Director of Audience Readiness & Activation

A B2B managed services provider in Austin is seeking an experienced professional to ensure data readiness for marketing activation. You will work at the intersection of marketing, data, and technology, focusing on audience definitions and segmentation integrity to support accurate campaign execution. The ideal candidate has over 6 years in marketing operations, strong experience in B2B SaaS environments, and expertise in cross-channel activation. This role emphasizes collaboration across data, engineering, and marketing teams. #J-18808-Ljbffr