VP, Account Strategy
Mediassociates, Inc., Newtown, CT, United States
Company: Mediassociates, 75 Glen Road, Sandy Hook, CT 06482
Position: VP, Account Strategy
Company: Mediassociates is a leading independent media planning, buying and analytics agency located in Fairfield County, Connecticut. It leverages an approach called Precision Branding to guide brands in planning communication campaigns with a focus on predicting, measuring, and optimizing business outcomes. With the advertising landscape shifting almost daily, Mediassociates leads clients through the ongoing revolution in media and technology. Mediassociates has been named an Adweek Fastest Growing Agency and an AdAge Best Place to Work.
Job Description:
Mediassociates is seeking a
Vice President, Account Strategy
to lead our client services and account planning function. This executive-level role will drive strategic media planning, strengthen client partnerships, and lead a high-performing team to deliver measurable business outcomes. You’ll combine
data-driven strategy, media expertise, and client leadership
to guide omnichannel campaigns and elevate client performance across paid, owned, and earned media. Key Responsibilities
Lead and develop the
Account Planning team , setting vision and driving performance Serve as a
senior strategic advisor
to clients, building strong executive relationships Translate data and analytics into
actionable marketing strategies Oversee
campaign strategy, audience targeting, and measurement frameworks Drive
client growth, retention, and revenue performance Collaborate cross-functionally with Media, Digital, Analytics, and Ad Ops teams Contribute to
new business development and pitch strategy Coach and mentor team members, fostering a
high-performing, collaborative culture Qualifications
15+ years in
media strategy, account leadership, or agency environment Proven experience managing
senior client relationships and large accounts Strong expertise in
omnichannel media planning and performance marketing Ability to turn data into
clear, compelling insights and presentations Experience leading teams and driving
operational excellence Strategic mindset with a balance of
analytical and creative thinking Bachelor's degree required *This posting provides a summary of the role. Please refer to the full job description for complete details and requirements. Mediassociates is located in Sandy Hook, Connecticut. While we maintain a highly flexible work culture for all, our local candidates are encouraged to use our updated office space in Sandy Hook, CT which allows you to take part in our office culture and team development that naturally occurs in office. In addition, if you need to take a break from work, there is a beautiful waterfall and serene stream just outside our front door. Candidates from outside the local area who are able to work during our core East Coast office hours, 8:30am-5:30pm ET, are encouraged to apply. Our team working remotely is invited to the office a minimum of two times per year for our Summer Party and again for the Holiday Party. Other team or client meetings may be scheduled at other times during the year. Mediassociates is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship, disability, protected veteran status or other characteristics protected by applicable federal, state, or local law.
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Vice President, Account Strategy
to lead our client services and account planning function. This executive-level role will drive strategic media planning, strengthen client partnerships, and lead a high-performing team to deliver measurable business outcomes. You’ll combine
data-driven strategy, media expertise, and client leadership
to guide omnichannel campaigns and elevate client performance across paid, owned, and earned media. Key Responsibilities
Lead and develop the
Account Planning team , setting vision and driving performance Serve as a
senior strategic advisor
to clients, building strong executive relationships Translate data and analytics into
actionable marketing strategies Oversee
campaign strategy, audience targeting, and measurement frameworks Drive
client growth, retention, and revenue performance Collaborate cross-functionally with Media, Digital, Analytics, and Ad Ops teams Contribute to
new business development and pitch strategy Coach and mentor team members, fostering a
high-performing, collaborative culture Qualifications
15+ years in
media strategy, account leadership, or agency environment Proven experience managing
senior client relationships and large accounts Strong expertise in
omnichannel media planning and performance marketing Ability to turn data into
clear, compelling insights and presentations Experience leading teams and driving
operational excellence Strategic mindset with a balance of
analytical and creative thinking Bachelor's degree required *This posting provides a summary of the role. Please refer to the full job description for complete details and requirements. Mediassociates is located in Sandy Hook, Connecticut. While we maintain a highly flexible work culture for all, our local candidates are encouraged to use our updated office space in Sandy Hook, CT which allows you to take part in our office culture and team development that naturally occurs in office. In addition, if you need to take a break from work, there is a beautiful waterfall and serene stream just outside our front door. Candidates from outside the local area who are able to work during our core East Coast office hours, 8:30am-5:30pm ET, are encouraged to apply. Our team working remotely is invited to the office a minimum of two times per year for our Summer Party and again for the Holiday Party. Other team or client meetings may be scheduled at other times during the year. Mediassociates is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship, disability, protected veteran status or other characteristics protected by applicable federal, state, or local law.
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