Director, Product Marketing, HPE Cloud Ops Suite
Hewlett Packard Enterprise, Spring, TX, United States
Director, Product Marketing, HPE Cloud Ops Suite
This role has been designed as 'Hybrid' with an expectation that you will work on average 2 days per week from an HPE office. Hewlett Packard Enterprise is the global edge-to-cloud company advancing the way people live and work. We help companies connect, protect, analyze, and act on their data and applications wherever they live, from edge to cloud, so they can turn insights into outcomes at the speed required to thrive in today's complex world. Our culture thrives on finding new and better ways to accelerate what's next. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good. If you are looking to stretch and grow your career our culture will embrace you. Open up opportunities with HPE. Job Description: About the Role We're looking for a strategic, hands-on Director of Product Marketing to lead go-to-market strategy and growth for the HPE Cloud Ops Suite a unified portfolio including HPE Morpheus, HPE OpsRamp, and HPE Zerto. You'll define the Cloud Ops Suite's value narrative, align it to HPE's hybrid cloud and AI strategy, and partner across Product, Sales, and Marketing to drive awareness, repeatable sales motions, and pipeline growth. What You'll Do Build and Lead Product Marketing for Cloud Ops Suite Define the Cloud Ops Suite narrative and positioning unifying messaging across observability, automation, and resilience. Build the GTM foundation: audience segmentation, messaging house, campaign and launch plans, and measurement frameworks. Develop sales enablement, proof points, and campaigns that make the value clear and repeatable for HPE sellers and partners. Align and Execute a Cohesive GTM Strategy Align product, sales, and marketing teams to shared goals, customer value, and growth priorities. Partner closely with Product Management to translate roadmap and innovation into clear customer value propositions. Work with Sales leadership to define motions, plays, and enablement assets that convert awareness into revenue. Partner with HPE Campaigns and Field Marketing to embed Cloud Ops Suite into global "battleground" programs and events. Drive Awareness, Adoption, and Pipeline Own the Cloud Ops Suite marketing strategy and measurable outcomes from thought leadership and content to demand generation. Develop and execute launch and awareness strategies that elevate HPE's role in the hybrid cloud and AIOps markets. Track and optimize marketing impact across awareness, engagement, and pipeline conversion metrics. Establish the Team and Operating Model Build the long-term PMM org structure to support growth across the suite. Codify best practices in launch execution, messaging, and sales enablement turning early wins into repeatable systems. Who You Are Strategic yet hands-on: You can set the GTM vision and execute the work yourself. Builder and storyteller: You know how to craft clear, differentiated messaging in noisy markets. Collaborative operator: You thrive at the intersection of product, marketing, and sales. Metrics-driven marketer: You connect marketing activities to awareness lift, pipeline, and revenue impact. Customer-obsessed: You deeply understand IT Operations, Platform Engineering, and Infrastructure leaders their challenges, tools, and decision cycles. Growth-minded leader: You build teams, frameworks, and processes that scale. Requirements 15+ years of experience in B2B enterprise software product marketing, ideally spanning observability, hybrid cloud, automation, or resilience. Proven success owning GTM strategy and driving measurable growth for software products or suites. Expertise building positioning, messaging, and enablement that accelerates awareness and sales alignment. Strong cross-functional leadership can influence and align Product, Sales, and Campaign teams around shared outcomes. Excellent storyteller and communicator comfortable driving clarity from complexity. Track record of launching high-impact campaigns and programs that connect strategy to pipeline. Experience at a large enterprise or scaled B2B tech company (e.g., cloud, infrastructure, SaaS) a strong plus. Bachelor's degree required; MBA or similar strategic marketing background preferred. Additional Skills: Accountability, Action Planning, Active Learning, Active Listening, Bias, Business, Business Planning, Coaching, Commercial Acumen, Computer Literacy, Creativity, Critical Thinking, Customer Insights, Data Analysis Management, Data Collection Management (Inactive), Data Controls, Design Thinking, Empathy, Follow-Through, Growth Mindset, Intellectual Curiosity (Inactive), Long Term Planning, Managing Ambiguity, Market Analysis What We Can Offer You: Health & Wellbeing We strive to provide our team members and their loved ones with a comprehensive suite of benefits that supports their physical, financial and emotional wellbeing. Personal & Professional Development We also invest in your career because the better you are, the better we all are. We have specific programs catered to helping you reach any career goals you have whether you want to become a knowledge expert in your field or apply your skills to another division. Unconditional Inclusion We are unconditionally inclusive in the way we work and celebrate individual uniqueness. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good.
This role has been designed as 'Hybrid' with an expectation that you will work on average 2 days per week from an HPE office. Hewlett Packard Enterprise is the global edge-to-cloud company advancing the way people live and work. We help companies connect, protect, analyze, and act on their data and applications wherever they live, from edge to cloud, so they can turn insights into outcomes at the speed required to thrive in today's complex world. Our culture thrives on finding new and better ways to accelerate what's next. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good. If you are looking to stretch and grow your career our culture will embrace you. Open up opportunities with HPE. Job Description: About the Role We're looking for a strategic, hands-on Director of Product Marketing to lead go-to-market strategy and growth for the HPE Cloud Ops Suite a unified portfolio including HPE Morpheus, HPE OpsRamp, and HPE Zerto. You'll define the Cloud Ops Suite's value narrative, align it to HPE's hybrid cloud and AI strategy, and partner across Product, Sales, and Marketing to drive awareness, repeatable sales motions, and pipeline growth. What You'll Do Build and Lead Product Marketing for Cloud Ops Suite Define the Cloud Ops Suite narrative and positioning unifying messaging across observability, automation, and resilience. Build the GTM foundation: audience segmentation, messaging house, campaign and launch plans, and measurement frameworks. Develop sales enablement, proof points, and campaigns that make the value clear and repeatable for HPE sellers and partners. Align and Execute a Cohesive GTM Strategy Align product, sales, and marketing teams to shared goals, customer value, and growth priorities. Partner closely with Product Management to translate roadmap and innovation into clear customer value propositions. Work with Sales leadership to define motions, plays, and enablement assets that convert awareness into revenue. Partner with HPE Campaigns and Field Marketing to embed Cloud Ops Suite into global "battleground" programs and events. Drive Awareness, Adoption, and Pipeline Own the Cloud Ops Suite marketing strategy and measurable outcomes from thought leadership and content to demand generation. Develop and execute launch and awareness strategies that elevate HPE's role in the hybrid cloud and AIOps markets. Track and optimize marketing impact across awareness, engagement, and pipeline conversion metrics. Establish the Team and Operating Model Build the long-term PMM org structure to support growth across the suite. Codify best practices in launch execution, messaging, and sales enablement turning early wins into repeatable systems. Who You Are Strategic yet hands-on: You can set the GTM vision and execute the work yourself. Builder and storyteller: You know how to craft clear, differentiated messaging in noisy markets. Collaborative operator: You thrive at the intersection of product, marketing, and sales. Metrics-driven marketer: You connect marketing activities to awareness lift, pipeline, and revenue impact. Customer-obsessed: You deeply understand IT Operations, Platform Engineering, and Infrastructure leaders their challenges, tools, and decision cycles. Growth-minded leader: You build teams, frameworks, and processes that scale. Requirements 15+ years of experience in B2B enterprise software product marketing, ideally spanning observability, hybrid cloud, automation, or resilience. Proven success owning GTM strategy and driving measurable growth for software products or suites. Expertise building positioning, messaging, and enablement that accelerates awareness and sales alignment. Strong cross-functional leadership can influence and align Product, Sales, and Campaign teams around shared outcomes. Excellent storyteller and communicator comfortable driving clarity from complexity. Track record of launching high-impact campaigns and programs that connect strategy to pipeline. Experience at a large enterprise or scaled B2B tech company (e.g., cloud, infrastructure, SaaS) a strong plus. Bachelor's degree required; MBA or similar strategic marketing background preferred. Additional Skills: Accountability, Action Planning, Active Learning, Active Listening, Bias, Business, Business Planning, Coaching, Commercial Acumen, Computer Literacy, Creativity, Critical Thinking, Customer Insights, Data Analysis Management, Data Collection Management (Inactive), Data Controls, Design Thinking, Empathy, Follow-Through, Growth Mindset, Intellectual Curiosity (Inactive), Long Term Planning, Managing Ambiguity, Market Analysis What We Can Offer You: Health & Wellbeing We strive to provide our team members and their loved ones with a comprehensive suite of benefits that supports their physical, financial and emotional wellbeing. Personal & Professional Development We also invest in your career because the better you are, the better we all are. We have specific programs catered to helping you reach any career goals you have whether you want to become a knowledge expert in your field or apply your skills to another division. Unconditional Inclusion We are unconditionally inclusive in the way we work and celebrate individual uniqueness. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good.