Mountain View Retirement Village is hiring: IL Marketer in Tucson

Marketing Director

Mt View Retirement Village is a well established and well known upscale senior living community on the North West side of Tucson. We have a long history of amazing customer service, clinical results, and outstanding accommodations, including the largest senior living apartments in our market.

We are looking for a Marketing Director who can authentically capture that energy and tell our story in a way that resonates with today's independent seniors and their families. This role is ideal for a marketer who understands that senior living is not a productit's a promise. You will be responsible for positioning our community as the right next chapter for independent seniors who want connection, purpose, freedom, and funwithout sacrificing comfort or autonomy.

You'll work closely with the Executive Director and leadership team to drive occupancy, strengthen brand presence, and ensure every touch point reflects who we truly are.

What You'll Do

Tell Our Story. Capture the lived experience of our residents through compelling storytelling (digital, print, in-person, and experiential). Highlight resident voices, daily life, activities, amenities, and culture in an authentic, engaging way. Translate "what it feels like to live here" into messaging that resonates emotionally.

Drive Lead Generation & Occupancy Develop and execute marketing strategies to attract qualified independent-living prospects. Manage the full sales and marketing funnelfrom awareness to tour to move-in. Track, analyze, and optimize marketing performance and lead sources.

Digital & Brand Presence. Oversee website content, social media, email campaigns, advertising and community outreach. Ensure consistent brand voice, visuals, and messaging across all platforms. Leverage photography, video, and resident stories to bring the community to life.

Community Engagement & Outreach Build relationships with local organizations, referral sources, and community partners. Plan and promote events, open houses, and resident-focused experiences. Serve as a visible ambassador of the communityon campus and off.

Who You Are

You might be a great fit if you are: A creative marketer who loves storytelling and human-centered branding. Equally comfortable with strategy, execution, and relationship-building. Experienced in lifestyle marketing, hospitality, senior living, healthcare, real estate, or community-based sales. Organized, self-directed, and comfortable owning results.

Qualifications

Marketing, sales, or brand leadership experience (senior living experience is a plus, not a requirement). Proven success in lead generation, occupancy growth, or customer acquisition. Strong written and verbal communication skills. Digital marketing fluency (web, email, social media, CRM systems). Ability to work onsite and be an active presence in the community.

Job Type

Full-time

Benefits

401(k) matching Dental insurance Employee assistance program Employee discount Flexible schedule Flexible spending account Health insurance Health savings account Life insurance Paid time off Parental leave Professional development assistance Referral program Relocation assistance Retirement plan Tuition reimbursement Vision insurance

Experience

Marketing: 2 years (Preferred) Work Location: In person