Public Relations Communications Specialist
Corporate Connections LLC, Dallas, TX, United States
The Public Relations & Communications Specialist is responsible for managing the brand’s public image and ensuring consistent, compelling communication across all channels. This role develops and executes PR strategies, manages media relations, supports internal and external communications, and protects the brand’s reputation in a fast-paced, high-visibility QSR environment. The ideal candidate is a strong storyteller, highly responsive, and skilled at navigating both proactive and reactive communications.
Duties and Responsibilities Public Relations & Media Management
Develop and execute PR strategies that increase brand awareness and support business objectives
Build and maintain relationships with media, influencers, and community partners
Draft and distribute press releases, media pitches, and brand announcements
Coordinate media opportunities, interviews, and press events
Brand Communications
Ensure consistent brand voice and messaging across all platforms
Create and edit content for websites, email campaigns, social media, and in-store messaging
Partner with marketing and operations to support product launches, promotions, and campaigns
Maintain communication calendars and content plans
Reputation & Crisis Management
Monitor brand sentiment across media, social platforms, and review sites
Respond to public-facing issues in partnership with leadership
Support crisis communication planning and execution
Develop response frameworks and messaging guidelines
Internal Communications
Develop communications to support employees, franchisees, and leadership
Create internal announcements, newsletters, and operational updates
Ensure alignment between corporate messaging and in-store execution
Community & Brand Engagement
Support local store marketing and community outreach initiatives
Coordinate partnerships, sponsorships, and events that enhance brand visibility
Represent the brand at community or industry events as needed
Analytics & Reporting
Track PR performance, media coverage, and campaign effectiveness
Monitor key metrics such as brand sentiment, engagement, and reach
Provide insights and recommendations to improve communication strategies
Knowledge/Skills/Abilities
Media savvy and relationship-building skills
Crisis management and sound judgment
Brand storytelling and message strategy
Attention to detail and adaptability
Collaboration and cross-functional partnership
Qualifications
Bachelor’s degree in Public Relations, Communications, Marketing, or related field is required
Two to five years of experience in PR, communications, or brand marketing (QSR, retail, or hospitality preferred)
Strong writing, editing, and storytelling skills
Experience with media relations and press outreach
Ability to manage multiple priorities in a fast-paced, deadline-driven environment
Physical Requirements
Prolonged periods of standing or sitting may be required
Flexibility to respond to urgent communications needs during and outside of standard business hours
Occasional travel for events, media opportunities, or store visits
Additional Information
Our client offers competitive salaries, bonuses, medical/dental/vision insurance, prescription drug coverage, 401(k) plan (after 12 months of employment), sick pay, PTO and holiday pay, profit sharing plan (after 90 days of employment), annual food & beverage allowance (prorated for hire date), and company discounts of 30%.
A job description is not designed to cover or contain a comprehensive listing of all activities, duties, or responsibilities that are required of the employee. Duties, responsibilities, and activities may change, or new ones may be assigned at any time with or without notice.
All candidate information will be kept confidential according to EEO guidelines.
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Duties and Responsibilities Public Relations & Media Management
Develop and execute PR strategies that increase brand awareness and support business objectives
Build and maintain relationships with media, influencers, and community partners
Draft and distribute press releases, media pitches, and brand announcements
Coordinate media opportunities, interviews, and press events
Brand Communications
Ensure consistent brand voice and messaging across all platforms
Create and edit content for websites, email campaigns, social media, and in-store messaging
Partner with marketing and operations to support product launches, promotions, and campaigns
Maintain communication calendars and content plans
Reputation & Crisis Management
Monitor brand sentiment across media, social platforms, and review sites
Respond to public-facing issues in partnership with leadership
Support crisis communication planning and execution
Develop response frameworks and messaging guidelines
Internal Communications
Develop communications to support employees, franchisees, and leadership
Create internal announcements, newsletters, and operational updates
Ensure alignment between corporate messaging and in-store execution
Community & Brand Engagement
Support local store marketing and community outreach initiatives
Coordinate partnerships, sponsorships, and events that enhance brand visibility
Represent the brand at community or industry events as needed
Analytics & Reporting
Track PR performance, media coverage, and campaign effectiveness
Monitor key metrics such as brand sentiment, engagement, and reach
Provide insights and recommendations to improve communication strategies
Knowledge/Skills/Abilities
Media savvy and relationship-building skills
Crisis management and sound judgment
Brand storytelling and message strategy
Attention to detail and adaptability
Collaboration and cross-functional partnership
Qualifications
Bachelor’s degree in Public Relations, Communications, Marketing, or related field is required
Two to five years of experience in PR, communications, or brand marketing (QSR, retail, or hospitality preferred)
Strong writing, editing, and storytelling skills
Experience with media relations and press outreach
Ability to manage multiple priorities in a fast-paced, deadline-driven environment
Physical Requirements
Prolonged periods of standing or sitting may be required
Flexibility to respond to urgent communications needs during and outside of standard business hours
Occasional travel for events, media opportunities, or store visits
Additional Information
Our client offers competitive salaries, bonuses, medical/dental/vision insurance, prescription drug coverage, 401(k) plan (after 12 months of employment), sick pay, PTO and holiday pay, profit sharing plan (after 90 days of employment), annual food & beverage allowance (prorated for hire date), and company discounts of 30%.
A job description is not designed to cover or contain a comprehensive listing of all activities, duties, or responsibilities that are required of the employee. Duties, responsibilities, and activities may change, or new ones may be assigned at any time with or without notice.
All candidate information will be kept confidential according to EEO guidelines.
#J-18808-Ljbffr