Director, Entertainment
Hunter, New York, NY, United States
HUNTER is seeking a highly motivated professional to join our growing Entertainment team.
Overview The Director will play a key role in driving effective entertainment/celebrity strategy, procurement, and overseeing the management of talent services for our agency's brand clients. Working in conjunction with a Senior lead, you will be responsible for a range of tasks, including talent casting, talent rep outreach, and execution for entertainment and sports-focused campaigns/programs. This role requires a deep understanding of the entertainment and sports industry, strategic thinking, and project management.
Responsibilities
Drive effective talent strategy and execution for Agency clients’ entertainment and/or sports-focused programs and campaigns
Participate in cross-functional and client dialogue, brainstorms, and ongoing meetings to devise strategies for talent campaigns
Assist in talent casting, including researching relevant names, vetting based on brand mandatories, using relevant talent evaluation tools and drafting client-facing talent casting documents
Support in talent outreach and negotiations on behalf of Agency clients; assignments include drafting talent scope of work/description of services, conducting outreach to talent representatives, drafting, and sending talent Formal Offer and consulting on, managing revisions for, and negotiating Long Form Agreement in conjunction with legal counsel
Serve as point of contact for talent and talent representation, leading communications around executional elements including scheduling, campaign materials (creative, social media calendars, run of shows, messaging, etc.), approvals, payment, etc.
Serve as a representative of the client and Agency on-site at client events, media interviews, service days, etc.
Help oversee the management and execution (scheduling, approval process, briefing materials, travel/glam coordination, etc.) of all talent services
Coordinate photo opportunities, including photographer management, prop/product logistics, approvals, and placement tracking
Manage necessary communication with SAG-AFTRA signatory to fulfil Agency client’s obligation to SAG-AFTRA regulations
Create and maintain a budget tracker for all OOP expenses, including reconciliation at the conclusion of each campaign
Collaborate with Media/PR team on media booking and exhibit complication outlining PR services/targets
Support post-campaign execution, including tracking and reporting on social media metrics and placements for talent partnerships and media integrations
Develop and maintain critical industry relationships through ongoing networking to drive new talent opportunities and enhance the Agency’s visibility within the entertainment and sports landscape
Ability to
Understand relevant entertainment and sports industry trends and use the information to develop strategic talent recommendations, programs and/or campaigns for clients
Display and encourage creativity and innovation in self and others. Actively participate in brainstorms, connect with creative resources, inspire, and motivate team members
Utilize talent evaluation tools (e.g., E-Score, Creator IQ) to analyze talent fit, provide rationale, and inform casting decisions
Manage multiple client projects and campaigns at a time, and at various stages of execution
Travel to client and event locations, including on weekends when necessary; meet with clients at their office locations/headquarters
Demonstrate strong writing, editing, presentation and interpersonal communications skills
Show integrity and good judgment when working with colleagues and clients
Maintain strong relationships with talent agents, managers and publicists
Demonstrate an interest in the long-range health of the department and collaborate with leadership, when applicable, on growth plan across Agency and Industry
Qualifications
Eight (8) years or more of experience in talent buying, entertainment partnerships and client servicing
Previous public relations, brand marketing, advertising agency and/or talent agency experience with a concentration in consumer brands
Understanding of the entertainment landscape and pop-culture, including celebrities, influencers, athletes, musicians, personalities, experts, tentpole cultural moments and events, etc.
Proficiency in Microsoft Office (Word, Excel, PowerPoint)
Located in either New York, NY or Los Angeles, CA
B.A. in Public Relations, Journalism, Communications, or a related field
Compensation In order to comply with equal pay and salary transparency laws in various locations, the Company believes the target range of base compensation for this role is $115K- $130. Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, and location.
At HUNTER, we work hard and play hard, and while we have all the benefits you’d expect —competitive health and dental insurance plans, a 401K company match and generous PTO — we also provide:
a hybrid work model;
a “work from anywhere in the US” policy (up to four weeks a year);
a year-round staff training and development curriculum; and
a staff-led Action Group dedicated to DEI excellence in the agency and industry (read our DEI statement here: https://hunterpr.com/dei/ )
Perks? We have perks. When you work at HUNTER, you can expect Bring Your Parents (And Kids) to Work Days, regular volunteer Days of Service, mid-day Cupcakes and Cocktails mixers and epic Halloween and holiday parties.
Founded in 1989, HUNTER has grown into one of the most respected mid-size marketing communications firms in the country, creating work that matters in strategic planning, earned media relations, social and digital media, talent and influencer engagement, experiential marketing, multicultural outreach and content creation and distribution. And we do it all for esteemed companies and brands across every sector you can imagine:
Food + Beverage
Wine + Spirits
Health + Wellness
Beauty + Personal Care + Fashion
Home + Lifestyle + Travel
Retail + E-commerce
See us in action here: https://hunterpr.com
#J-18808-Ljbffr
Overview The Director will play a key role in driving effective entertainment/celebrity strategy, procurement, and overseeing the management of talent services for our agency's brand clients. Working in conjunction with a Senior lead, you will be responsible for a range of tasks, including talent casting, talent rep outreach, and execution for entertainment and sports-focused campaigns/programs. This role requires a deep understanding of the entertainment and sports industry, strategic thinking, and project management.
Responsibilities
Drive effective talent strategy and execution for Agency clients’ entertainment and/or sports-focused programs and campaigns
Participate in cross-functional and client dialogue, brainstorms, and ongoing meetings to devise strategies for talent campaigns
Assist in talent casting, including researching relevant names, vetting based on brand mandatories, using relevant talent evaluation tools and drafting client-facing talent casting documents
Support in talent outreach and negotiations on behalf of Agency clients; assignments include drafting talent scope of work/description of services, conducting outreach to talent representatives, drafting, and sending talent Formal Offer and consulting on, managing revisions for, and negotiating Long Form Agreement in conjunction with legal counsel
Serve as point of contact for talent and talent representation, leading communications around executional elements including scheduling, campaign materials (creative, social media calendars, run of shows, messaging, etc.), approvals, payment, etc.
Serve as a representative of the client and Agency on-site at client events, media interviews, service days, etc.
Help oversee the management and execution (scheduling, approval process, briefing materials, travel/glam coordination, etc.) of all talent services
Coordinate photo opportunities, including photographer management, prop/product logistics, approvals, and placement tracking
Manage necessary communication with SAG-AFTRA signatory to fulfil Agency client’s obligation to SAG-AFTRA regulations
Create and maintain a budget tracker for all OOP expenses, including reconciliation at the conclusion of each campaign
Collaborate with Media/PR team on media booking and exhibit complication outlining PR services/targets
Support post-campaign execution, including tracking and reporting on social media metrics and placements for talent partnerships and media integrations
Develop and maintain critical industry relationships through ongoing networking to drive new talent opportunities and enhance the Agency’s visibility within the entertainment and sports landscape
Ability to
Understand relevant entertainment and sports industry trends and use the information to develop strategic talent recommendations, programs and/or campaigns for clients
Display and encourage creativity and innovation in self and others. Actively participate in brainstorms, connect with creative resources, inspire, and motivate team members
Utilize talent evaluation tools (e.g., E-Score, Creator IQ) to analyze talent fit, provide rationale, and inform casting decisions
Manage multiple client projects and campaigns at a time, and at various stages of execution
Travel to client and event locations, including on weekends when necessary; meet with clients at their office locations/headquarters
Demonstrate strong writing, editing, presentation and interpersonal communications skills
Show integrity and good judgment when working with colleagues and clients
Maintain strong relationships with talent agents, managers and publicists
Demonstrate an interest in the long-range health of the department and collaborate with leadership, when applicable, on growth plan across Agency and Industry
Qualifications
Eight (8) years or more of experience in talent buying, entertainment partnerships and client servicing
Previous public relations, brand marketing, advertising agency and/or talent agency experience with a concentration in consumer brands
Understanding of the entertainment landscape and pop-culture, including celebrities, influencers, athletes, musicians, personalities, experts, tentpole cultural moments and events, etc.
Proficiency in Microsoft Office (Word, Excel, PowerPoint)
Located in either New York, NY or Los Angeles, CA
B.A. in Public Relations, Journalism, Communications, or a related field
Compensation In order to comply with equal pay and salary transparency laws in various locations, the Company believes the target range of base compensation for this role is $115K- $130. Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, and location.
At HUNTER, we work hard and play hard, and while we have all the benefits you’d expect —competitive health and dental insurance plans, a 401K company match and generous PTO — we also provide:
a hybrid work model;
a “work from anywhere in the US” policy (up to four weeks a year);
a year-round staff training and development curriculum; and
a staff-led Action Group dedicated to DEI excellence in the agency and industry (read our DEI statement here: https://hunterpr.com/dei/ )
Perks? We have perks. When you work at HUNTER, you can expect Bring Your Parents (And Kids) to Work Days, regular volunteer Days of Service, mid-day Cupcakes and Cocktails mixers and epic Halloween and holiday parties.
Founded in 1989, HUNTER has grown into one of the most respected mid-size marketing communications firms in the country, creating work that matters in strategic planning, earned media relations, social and digital media, talent and influencer engagement, experiential marketing, multicultural outreach and content creation and distribution. And we do it all for esteemed companies and brands across every sector you can imagine:
Food + Beverage
Wine + Spirits
Health + Wellness
Beauty + Personal Care + Fashion
Home + Lifestyle + Travel
Retail + E-commerce
See us in action here: https://hunterpr.com
#J-18808-Ljbffr