maintain platform hygiene, consistency, and automation validation Support ad hoc platform requests, ensuring adherence to governance and best practices Maintain comprehensive documentation for platform setup, automation, and reporting functions Requirements for the Marketing Workflow Platform Specialist (Asana): Admin/backend experience with Asana or similar workflow management tool (Monday, ClickUp, Trello, Workfront, etc.) required Comfortable setting up and managing platform features such as fields, automation, intake forms, and reporting dashboards Experience using digital platforms to facilitate complex, cross-functional workflow solutions that support specific teams while maintaining broader connectivity Familiarity with standard marketing organizational structure and execution models a plus Bachelor’s degree required; additional certifications in project management or platform administration are a plus What's in it for you? Competitive compensation package Full Benefits; Medical, Vision, Dental, and more! Opportunity to get in with an industry leading organization Why IDR? 25+ Years of Proven Industry Experience in 4 major markets Employee Stock Ownership Program Dedicated Engagement Manager who is committed to you and your success Medical, Dental, Vision, and Life Insurance ClearlyRated's Best of Staffing® Client and Talent Award winner 12 years in a row #J-18808-Ljbffr