Channel Marketing

Our client, a leader in the printing and digital manufacturing industry, is seeking an Industrial Digital Print Apprentice to join their team. As an Industrial Digital Print Apprentice, you will be part of the Digital Printing Department supporting the production and quality assurance teams. The ideal candidate will demonstrate enthusiasm, attention to detail, and a strong willingness to learn, which will align successfully in the organization. Job Title: Channel Marketing Location: Alpharetta, GA Pay Range: $38 What's the Job? Channel Strategy & Planning Develop and execute the channel marketing strategy for Client's Large Format Printing portfolio across key partner segments (VARs, distributors, resellers, integrators). Partner Engagement & Enablement Lead co-marketing initiatives with top partners, including campaign development, and performance tracking. Equip partners with compelling messaging, sales tools, and product training to improve pipeline velocity and win rates. Strengthen partner relationships through regular communication, business reviews, and joint planning sessions. Demand Generation & Campaign Execution Campaign development - Design and deploy integrated marketing campaigns (digital, events, content, promotions) to drive awareness and demand for LFP solutions. Content - Collaborate with product marketing, sales, and regional teams to ensure consistent messaging and execution. Lead generation - Own monthly content reviews with our lead generation agency – EXTU and identify new leads management opportunities. Events - Manage product launches within the channel, ensuring partners are fully enabled and ready to execute. Lead end‑to‑end webinar execution, including Zoom setup, registration management, pre‑event technical checks, live hosting, Q&A facilitation, and post‑event reporting. News letters - Manage monthly “Sales & Marketing” article creation across multiple newsletters (Design & Pro, LATAM, HP Build Workspace, NPI editions). Consolidate content from cross‑functional contributors. AI driven marketing innovation - Partner with internal AI leads to research and implement AI search engine best practices into the North America channel marketing plan. Performance Measurement & Optimization Track KPIs across channel programs, including lead generation, pipeline contribution, MDF ROI, and partner engagement. Cross‑Functional Collaboration Work closely with Sales, WW marketing, Product Marketing, Category Management, and Global Channel teams. Required 5–8+ years in channel marketing, partner marketing, or B2B marketing. Experience managing partner programs, content calendars, and multi‑stakeholder workflows. Strong communication and project management skills. Ability to manage recurring operational tasks with precision (e.g., monthly content reviews, weekly program syncs, webinar cadence). Preferred Experience with large format printing, hardware, or channel‑driven businesses. Familiarity with partner portals, DAM systems, and content syndication platforms. Comfort hosting webinars and presenting to partner audiences. What's in it for me? Hands‑on experience in a fast‑paced digital printing environment. Opportunities for skill development and career growth. Mentorship from experienced professionals in the industry. Exposure to innovative printing technologies and processes. Potential pathway to full‑time employment within the organization. Upon completion of waiting period consultants are eligible for: Medical and Prescription Drug Plans Dental Plan Vision Plan Health Savings Account Health Flexible Spending Account Dependent Care Flexible Spending Account Supplemental Life Insurance Short Term and Long Term Disability Insurance Business Travel Insurance 401(k), Plus Match Weekly Pay If this is a role that interests you and you'd like to learn more, click apply now and a recruiter will be in touch with you to discuss this great opportunity. We look forward to speaking with you! About ManpowerGroup, Parent Company of: Manpower, Experis, Talent Solutions, and Jefferson Wells. ManpowerGroup® (NYSE: MAN), the leading global workforce solutions company, helps organizations transform in a fast‑changing world of work by sourcing, assessing, developing, and managing the talent that enables them to win. We develop innovative solutions for hundreds of thousands of organizations every year, providing them with skilled talent while finding meaningful, sustainable employment for millions of people across a wide range of industries and skills. Our expert family of brands – Manpower, Experis, Talent Solutions, and Jefferson Wells – creates substantial value for candidates and clients across more than 75 countries and territories and has done so for over 70 years. We are recognized consistently for our diversity – as a best place to work for Women, Inclusion, Equality and Disability and in 2023 ManpowerGroup was named one of the World's Most Ethical Companies for the 14th year – all confirming our position as the brand of choice for in‑demand talent. ManpowerGroup is committed to providing equal employment opportunities in a professional, high quality work environment. It is the policy of ManpowerGroup and all of its subsidiaries to recruit, train, promote, transfer, pay and take all employment actions without regard to an employee's race, color, national origin, ancestry, sex, sexual orientation, gender identity, genetic information, religion, age, disability, protected veteran status, or any other basis protected by applicable law. #J-18808-Ljbffr