Associate Vice President for Enrollment Marketing and Creative Services
The University of Texas at El Paso, El Paso, TX, United States
Overview
The University of Texas at El Paso (UTEP) seeks an experienced and forward‑thinking marketing leader to serve as Associate Vice President for Enrollment Marketing and Creative Services (AVP). This senior leadership role oversees all enrollment marketing activities and the Creative team of the Division of Marketing and Communications.
Responsibilities
Oversee and align all enrollment marketing activities with the strategic enrollment plan.
Lead the Creative Services team of 11 professionals, fostering a proactive, strategic, and efficient unit.
Serve as chief creative director for marketing plans and deliverables, ensuring consistency and high quality.
Manage the department budget with a focus on maximizing return on investment.
Collaborate closely with Marketing and Communications leadership and the Vice President of Enrollment Management.
Foster a culture of constructive critique and feedback to meet the changing needs of the university.
Qualifications
Bachelor’s degree in marketing, design, writing, or a related field.
At least seven years of progressive leadership experience in creative management.
Extensive knowledge of marketing best practices and a proven track record of leading creative professionals and managing complex projects successfully.
Experience in higher education and/or working with bicultural audiences is preferred.
Application Process Inquiries, nominations, and applications may be directed to WittKieffer consultants Rob Springall and Jessica Cummings at UTEPMarketing@Wittkieffer.com. Candidates should provide a resume and a letter of application addressing the themes described in the Leadership Profile. Candidate materials should be submitted promptly; selection continues until a final candidate is chosen.
About UTEP UTEP is America’s leading Hispanic‑serving university and ranked in the top 10 nationally for social mobility. Ninety‑four percent of its 25,000 students are from historically under‑represented backgrounds. The university offers 171 bachelor’s, master’s, and doctoral degree programs across eight colleges and schools, and is a public research institution that transforms lives.
Location El Paso County is a bi‑cultural community with affordable homes and attractive neighborhoods. Over 2.2 million people live in the combined metropolitan area of El Paso and Ciudad Juárez. The city enjoys more than 300 sunny days per year, a dry climate, and is regularly ranked among the safest large cities in the United States. Its robust economy supports numerous Fortune 500 companies and offers abundant arts, cultural, and recreational opportunities.
EEO Statement The University of Texas at El Paso is committed to an open, diverse, and inclusive learning and working environment that honors talents, respects differences, and nurtures growth. We seek to attract faculty and staff who share our commitment. UTEP is an Equal Opportunity/Affirmative Action employer. The University does not discriminate on the basis of race, color, national origin, sex, religion, age, disability, genetic information, veteran status, sexual orientation, or gender identity in employment or the provision of services in accordance with state and federal law. Discrimination on the basis of sex includes an employee's or prospective employee's right to be free from sexual harassment under Title IX of the Higher Education Amendments of 1972.
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Responsibilities
Oversee and align all enrollment marketing activities with the strategic enrollment plan.
Lead the Creative Services team of 11 professionals, fostering a proactive, strategic, and efficient unit.
Serve as chief creative director for marketing plans and deliverables, ensuring consistency and high quality.
Manage the department budget with a focus on maximizing return on investment.
Collaborate closely with Marketing and Communications leadership and the Vice President of Enrollment Management.
Foster a culture of constructive critique and feedback to meet the changing needs of the university.
Qualifications
Bachelor’s degree in marketing, design, writing, or a related field.
At least seven years of progressive leadership experience in creative management.
Extensive knowledge of marketing best practices and a proven track record of leading creative professionals and managing complex projects successfully.
Experience in higher education and/or working with bicultural audiences is preferred.
Application Process Inquiries, nominations, and applications may be directed to WittKieffer consultants Rob Springall and Jessica Cummings at UTEPMarketing@Wittkieffer.com. Candidates should provide a resume and a letter of application addressing the themes described in the Leadership Profile. Candidate materials should be submitted promptly; selection continues until a final candidate is chosen.
About UTEP UTEP is America’s leading Hispanic‑serving university and ranked in the top 10 nationally for social mobility. Ninety‑four percent of its 25,000 students are from historically under‑represented backgrounds. The university offers 171 bachelor’s, master’s, and doctoral degree programs across eight colleges and schools, and is a public research institution that transforms lives.
Location El Paso County is a bi‑cultural community with affordable homes and attractive neighborhoods. Over 2.2 million people live in the combined metropolitan area of El Paso and Ciudad Juárez. The city enjoys more than 300 sunny days per year, a dry climate, and is regularly ranked among the safest large cities in the United States. Its robust economy supports numerous Fortune 500 companies and offers abundant arts, cultural, and recreational opportunities.
EEO Statement The University of Texas at El Paso is committed to an open, diverse, and inclusive learning and working environment that honors talents, respects differences, and nurtures growth. We seek to attract faculty and staff who share our commitment. UTEP is an Equal Opportunity/Affirmative Action employer. The University does not discriminate on the basis of race, color, national origin, sex, religion, age, disability, genetic information, veteran status, sexual orientation, or gender identity in employment or the provision of services in accordance with state and federal law. Discrimination on the basis of sex includes an employee's or prospective employee's right to be free from sexual harassment under Title IX of the Higher Education Amendments of 1972.
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