
CRM Marketing Architect - Retention & Omnichannel Campaigns
Upbound Group, Plano, TX, United States
A data-driven financial solutions company is seeking a CRM Platform Marketing Specialist in Plano, TX. This role focuses on architecting retention programs and driving customer engagement across various channels. Responsibilities include orchestrating omni-channel campaigns, employing SQL for audience segmentation, and ensuring compliance with marketing regulations. Ideal candidates will have extensive experience in lifecycle marketing and project management. Join a company that is committed to inclusivity and diversity in the workplace.
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