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Bilingual Senior Influencer Marketing Manager

AFM Agency, New York, NY, United States


Please don't apply if you don't have 1 year plus of full-time working experience.

Company Description AFM Agency, powered by GlodaStory, is an AI-driven marketing agency that provides full-stack growth solutions for modern brands. Utilizing advanced AI technology, creator-economy insights, and intelligent data systems, we deliver scalable and sustainable marketing strategies. From creator partnerships to paid media and omnichannel performance growth, our approach integrates content, traffic, creators, and conversion into one cohesive ecosystem. At the forefront of innovation, we focus on measurable results and smarter, global brand expansion.

Role Description This is a full-time, on-site role based in New York, NY, for a Mandarin Creator Partnerships Specialist. The selected candidate will manage relationships with Mandarin-speaking creators, develop strategic partnerships, and collaborate with internal teams to execute campaigns. Responsibilities include identifying and onboarding creators, supporting client accounts, and ensuring the successful delivery of campaigns. The role requires a proactive, culturally aware individual who is comfortable working in a fast-paced environment and fostering strong partnerships.

Key Responsibilities Creator Acquisition & Relationship Management

Identify, recruit, and onboard Mandarin-speaking creators across TikTok and other social platforms

Build long-term partnerships with creators in beauty, fashion, lifestyle, food, and tech categories

Maintain structured creator database and performance tracking system

Develop tiered engagement strategies for high-potential creators

Match creators with brand campaigns, livestream projects, and short-video collaborations

Collaborate with brand service and livestream teams to optimize campaign ROI

Provide data-driven feedback to improve content and sales outcomes

Offline Creator Events & Community Building

Plan and execute offline creator training sessions, networking events, and matchmaking tours

Work with venue, production, and marketing teams to drive event exposure and attendance

Build a structured Mandarin creator community ecosystem

Business Development Support

Identify monetization opportunities within the creator network

Support brand acquisition efforts by showcasing creator resources and success cases

Develop creator case studies and performance reports

Qualifications

1–3+ years experience

in creator partnerships, influencer marketing, talent management, or digital marketing

Strong understanding of TikTok ecosystem and livestream commerce

Fluent in Mandarin and English (spoken and written)

Strong communication and negotiation skills

Comfortable managing multiple creator relationships simultaneously

Experience organizing offline events is a plus

Data-driven mindset; ability to analyze performance metrics

Preferred Profile

Experience working in U.S. market

Existing creator network is a strong plus

Entrepreneurial mindset, able to work in fast-paced startup environment

Strong cultural awareness of U.S. and Chinese communities

What We Offer

Sponsorship

Competitive base salary + performance-based incentives

Direct exposure to TikTok platform strategy and creator ecosystem

Opportunity to build and scale a creator network from the ground up

Fast-track growth path into leadership or ecosystem strategy roles

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