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Assistant Vice President Marketing

Talent Edge Recruiting, Tulsa, OK, United States


I have the pleasure of recruiting for a growing life insurance company seeking an AVP of Marketing to serve as a strategic partner to the VP of Marketing and help drive marketing, product, and agent engagement initiatives across the organization. This is a high-visibility leadership role in a lean, entrepreneurial environment where the right person will play a key role in marketing strategy, agent relations, product development, and operational reporting. Key Responsibilities

Act as a

right-hand partner to the VP of Marketing , supporting strategy and execution across marketing initiatives Analyze

marketing performance, campaign results, and KPIs

and present insights to leadership Build relationships with

insurance agents, field leaders, and advisory councils

to improve communication and retention Assist with

life insurance product development and market research

in partnership with underwriting and actuarial teams Support

product launches, marketing campaigns, and distribution strategies Develop communications and presentations for

shareholders

and handle investor inquiries Partner with customer service to improve

policyholder communication and retention strategies Review

claims communications and complaint trends

to identify improvement opportunities Collaborate across

operations, compliance, legal, and finance

to ensure projects align with regulatory requirements Ideal Background

7–10+ years of experience in life insurance operations, administration, or marketing Strong understanding of

life insurance products, distribution channels, and regulatory frameworks Experience working with

independent agents, broker‑dealers, or financial advisors Ability to manage

multiple projects and cross‑functional initiatives

in a fast‑paced environment Strong analytical, reporting, and communication skills

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