Intern – Marketing Analytics
Nichols College, Dudley, MA, United States
Internship Exploring General Business & Beyond
General Description:
The Marketing Analytics Intern assists the team in the development of KPI’s and marketing performance insights supporting the organization’s sales and customer goals. This unique opportunity provides a behind-the-scenes view on applied advanced analytics and machine learning within an online retail sales organization.
Core Duties and Responsibilities:
Provide hands‑on support for ‘ad‑hoc’ and scheduled requests for marketing KPI’s
Learn and create customer segments within the marketing automation platform
Support updating monthly executive reports tracking company performance
Learn SQL, R, Python and machine learning techniques
Analyze customer and sales transaction data; unlocking insights for business stakeholders
Develop analytical story dashboards within Power BI
Support strategic projects through the lens of data analysis
Attend executive meetings to enhance skills and business acumen
Onsite attendance two days per week is an essential function of this position
Additional duties as assigned
Actively enrolled or recent alumni from a fully accredited College/ University
In good academic standing with concentration in Data Science, Data Insights, Business Analytics, Mathematics, Statistics or similar program
Disciplined individual with solid organizational skills
Interested in gaining knowledge of SQL, R or Python Programming and ability to work within large Datasets
Highly motivated with strong analytical ability and interest.
Working knowledge of MS Office solutions a Plus
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Core Duties and Responsibilities:
Provide hands‑on support for ‘ad‑hoc’ and scheduled requests for marketing KPI’s
Learn and create customer segments within the marketing automation platform
Support updating monthly executive reports tracking company performance
Learn SQL, R, Python and machine learning techniques
Analyze customer and sales transaction data; unlocking insights for business stakeholders
Develop analytical story dashboards within Power BI
Support strategic projects through the lens of data analysis
Attend executive meetings to enhance skills and business acumen
Onsite attendance two days per week is an essential function of this position
Additional duties as assigned
Actively enrolled or recent alumni from a fully accredited College/ University
In good academic standing with concentration in Data Science, Data Insights, Business Analytics, Mathematics, Statistics or similar program
Disciplined individual with solid organizational skills
Interested in gaining knowledge of SQL, R or Python Programming and ability to work within large Datasets
Highly motivated with strong analytical ability and interest.
Working knowledge of MS Office solutions a Plus
#J-18808-Ljbffr