Marketing Project Manager
Sparks Group, Navy Yard City, WA, United States
Marketing Project Manager Job Summary:
Sparks Group is partnering with a global professional association based in
Washington, DC
to identify a detail-oriented, results-driven
Marketing Project Manager
to support a large-scale organizational rebrand. This is a long-term, hybrid contract opportunity (2 days onsite). Were looking for a proactive, people-focused problem solver who thrives in bringing structure, clarity, and forward momentum to complex, cross-functional initiatives. In this role, youll play a key part in guiding an enterprise-wide brand transition while enhancing the processes, workflows, and communication strategies that power high-quality creative output. Youll act as a central point of coordinationkeeping teams aligned, timelines on track, and stakeholders informed and engaged throughout the transformation. Marketing Project Manager Responsibilities: Lead the planning, coordination, and execution of projects related to the organizations brand transition. Manage cross-functional teams responsible for rebrand implementation, content updates, and readiness across the organization. Collaborate with communications and leadership teams to deliver clear, consistent, and timely messaging to stakeholders. Maintain comprehensive project plans, trackers, risk logs, and reporting tools to ensure visibility across all workstreams. Assess existing processes, intake methods, approval workflows, and communication channels. Identify and implement improvements to streamline operations, reduce inefficiencies, and enhance collaboration within creative teams. Develop and standardize templates, playbooks, and procedures to drive consistency and efficiency. Monitor team capacity and workload to support prioritization and ensure high-quality deliverables. Serve as a key liaison across internal teams, including communications, digital, product, and business units. Facilitate meetings, workshops, and status updates to align stakeholders and communicate progress, challenges, and key decisions. Ensure all contributors have the necessary information, context, and direction to execute their responsibilities effectively. Build alignment across teams through proactive communication and strong relationship management. Track deliverables, milestones, and action items across multiple concurrent initiatives. Proactively identify risks and challenges, escalating issues with thoughtful solutions. Provide clear documentation, summaries, and next steps to maintain momentum and alignment. Establish and track key performance indicators, milestones, and adoption metrics tied to the rebrand. Leverage data and insights to refine processes, uncover gaps, and recommend improvements. Apply a continuous improvement mindset, testing and optimizing workflows and change management approaches. Marketing Project Manager Qualifications: 3+ years of experience in marketing, creative project management, or change management; experience supporting a rebrand initiative is strongly preferred. Bachelors degree in marketing, communications, business, or equivalent experience. Proven ability to manage complex, cross-functional projects involving multiple stakeholders. Strong organizational skills with the ability to build structured project plans and maintain accountability for timelines and deliverables. Excellent communication and interpersonal skills, with the ability to simplify complex information into clear, actionable steps. Demonstrated ability to build trust, foster collaboration, and guide teams through change. Highly detail-oriented with a natural ability to create structure, processes, and clarity. Experience developing scalable systems, documentation, and workflows to support efficient teamwork. Positive, approachable mindset with a strong focus on partnership and shared outcomes. Ability to influence without direct authority and maintain progress in ambiguous or evolving environments. Comfortable using data and metrics to assess performance, inform decisions, and improve processes.
Washington, DC
to identify a detail-oriented, results-driven
Marketing Project Manager
to support a large-scale organizational rebrand. This is a long-term, hybrid contract opportunity (2 days onsite). Were looking for a proactive, people-focused problem solver who thrives in bringing structure, clarity, and forward momentum to complex, cross-functional initiatives. In this role, youll play a key part in guiding an enterprise-wide brand transition while enhancing the processes, workflows, and communication strategies that power high-quality creative output. Youll act as a central point of coordinationkeeping teams aligned, timelines on track, and stakeholders informed and engaged throughout the transformation. Marketing Project Manager Responsibilities: Lead the planning, coordination, and execution of projects related to the organizations brand transition. Manage cross-functional teams responsible for rebrand implementation, content updates, and readiness across the organization. Collaborate with communications and leadership teams to deliver clear, consistent, and timely messaging to stakeholders. Maintain comprehensive project plans, trackers, risk logs, and reporting tools to ensure visibility across all workstreams. Assess existing processes, intake methods, approval workflows, and communication channels. Identify and implement improvements to streamline operations, reduce inefficiencies, and enhance collaboration within creative teams. Develop and standardize templates, playbooks, and procedures to drive consistency and efficiency. Monitor team capacity and workload to support prioritization and ensure high-quality deliverables. Serve as a key liaison across internal teams, including communications, digital, product, and business units. Facilitate meetings, workshops, and status updates to align stakeholders and communicate progress, challenges, and key decisions. Ensure all contributors have the necessary information, context, and direction to execute their responsibilities effectively. Build alignment across teams through proactive communication and strong relationship management. Track deliverables, milestones, and action items across multiple concurrent initiatives. Proactively identify risks and challenges, escalating issues with thoughtful solutions. Provide clear documentation, summaries, and next steps to maintain momentum and alignment. Establish and track key performance indicators, milestones, and adoption metrics tied to the rebrand. Leverage data and insights to refine processes, uncover gaps, and recommend improvements. Apply a continuous improvement mindset, testing and optimizing workflows and change management approaches. Marketing Project Manager Qualifications: 3+ years of experience in marketing, creative project management, or change management; experience supporting a rebrand initiative is strongly preferred. Bachelors degree in marketing, communications, business, or equivalent experience. Proven ability to manage complex, cross-functional projects involving multiple stakeholders. Strong organizational skills with the ability to build structured project plans and maintain accountability for timelines and deliverables. Excellent communication and interpersonal skills, with the ability to simplify complex information into clear, actionable steps. Demonstrated ability to build trust, foster collaboration, and guide teams through change. Highly detail-oriented with a natural ability to create structure, processes, and clarity. Experience developing scalable systems, documentation, and workflows to support efficient teamwork. Positive, approachable mindset with a strong focus on partnership and shared outcomes. Ability to influence without direct authority and maintain progress in ambiguous or evolving environments. Comfortable using data and metrics to assess performance, inform decisions, and improve processes.