Community & Relationship Marketing Manager
Mickey Keenan, PA, Tampa, FL, United States
Description
We are a well-established, mid-size personal injury firm serving the Tampa Bay community. As we continue to grow, we're looking for a dynamic and genuinely people-oriented marketing leader to strengthen and broaden our reach in the community — someone who builds real relationships, shows up consistently, and turns authentic connections into lasting referral partnerships.
This is not a digital-ads or campaign-management role. It's a community-first position for someone who loves getting out from behind the desk, engaging with people, and representing our firm with warmth, professionalism, and purpose.
What you'll do
Develop and execute a community outreach strategy that builds the firm's visibility and reputation across Tampa Bay neighborhoods, civic organizations, and local events.
Cultivate and maintain meaningful referral relationships with medical providers, chiropractors, urgent care clinics, body shops, and other referral sources.
Represent the firm at community events, sponsorships, charity functions, networking groups, and local business associations.
Own the firm's social media presence — creating authentic, engaging content that reflects our brand, highlights community involvement, and builds trust with potential clients.
Develop and execute follow‑up systems to ensure no relationship or lead goes cold — you are the firm's connector and follow‑through champion.
Collaborate with attorneys and intake staff to align outreach efforts with case goals and firm priorities.
Track and report on outreach activity, referral sources, and community engagement results.
Identify sponsorship and partnership opportunities that align with the firm's values and target audience.
Requirements
3+ years of experience in community relations, business development, or relationship-based marketing — ideally in legal, healthcare, or professional services.
Proven track record of building and sustaining referral networks through genuine, organic relationship development.
Exceptional follow‑up discipline — you have a system, you work it, and nothing falls through the cracks.
Strong social media skills, including content creation, platform management, and community engagement (Instagram, Facebook, LinkedIn).
A natural networker and communicator — comfortable in a boardroom, at a neighborhood event, or in a hospital waiting area.
Self‑starter who can manage a calendar full of external commitments with minimal supervision.
Deep familiarity with Tampa Bay's communities, neighborhoods, and local organizations is a strong plus.
Bachelor's degree in Marketing, Communications, or a related field preferred; equivalent experience considered.
What we offer
Competitive base salary commensurate with experience, plus performance incentives.
Full‑time position with the resources, autonomy, and support to succeed in the field.
Health benefits and paid time off.
A collaborative, close‑knit team that is genuinely invested in doing right by our clients and our community.
The opportunity to make a meaningful impact on a growing firm — and on the lives of injury victims we serve.
#J-18808-Ljbffr
This is not a digital-ads or campaign-management role. It's a community-first position for someone who loves getting out from behind the desk, engaging with people, and representing our firm with warmth, professionalism, and purpose.
What you'll do
Develop and execute a community outreach strategy that builds the firm's visibility and reputation across Tampa Bay neighborhoods, civic organizations, and local events.
Cultivate and maintain meaningful referral relationships with medical providers, chiropractors, urgent care clinics, body shops, and other referral sources.
Represent the firm at community events, sponsorships, charity functions, networking groups, and local business associations.
Own the firm's social media presence — creating authentic, engaging content that reflects our brand, highlights community involvement, and builds trust with potential clients.
Develop and execute follow‑up systems to ensure no relationship or lead goes cold — you are the firm's connector and follow‑through champion.
Collaborate with attorneys and intake staff to align outreach efforts with case goals and firm priorities.
Track and report on outreach activity, referral sources, and community engagement results.
Identify sponsorship and partnership opportunities that align with the firm's values and target audience.
Requirements
3+ years of experience in community relations, business development, or relationship-based marketing — ideally in legal, healthcare, or professional services.
Proven track record of building and sustaining referral networks through genuine, organic relationship development.
Exceptional follow‑up discipline — you have a system, you work it, and nothing falls through the cracks.
Strong social media skills, including content creation, platform management, and community engagement (Instagram, Facebook, LinkedIn).
A natural networker and communicator — comfortable in a boardroom, at a neighborhood event, or in a hospital waiting area.
Self‑starter who can manage a calendar full of external commitments with minimal supervision.
Deep familiarity with Tampa Bay's communities, neighborhoods, and local organizations is a strong plus.
Bachelor's degree in Marketing, Communications, or a related field preferred; equivalent experience considered.
What we offer
Competitive base salary commensurate with experience, plus performance incentives.
Full‑time position with the resources, autonomy, and support to succeed in the field.
Health benefits and paid time off.
A collaborative, close‑knit team that is genuinely invested in doing right by our clients and our community.
The opportunity to make a meaningful impact on a growing firm — and on the lives of injury victims we serve.
#J-18808-Ljbffr