Senior Vice President, Social & Content Strategy Lead
Publicis Groupe, Boston, MA, United States
Company description
Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.
Overview
SVP, Social & Content Strategy Lead
Overview
This is not a traditional social role.
As SVP, Social & Content Strategy Lead, you will define and shape what social and content mean for one of the most influential brands in the world. Sitting at the center - you will lead the evolution of an always-on, insight-driven, culturally relevant content ecosystem that connects brand, business, and audience in meaningful ways.
This role requires a rare blend of strategic leadership, category expertise, client partnership, and hands-on craft. You are as comfortable advising senior clients as you are shaping the work. You see social and content as inseparable—and as a growth engine for the business.
You will lead a multidisciplinary team of ~20 strategists, partnering across creative, media, data, and platform teams to deliver integrated, future-forward solutions.
Responsibilities
What You’ll Do
Define the Vision
Architect a modern, always-on social and content ecosystem - one that is audience-first, insight-led, and culturally fluent
Champion a unified view of content and social as a single, connected discipline
Set the strategic direction across brand, campaign, and real-time initiatives
Lead at the Highest Level
Serve as a senior client confidante and trusted advisor, building relationships that extend beyond briefs into business partnership
Bring a strong, informed POV on the landscape, identifying opportunities for differentiation and growth
Represent leadership in key client forums, shaping decisions and influencing outcomes
Drive Strategic Excellence
Lead the development of breakthrough social and content strategies grounded in audience insight, platform behavior, and business objectives
Elevate the team’s thinking across content development, distribution, engagement, and measurement
Push the boundaries of what’s possible—introducing new formats, platforms, partnerships, and ways of working
Build & Lead a High-Performing Team
Oversee a team of ~20 spanning VP/Group Director through junior strategists
Foster a culture of collaboration, curiosity, and continuous improvement
Balance and elevate diverse leadership strengths across:
Holistic social/content strategy and innovation
Operational excellence, team development, and staffing
Deep social platform expertise and best-in-class execution
Act as a mentor and coach, developing the next generation of leaders
Be a Hands-On Leader
Stay close to the work—guiding key briefs, shaping outputs, and elevating quality
Operate as both thinker and doer, stepping in where needed to unlock progress
Build new frameworks, processes, and ways of working that enable speed, quality, and innovation
Integrate Across GroupeConnect
Partner seamlessly with strategy, creative, media, data, and production teams
Ensure social and content strategies are fully integrated into broader marketing ecosystems
Help define what “Power of One” looks like in practice - connected, cohesive, and client-centric
Qualifications
What We’re Looking For
Experience & Expertise
12–15+ years in social, content, and/or integrated strategy
Financial services category experience with a strong understanding of the landscape
Proven experience leading large, multidisciplinary teams
Track record of building and scaling modern content ecosystems for major brands
Strategic & Creative Leadership
A holistic view of social and content—seeing them as interconnected, not siloed
Strong instincts for culture, audience behavior, and platform evolution
Ability to turn complex business challenges into clear, compelling strategies
Equal strength in long-term vision and day-to-day execution
Client Partnership
Gravitas and presence at the C-suite level - clients seek you out and trust your perspective
Exceptional communication and storytelling skills
Ability to navigate complexity and drive alignment across stakeholders
Operational & Organizational Leadership
Experience building teams, developing talent, and creating scalable ways of working
Strong understanding of agency operations, staffing, and growth pathways
Ability to balance multiple workstreams while maintaining quality and momentum
Mindset
Builder mentality—you’re excited to shape, evolve, and redefine what this role can be
Collaborative by nature, with a belief in integrated, cross-functional solutions
Curious, optimistic, and energized by change
Passionate about creating work that is not just effective, but meaningful
Additional information
Why This Role Matters
This is a defining role—for the client, for the agency, and for the future of the discipline.
You will have the opportunity to:
Shape how one of the world’s most important financial brands shows up in culture
Redefine the relationship between social, content, and business impact
Build a model for modern, integrated marketing within GroupeConnect
Lead a talented, ambitious team ready to do their best work
Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com .
Compensation Range: $176,700-276,210. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 7/1/26.
All your information will be kept confidential according to EEO guidelines.
Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.
Overview
SVP, Social & Content Strategy Lead
Overview
This is not a traditional social role.
As SVP, Social & Content Strategy Lead, you will define and shape what social and content mean for one of the most influential brands in the world. Sitting at the center - you will lead the evolution of an always-on, insight-driven, culturally relevant content ecosystem that connects brand, business, and audience in meaningful ways.
This role requires a rare blend of strategic leadership, category expertise, client partnership, and hands-on craft. You are as comfortable advising senior clients as you are shaping the work. You see social and content as inseparable—and as a growth engine for the business.
You will lead a multidisciplinary team of ~20 strategists, partnering across creative, media, data, and platform teams to deliver integrated, future-forward solutions.
Responsibilities
What You’ll Do
Define the Vision
Architect a modern, always-on social and content ecosystem - one that is audience-first, insight-led, and culturally fluent
Champion a unified view of content and social as a single, connected discipline
Set the strategic direction across brand, campaign, and real-time initiatives
Lead at the Highest Level
Serve as a senior client confidante and trusted advisor, building relationships that extend beyond briefs into business partnership
Bring a strong, informed POV on the landscape, identifying opportunities for differentiation and growth
Represent leadership in key client forums, shaping decisions and influencing outcomes
Drive Strategic Excellence
Lead the development of breakthrough social and content strategies grounded in audience insight, platform behavior, and business objectives
Elevate the team’s thinking across content development, distribution, engagement, and measurement
Push the boundaries of what’s possible—introducing new formats, platforms, partnerships, and ways of working
Build & Lead a High-Performing Team
Oversee a team of ~20 spanning VP/Group Director through junior strategists
Foster a culture of collaboration, curiosity, and continuous improvement
Balance and elevate diverse leadership strengths across:
Holistic social/content strategy and innovation
Operational excellence, team development, and staffing
Deep social platform expertise and best-in-class execution
Act as a mentor and coach, developing the next generation of leaders
Be a Hands-On Leader
Stay close to the work—guiding key briefs, shaping outputs, and elevating quality
Operate as both thinker and doer, stepping in where needed to unlock progress
Build new frameworks, processes, and ways of working that enable speed, quality, and innovation
Integrate Across GroupeConnect
Partner seamlessly with strategy, creative, media, data, and production teams
Ensure social and content strategies are fully integrated into broader marketing ecosystems
Help define what “Power of One” looks like in practice - connected, cohesive, and client-centric
Qualifications
What We’re Looking For
Experience & Expertise
12–15+ years in social, content, and/or integrated strategy
Financial services category experience with a strong understanding of the landscape
Proven experience leading large, multidisciplinary teams
Track record of building and scaling modern content ecosystems for major brands
Strategic & Creative Leadership
A holistic view of social and content—seeing them as interconnected, not siloed
Strong instincts for culture, audience behavior, and platform evolution
Ability to turn complex business challenges into clear, compelling strategies
Equal strength in long-term vision and day-to-day execution
Client Partnership
Gravitas and presence at the C-suite level - clients seek you out and trust your perspective
Exceptional communication and storytelling skills
Ability to navigate complexity and drive alignment across stakeholders
Operational & Organizational Leadership
Experience building teams, developing talent, and creating scalable ways of working
Strong understanding of agency operations, staffing, and growth pathways
Ability to balance multiple workstreams while maintaining quality and momentum
Mindset
Builder mentality—you’re excited to shape, evolve, and redefine what this role can be
Collaborative by nature, with a belief in integrated, cross-functional solutions
Curious, optimistic, and energized by change
Passionate about creating work that is not just effective, but meaningful
Additional information
Why This Role Matters
This is a defining role—for the client, for the agency, and for the future of the discipline.
You will have the opportunity to:
Shape how one of the world’s most important financial brands shows up in culture
Redefine the relationship between social, content, and business impact
Build a model for modern, integrated marketing within GroupeConnect
Lead a talented, ambitious team ready to do their best work
Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com .
Compensation Range: $176,700-276,210. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 7/1/26.
All your information will be kept confidential according to EEO guidelines.