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Membership & Marketing Coordinator

Greater Philadelphia Cultural Alliance, Phila, PA, United States


The Membership & Marketing Coordinator plays a vital role in helping the Cultural Alliance fulfill its mission of leading, strengthening,and amplifying the voices of Philadelphia’s cultural community. This isaccomplishedthrough acting as the liaison between the Cultural Alliance and its diverse membership base, including the recruitment and retention of members, serving as theinitial point of contact for member inquiries and requests, andorganizing events to engage and inform members. The position is also charged with meeting earned revenue goals by managing the Cultural Alliance’s Job Bank, the execution of advertising strategies and marketing services.

The Membership & Marketing Coordinator reports to the Senior Director of Community Engagement, supporting the Cultural Alliance’s goals to provide valued and impactful services to its members and partners.

Primary Role & Responsibilities Membership Support -50%

Responsible for membership program strategy and execution, including cultivation, recruitment, and engagement

Responsible for meeting goals through membership generated revenue

Respond to all membership inquiries and troubleshoot any services issues

Send regularcommunicationsregardingrenewal notices, membership benefits, and services

Manage relationships with organizations which provide member benefitsand make connections with members as appropriate

Plan and execute member engagement events and programs,such as quarterly Member Mixers and other eventsas directed

Participate in community engagement activities to expand membership outreach andimpact

Maintain the membership database

Providetimelyand regular analytics to measure membership retention and growth, tracktrendsand forecast revenue

Responsible for meeting earned revenue goals through marketing sales, Job Bank listings, andidentifyingnew opportunities

Manage advertising for the Cultural Alliance’s various channels, including generating,trackingand fulfilling sales leads, cultivating relations toretainclients,and developing sales strategies, as well as generating invoicing and payment collection

Responsible for sales, fulfillment, and growth of the Job Bank, including tracking sales leads, cultivations, and sales strategies

Work closely withDirector of StrategicCommunications in executing advertising and communication deliverables

Provide benchmark and analytics data to clients of our advertising products

Providetimelyand regularanalytics to measure client retention and growth, assess marketing strategies, and forecast revenue

Qualifications ABachelor’sdegree and 3-5years of marketing, sales, and customer service experience, or a combination of relevant education and experiencerequiredfor this position. The Membership/ Marketing Coordinator must be a self-starter who can work well within a collaborative team dynamic. This individual mustpossessstrong marketing, sales, communication, analytical, and record-keeping skills.A high levelofproficiencyin attention to detail and commitment to deadlines. Preferred experience with Salesforce (or similar CRM),Drupaland Marketing Cloud (or similar Email Service Providers such as MailChimp, Constant Contact, etc.).

Compensation This is a full-time position with an annual salary of $50,000. There is also potential foran annual performance incentive should both membership and marketing revenue exceed goals for the fiscal year.The Cultural Alliance provides a generous benefits package including medical, dental and vision benefits, a 403b plan, short- and long-term disability, and Paid Time Off.

The Greater Philadelphia Cultural Alliance is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We strongly encourage candidates with lived experiences from a wide range of communities toapplyand we welcome applicants of all backgrounds. Our officeis located inThe Philadelphia Building, which is an accessible space in Center City Philadelphia.

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