Multimedia Account Executives
ABC Columbia (WOLO), Columbia, SC, United States
WOLO-TV & BAHAKEL DIGITAL
We are searching for Multimedia Account Executives to develop new advertisers for our company, focusing on helping local small business owners achieve their marketing goals.
Is it important that you work with a team of top performers who love this industry and are passionate about keeping it fun, interesting and entertaining? WOLO ABC Columbia-TV & BAHAKEL DIGITAL is looking for enthusiastic television and digital marketing consultants.
In This Position, You Will Generate sales revenue for WOLO ABC Columbia-TV & BAHAKEL DIGITAL through effective sales techniques to meet goals for:
Television Advertising – using all available traditional local products
Digital Marketing – both station assets and 3rd party extension products
New Business Development
Build and manage client relationships and help define media strategy and ROI goals. Establish relationships with clients and the community and manage accounts including small businesses, small to mid‑sized advertising agencies and media companies through:
Discovery and customer needs analysis
Proposal planning, coordination, creation and presentation
Negotiation and sale closing
Campaign optimization and pace monitoring
Post‑sale reporting, analysis and campaign renewal
Our Ideal Candidate
Business‑minded individual with an entrepreneurial mindset, passion for building relationships and helping businesses succeed.
Proficient in MS Word, Excel, and PowerPoint.
Outstanding communication skills, both written and verbal, while working independently or as part of a smart, sophisticated and fun team.
Strong quantitative and negotiation skills. Proven self‑starter and not afraid to cold call.
Business acumen related to new media, digital interactive initiatives and social media.
Professional appearance a must.
Reliable transportation, valid driver’s license and a satisfactory driving record.
WOLO ABC Columbia -TV & BAHAKEL DIGITAL is an EOE Employer.
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Is it important that you work with a team of top performers who love this industry and are passionate about keeping it fun, interesting and entertaining? WOLO ABC Columbia-TV & BAHAKEL DIGITAL is looking for enthusiastic television and digital marketing consultants.
In This Position, You Will Generate sales revenue for WOLO ABC Columbia-TV & BAHAKEL DIGITAL through effective sales techniques to meet goals for:
Television Advertising – using all available traditional local products
Digital Marketing – both station assets and 3rd party extension products
New Business Development
Build and manage client relationships and help define media strategy and ROI goals. Establish relationships with clients and the community and manage accounts including small businesses, small to mid‑sized advertising agencies and media companies through:
Discovery and customer needs analysis
Proposal planning, coordination, creation and presentation
Negotiation and sale closing
Campaign optimization and pace monitoring
Post‑sale reporting, analysis and campaign renewal
Our Ideal Candidate
Business‑minded individual with an entrepreneurial mindset, passion for building relationships and helping businesses succeed.
Proficient in MS Word, Excel, and PowerPoint.
Outstanding communication skills, both written and verbal, while working independently or as part of a smart, sophisticated and fun team.
Strong quantitative and negotiation skills. Proven self‑starter and not afraid to cold call.
Business acumen related to new media, digital interactive initiatives and social media.
Professional appearance a must.
Reliable transportation, valid driver’s license and a satisfactory driving record.
WOLO ABC Columbia -TV & BAHAKEL DIGITAL is an EOE Employer.
#J-18808-Ljbffr