
Content Strategist / Showrunner Job at Spiralyze in Atlanta
Spiralyze, Atlanta, GA, United States
Job Overview
Position: Marketing Content & Brand Strategist
Department: Marketing
Location: US (Atlanta, Midtown, In-Office)
Compensation: $80,000+ USD (based on skills and experience)
Experience: 3-8 years
Working Schedule: 8 am - 5 pm EST (New York Time)
Vacation: 20 days + public holidays
Healthcare: Company-sponsored health insurance
Description
We’re building a founder‑led media brand to establish Spiralyze as the definitive authority in A/B testing and experimentation. This role is the engine that makes it happen.
You’ll be the person who turns our proprietary data and the Founder’s expertise into a steady stream of high‑impact content across LinkedIn and YouTube. You’ll own the editorial strategy, develop recurring content formats, write or ghostwrite posts, script videos, and manage the creative team that produces everything.
This is not a “content marketing manager” role. You’re a showrunner—part strategist, part editor‑in‑chief, part brand architect. You’ll work directly with the Founder to extract insights and shape them into content that makes people stop scrolling.
Think of it this way: we have the most interesting dataset in our industry, a founder who can deliver on camera, and a production team ready to execute. We need the person who connects all of it with a clear narrative and a relentless publishing cadence.
Core Responsibilities
Editorial Strategy & Content Planning: Build and own the editorial calendar across LinkedIn and YouTube. Develop recurring series and formats that compound over time. Decide what gets published, when, and in what format, ensuring every piece reinforces our positioning.
Founder Content Extraction: Run biweekly 60–90 minute sessions with the Founder to capture insights, opinions, and stories. Turn raw material into a week’s worth of LinkedIn posts, video scripts, and content briefs, keeping the Founder’s total time under 10 hours per week.
Writing & Ghostwriting: Write/direct the writing of 4–5 LinkedIn posts per week in the Founder’s voice, plus scripts for 1–2 YouTube videos. Craft hooks, structure posts for engagement, and develop a distinct written voice.
Creative Team Management: Direct an in‑house videographer, graphic designer, and overseas editors. Set briefs, review output, and maintain a premium quality bar.
Performance & Iteration: Track engagement, follower growth, and pipeline attribution; double down on winning formats and kill underperformers. Share performance reports and recommendations with leadership.
Skills, Knowledge and Traits
Builder of founder‑led brands: Built an audience around a person, not just a logo.
Exceptional writer: Write hooks that stop people mid‑scroll; produce both punchy LinkedIn posts and longer YouTube scripts.
Strategic thinker: View content as a positioning tool; articulate why each format serves strategy.
Platform fluency: Deeply understand LinkedIn and YouTube algorithms, formats, engagement patterns.
Data‑comfortable: Comfortable working with testing data, conversion metrics, statistical concepts; ability to use proprietary data for storytelling.
Smart and high agency: Learn fast, take ownership, diagnose and fix problems independently.
Nice to Have
B2B or SaaS content experience: Created content for a technical or data‑driven B2B audience.
Experience with A/B testing or CRO: Understand p‑value, headline testing – not required.
Track record of audience growth: Can point to LinkedIn, YouTube, or newsletter growth.
Video production awareness: Understand thumbnails, cold opens, video structure.
What You’ll Get
Growth path: Invest in people; promote from within; opportunity to lead entire content and brand team.
Proprietary data access: Work with the largest A/B testing dataset in the industry.
In‑demand skills: Learn data, psychology, and creative intersection with experienced team.
Time to recharge: 20 days of paid vacation plus holidays.
If you’re excited about building a media brand around data, working directly with a founder, and turning proprietary insights into content that gives the entire industry attention, we’d love to hear from you.
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