Digital Performance Marketer Job at Epic Search Partners in New York

Digital Performance Marketer – Hybrid – NYC This role will be responsible for the execution and performance analysis of e-comm and retailer advertising. Reporting to the Sr. E-comm and Digital Marketing manager, this role will identify opportunities for growth and optimization on the digital shelf and e-comm initiatives, partnering with cross functional team members and agency partners to develop actionable insights. Responsibilities Be the subject matter expert on e-comm and retail marketing capabilities and events, identifying new opportunities and areas of optimization. Work with cross-functional team to execute best-in-class advertising and creative/ content strategies per retailer to meet objectives and drive growth. Determine and track KPI’s of campaigns across multiple channels while optimizing investment and tactics. Perform regular extensive analysis of campaigns. Use a data-driven approach to identify campaign insights to optimize and scale activities. Share campaign reporting on a weekly/ monthly basis. Communicate with team members on e-comm campaign developments, timelines, results as well as insights and learnings. Liaise with Marketing, Sales, Design and Content teams to drive a high quality and full funnel customer experience. Requirements 3+ years of digital marketing/ e-comm experience Ability to interpret data and develop action plans to provide insight and impactful analysis Strong understanding of Amazon/ e-comm platforms; algorithms, key drivers of relevance and search optimizations Great internal partnerships as this role will be a key enable of the commercial e-comm team Ability to manage multiple agency relationships Strong analytical and project management skills Excellent verbal and written communication skills Entrepreneurial attitude #J-18808-Ljbffr