
Salesforce Marketing Cloud Principal Consultant
ConglomerateIT, Charlotte, NC, United States
Overview
Job Title: Salesforce Marketing Cloud Principal Consultant
Tax Term: W2/1099
Location: Hybrid
Employment Type: Contract
Duration: 12+ months
About Us:
ConglomerateIT is a certified and pioneer in providing premium end-to-end Global Workforce Solutions and IT Services to diverse clients across various domains. Visit us at http://www.conglomerateit.com
Our mission is to establish global cross-culture human connections that further the careers of our employees and strengthen the businesses of our clients. We are driven to use the power of global network to connect business with the right people without bias. We provide Global Workforce Solutions with affability.
Job Summary
We are looking for a highly experienced Marketing Cloud Principal Consultant who can drive strategic decisions and provide expert guidance on both current and future initiatives within Park Place. The role demands deep knowledge of data architecture, customer mastering, compliance, and campaign execution.
Key Responsibilities
Provide expert assessment of existing work (customer mastering and data architecture) and advise on future directions to ensure alignment with or above industry benchmarks.
Guide the project toward a practical, timely scope while still incorporating advanced capabilities and valuable enhancements.
Define clear boundaries between execution responsibilities handled within Park Place and those carried out in Salesforce Marketing Cloud.
Lead conversations on preference mart upgrades, balancing regulatory requirements with customer-friendly, granular opt-out choices.
Shape both current and future-state execution strategies by reviewing end-to-end campaign processes and offering forward-looking recommendations (anticipating Phase 2 implications).
Recommend best practices for seamless data exchange between Park Place and integrated ecosystems like Salesforce Marketing Cloud, Adobe, LiveRamp, and third-party vendors.
Drive the organization’s approach to leveraging both static and real-time data, ensuring real-time insights are fully utilized in campaign strategies.
Challenge the team to avoid simply recreating internal systems, and identify areas where meaningful improvements and innovative solutions can be achieved.
Seniority
Mid-Senior level
Job Function
Other
Industries
IT Services and IT Consulting
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Charlotte, NC salary ranges shown as examples in the listing: $167,032.32-$226,686.72; $110,000-$186,000; $105,600-$165,000; other related roles are listed periodically.
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