Digital Marketing Coordinator
Electronic Imaging Materials, Inc., Keene, NH, United States
Job Summary
The Digital Marketing Coordinator plays a key role in driving the company’s marketing and communications efforts by developing and executing innovative strategies to enhance brand visibility and business growth. This position helps shape how our brand shows up across channels by developing compelling content, executing social campaigns, and supporting digital amplification efforts across paid and organic platforms. Collaborating closely with the Marketing Manager and team, the Digital Marketing Coordinator ensures cohesive storytelling and consistent messaging across our efforts, while managing and growing our social media presence through content planning, publishing, monitoring, and analyzing performance.
Essential Functions
Generate ideas for compelling marketing and social campaigns
Write and edit copy for social media, blogs, ads, website, sales, email, and more!
Support digital amplification strategies for owned and earned content, including paid and unpaid social, ad campaigns, content, etc.
Social Media
Develop social media content calendars in collaboration with team
Write, schedule, monitor, and moderate social media posts on multiple platforms
Competitive research and monitoring; content curation
Monitor and analyze data and trends, and report on performance metrics
HubSpot
Utilize HubSpot’s social scheduling features
Support efforts around HubSpot for marketing automation, campaign tracking, and customer relationship management to maximize ROI
Data hygiene in HubSpot, including managing contact records, and imports/exports
Skills You’ll Bring
Experience with social media platforms, including LinkedIn, Facebook, X, Instagram, and Reddit
Excellent written and verbal communication skills
Solid computer skills; knowledge of Microsoft Suite, Canva, and Creative Suite
Experience using HubSpot CRM or another similar tool
Strong attention to detail; strong organizational skills
Knowledge of SEO, Google Analytics, and Google Ads
Ability to interpret data and turn it into actionable strategies
Experience with WordPress or similar platform preferred
Bachelor’s or Associate’s degree with two years of related experience, or equivalent combinations of education/certifications and experience
What We Offer
Medical and Dental Insurance
Paid Time Off & Paid Volunteer Time
401K Options
Wellness & Education Reimbursements
Training and Development Opportunities
Employee Assistance Programs
Apply now and be part of something impactful at EIM!
Cover Letter Required
#J-18808-Ljbffr
Essential Functions
Generate ideas for compelling marketing and social campaigns
Write and edit copy for social media, blogs, ads, website, sales, email, and more!
Support digital amplification strategies for owned and earned content, including paid and unpaid social, ad campaigns, content, etc.
Social Media
Develop social media content calendars in collaboration with team
Write, schedule, monitor, and moderate social media posts on multiple platforms
Competitive research and monitoring; content curation
Monitor and analyze data and trends, and report on performance metrics
HubSpot
Utilize HubSpot’s social scheduling features
Support efforts around HubSpot for marketing automation, campaign tracking, and customer relationship management to maximize ROI
Data hygiene in HubSpot, including managing contact records, and imports/exports
Skills You’ll Bring
Experience with social media platforms, including LinkedIn, Facebook, X, Instagram, and Reddit
Excellent written and verbal communication skills
Solid computer skills; knowledge of Microsoft Suite, Canva, and Creative Suite
Experience using HubSpot CRM or another similar tool
Strong attention to detail; strong organizational skills
Knowledge of SEO, Google Analytics, and Google Ads
Ability to interpret data and turn it into actionable strategies
Experience with WordPress or similar platform preferred
Bachelor’s or Associate’s degree with two years of related experience, or equivalent combinations of education/certifications and experience
What We Offer
Medical and Dental Insurance
Paid Time Off & Paid Volunteer Time
401K Options
Wellness & Education Reimbursements
Training and Development Opportunities
Employee Assistance Programs
Apply now and be part of something impactful at EIM!
Cover Letter Required
#J-18808-Ljbffr