Marketing Manager

Job Overview The Marketing Manager will be the go-to-person for orchestrating local go-to-market plans, leading execution on the integrated marketing plan and building relationships with key stakeholders across all markets. The manager will collaborate closely with the Director of Marketing and the business development team to drive alignment between the teams and in partnership with the lead generation team, deliver engagement to drive growth. This role will lead all local pursuit and client event planning and execution for their markets. It is a pivotal role to drive brand and growth marketing and have a lasting impact across all markets. Responsibilities Work with the Marketing Director, Texas/Missouri, to manage integrated marketing across all markets, balancing the global marketing plan with local plans for events, advertising and pursuit plans Develop relationships with key stakeholders in their markets including the business development team, operations and human resources; Smarketing will be a key focus for this role and their relationship with the business development team will be key to their success Execute local go to market marketing plans tied to the pursuit plans in all the market, leading local execution and briefing the lead generation team for growth marketing campaigns including email campaigns and digital advertising Manage event planning across all markets from kick off through to execution and including planning sessions, briefing the lead generation team and/or management team for invitations and registration, running webinars, and developing the post event plan; provide the business development team with tools for their pursuit outreach related to events Develop a local sponsorship program for their market, securing local industry sponsorship, events as well as local sponsorships as requested by the market to drive brand building Book local advertising for their market and manage their local advertising plan; brief the creative and content team for development of advertising to support their plan Execute local online reputation program to drive online reviews for their markets Lead the process to secure local photography and content from their markets for the global social media accounts; identify PR worthy stories and content, responsible for coordinating subject matter experts for PR opportunities Accountable for developing briefs in support of their local go-to-market plans Partner with the Director of Marketing to create custom assets to drive targeted prospect engagement Including but not limited to sales-ready collateral i.e. talk tracks and custom landing pages as needed Manage inventory, ordering, and delivery of promotional items Manage their local marketing budgets in partnership with the Director of Marketing Skills & Qualifications Ability to communicate effectively in both oral and written form Excellent people and relationship-building skills and ability to successfully work with a wide range of personnel including office staff and all levels of management Strong project management and time management skills, ability to prioritize and work efficiently under pressure Ability to coordinate events and drive results aligned with company growth and retention goals. Collaborative attitude and team player Exceptional interpersonal and organizational skills Flexible and adaptable approach toward change 5+ years marketing experience Compensation $75000 / year Benefits As a full-time associate, you will be eligible for full comprehensive benefits to include your choice of multiple medical plans, dental, vision. In addition, you will be eligible for time off benefits, paid holidays and a 401k with company match. Disclaimer Statement The above information on this description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job. This is not an all-inclusive job description; therefore, management has the right to assign or reassign schedules, duties, and responsibilities to this job at any time. Automated Employment Decision Tool (AEDT) Usage We may utilize an Automated Employment Decision Tool (AEDT) in connection with the assessment or evaluation of candidates. The AEDT is designed to assist in objectively evaluating candidate qualifications based on specific job-related characteristics. Job Qualifications and Characteristics Assessed The AEDT evaluates candidates based on job qualifications and characteristics pertinent to the role, including skills, experience, and competencies relevant to the position requirements. These qualifications are determined by the unique needs of each role within our company. Alternative Selection Process or Reasonable Accommodations Candidates who require an alternative selection process or a “reasonable accommodation,” as defined under applicable disability laws, may make a request through our designated contact channel national_recruiting@fsresidential.com . 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